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This document discusses strategies for community mobilization for family planning programs. It defines stakeholders as national and local health organizations, donors, NGOs, health facilities, and community groups. Community participation is important for increasing ownership, behavior change, cost-effectiveness, and meeting community needs. Community mobilization is defined as a process where community members plan, implement, and evaluate activities to improve health. Key steps include collecting data, involving leaders, and using community resources. Challenges to community participation include less program control, costs, differing priorities between groups, volunteer motivation, capacity issues, and sustainability planning.

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Strategies for Community Mobilization Basics of Community-based Family Planning
Who are Stakeholders? Who do you consider to be stakeholders in FP programs?
Examples of Stakeholders MOH (National, Provincial/Regional, District) Donors, CAs, Associations NGO/CBO partners Health Facility ( service providers, support staff, outreach workers) Community (chiefs, religious leaders, women leaders, community group leaders, community resource persons and traditional health workers)
Community Stakeholder Participation Why is it important to involve community members in FP programs?
Benefits of Community Participation Increased ownership, support and responsibility More likelihood of, and sustainability for, behavior change More cost-effective programming Better response to community needs and concerns
Benefits of Community Participation continued: More culturally appropriate strategies and messages Increased coverage and access to information and services Increased demand Increased advocacy for service and policy change Increased success (results and sustainability)
Community Mobilization What is community mobilization?
Community Mobilization A capacity-building process through which individuals, groups, or organizations plan, carry out, and evaluate activities on a participatory and sustained basis to improve their health and other needs, either on their own initiative or stimulated by others. From How to Mobilize Communities for Social Change by Howard-Grabman and Snetro 2004:3
Key Steps in Community Action Cycle
Preparing for a Community Based Program 1. Collect geographic and demographic data 2. Collect baseline FP data; review research and survey information 3. Contact existing organizations and institutions (NGOs, CBOs, local MOH) 4. Involve national and senior officials
Channels for Reaching the Community NGOs CBOs Local government Local leaders traditional and formal Community Resource persons Special clubs or interest groups
Community Entry, and Gaining Effective Participation Contact meetings with community leadership to establish interest, support and buy-in Stakeholder sensitization workshops to determine: - community participation - involvement of men, women and other target groups, - geographic and demographic coverage - goals & objectives - clear roles and responsibilities and level of commitment (i.e community participation plan)
Community Action Planning: Actions should: 1) address problems agreed upon by community partners 2) include strategies that: -Address quality -Increase access & informed choice -Increase demand -Increase FP coverage -Outline persons responsible, resources needed & where to obtain them -Provide a timeline & M&E plan -Address partners skills & capacity building needs
Challenges What are some of the challenges or difficulties in including community participation in programming?
Challenges of Community Participation: Less control Time and cost Differing priorities Stakeholders disagree Community volunteer motivation Community skills and capacity Selection of community participants may be biased Contraceptive insecurity Need to plan for sustainability from beginning

More Related Content

6154783.ppt

  • 1. Strategies for Community Mobilization Basics of Community-based Family Planning
  • 2. Who are Stakeholders? Who do you consider to be stakeholders in FP programs?
  • 3. Examples of Stakeholders MOH (National, Provincial/Regional, District) Donors, CAs, Associations NGO/CBO partners Health Facility ( service providers, support staff, outreach workers) Community (chiefs, religious leaders, women leaders, community group leaders, community resource persons and traditional health workers)
  • 4. Community Stakeholder Participation Why is it important to involve community members in FP programs?
  • 5. Benefits of Community Participation Increased ownership, support and responsibility More likelihood of, and sustainability for, behavior change More cost-effective programming Better response to community needs and concerns
  • 6. Benefits of Community Participation continued: More culturally appropriate strategies and messages Increased coverage and access to information and services Increased demand Increased advocacy for service and policy change Increased success (results and sustainability)
  • 7. Community Mobilization What is community mobilization?
  • 8. Community Mobilization A capacity-building process through which individuals, groups, or organizations plan, carry out, and evaluate activities on a participatory and sustained basis to improve their health and other needs, either on their own initiative or stimulated by others. From How to Mobilize Communities for Social Change by Howard-Grabman and Snetro 2004:3
  • 9. Key Steps in Community Action Cycle
  • 10. Preparing for a Community Based Program 1. Collect geographic and demographic data 2. Collect baseline FP data; review research and survey information 3. Contact existing organizations and institutions (NGOs, CBOs, local MOH) 4. Involve national and senior officials
  • 11. Channels for Reaching the Community NGOs CBOs Local government Local leaders traditional and formal Community Resource persons Special clubs or interest groups
  • 12. Community Entry, and Gaining Effective Participation Contact meetings with community leadership to establish interest, support and buy-in Stakeholder sensitization workshops to determine: - community participation - involvement of men, women and other target groups, - geographic and demographic coverage - goals & objectives - clear roles and responsibilities and level of commitment (i.e community participation plan)
  • 13. Community Action Planning: Actions should: 1) address problems agreed upon by community partners 2) include strategies that: -Address quality -Increase access & informed choice -Increase demand -Increase FP coverage -Outline persons responsible, resources needed & where to obtain them -Provide a timeline & M&E plan -Address partners skills & capacity building needs
  • 14. Challenges What are some of the challenges or difficulties in including community participation in programming?
  • 15. Challenges of Community Participation: Less control Time and cost Differing priorities Stakeholders disagree Community volunteer motivation Community skills and capacity Selection of community participants may be biased Contraceptive insecurity Need to plan for sustainability from beginning

Editor's Notes

  • #6: Community Participation not only increases ownership, but it also instills a sense of greater responsibility for the program & for FP in general. Due to community support , enabling environment & role models Behavior change is more likely & more likely to be sustained. Programming is more cost-effective b/c project resources are often supplemented by community resources (such as labor or in-kind resources). B/c community members participate in problem identification, prioritization & decision-making, the program can respond better to their needs & concerns.
  • #7: B/c of the communitys input, FP program strategies & messages are often more culturally appropriate & acceptable.