You've your homework on your Ideal Customer Profile (ICP) and you've research your key personas, you are now ready to rocket ship your way to email prospecting and crafting the right message, deploying your email and testing with tools that help your #WinWithData! Check out the 7 steps to success!
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7 Steps to Message-Deploy-Test - Prospecting Emails That Click!
1. 01
Talk about them FIRST
Personal FIRST
02
Show them youre paying
attention to THEM not just
their Company
Attention
03
Tell them something they may not
know or re-enforce something
they do know
Insight
04
Give them something of
value
Offer
05
Be nonchalant about the value you and
your org provides. Give access to proof
sources, almost as an afterthought
Present Proof
07
What works and what doesnt?
retune, rewrite and repeat with
others
Feedback & Fine Tunning
06
Deliver a compliment and
a real thanks.
Deliver
Message/Provide & Test/Deploy