7.26.12 hmc gtm review
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Verizon is planning changes to the Home Monitoring and Control (HMC) platform between July and the end of the year, including: 1) Improving the out-of-box experience for customers on July 25th by redesigning packaging and instructions. 2) Developing a new email to send to data customers 30 days after service starts and introducing coupon codes for online discounts on August 5th. 3) Releasing platform enhancements on August 15th focused on simplifying mode creation, improving mobile app performance, standardizing energy graphs, and automatically enabling motion detection based on mode settings.
7.26.12 hmc gtm review
- 1. Go To Market HMC Change Review 7.26.12 Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
- 2. HMC Roadmap July thru EOY Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 2
- 3. July 25th OOB Ph II Evolution of HMC Out-of-Box Experience Original OOB Interim Solution Next Phase 2011 Feb 17 July 25 Coarse packaging, little branding, inconsistent component packaging & labeling Text-heavy Quick Start guide conveys complexity Consistent volume of calls to PlumChoice from customers who have not begun to attempt self-install Heavy volume of equipment returns Customer feedback: Installation appears intimidating Confusing out of box experience Not what they had in mind when they ordered Fails to reaffirm buying decision Actions to Reduce Box Shock Improved ship box branding Improved component labeling applied at CTDI Documents packaged together with welcome letter as Bill of Goods Differentiated packaging for Add-On vs Starter Kit Simplified Quick Start Guide Chunks down info to ease installation shock factor Key reasons for support calls directly addressed Know/Get VZ login info Install process can be paused Estimated time for setup added to front cover: 45 minutes (Starter Kit) Add QR codes and links to YouTube videos for support Box is perfectly tailored to all the components and feels like all the pieces fit Gives the impression that everything will work together as a kit Instructions on inner flap are approachable and direct you to go to the setup wizard Welcome envelope is fitted and works with the design Customer understands that this is a Verizon brand Verizon branded packing tape lets the customer know their Verizon product has arrived Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 3
- 4. Aug 5th Day 31 Email on Demand, Coupon Code Functionality Day 31 Email A new email being developed, to send to new Data customers who have been in service for 30 days. Existing HMC Email on Demand will be used. HMC EOD Coupon Codes Functionality only being introduced, to provide discounts via coupon codes for Online use. No coupons developed for use on 8/5. Code will move to production dormant. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 4
- 5. August 15th Platform Enhancements R4 Modes: This release includes a complete, simplified redesign of the mode creation flow and mode screens. The new design focuses on reducing the number of steps a user must take in order to create and use modes. In addition to the new design elements, this release will also introduce advanced mode features such as the ability to establish a start and end time in a single mode and set days and times that a mode will be active within (e.g. Record if motion is detected between 10pm and 7am every day). Modes: This release includes a complete, simplified redesign of the mode creation flow and mode screens. The new design focuses on reducing the number of steps a user must take in order to create and use modes. In addition to the new design elements, this release will also introduce advanced mode features such as the ability to establish a start and end time in a single mode and set days and times that a mode will be active within (e.g. Record if motion is detected between 10pm and 7am every day). Mobile Application Architecture: The mobile application is being migrated to a new architecture in this release which is expected to significantly increase the speed and performance of the application. Areas of greatest improvement will be video snapshot loading, device list loading, list refreshes and general page transition speed. Mobile Application Architecture: The mobile application is being migrated to a new architecture in this release which is expected to significantly increase the speed and performance of the application. Areas of greatest improvement will be video snapshot loading, device list loading, list refreshes and general page transition speed. Energy Graph Consistency: This feature will modify the energy graphs available on the mobile and Set Top Box UIs in order to align them with those available on the web portal. Energy Graph Consistency: This feature will modify the energy graphs available on the mobile and Set Top Box UIs in order to align them with those available on the web portal. Motion Detection: In this release, motion detection will be automatically enabled on a camera if its included in a mode that utilizes motion detection if its not already on. Currently, a user will need to first create the mode and then know to navigate to the cameras settings to enable motion detection. This will simplify that process. Motion Detection: In this release, motion detection will be automatically enabled on a camera if its included in a mode that utilizes motion detection if its not already on. Currently, a user will need to first create the mode and then know to navigate to the cameras settings to enable motion detection. This will simplify that process. HMC Platform Enhancements 8.15.12 Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 5
- 6. August 15th Platform Enhancements R4 Modes: This release includes a complete, simplified redesign of the mode creation flow and mode screens. The new design focuses on reducing the number of steps a user must take in order to create and use modes. In addition to the new design elements, this release will also introduce advanced mode features such as the ability to establish a start and end time in a single mode and set days and times that a mode will be active within (e.g. Record if motion is detected between 10pm and 7am every day). Modes: This release includes a complete, simplified redesign of the mode creation flow and mode screens. The new design focuses on reducing the number of steps a user must take in order to create and use modes. In addition to the new design elements, this release will also introduce advanced mode features such as the ability to establish a start and end time in a single mode and set days and times that a mode will be active within (e.g. Record if motion is detected between 10pm and 7am every day). Mobile Application Architecture: The mobile application is being migrated to a new architecture in this release which is expected to significantly increase the speed and performance of the application. Areas of greatest improvement will be video snapshot loading, device list loading, list refreshes and general page transition speed. Mobile Application Architecture: The mobile application is being migrated to a new architecture in this release which is expected to significantly increase the speed and performance of the application. Areas of greatest improvement will be video snapshot loading, device list loading, list refreshes and general page transition speed. Energy Graph Consistency: This feature will modify the energy graphs available on the mobile and Set Top Box UIs in order to align them with those available on the web portal. Energy Graph Consistency: This feature will modify the energy graphs available on the mobile and Set Top Box UIs in order to align them with those available on the web portal. Motion Detection: In this release, motion detection will be automatically enabled on a camera if its included in a mode that utilizes motion detection if its not already on. Currently, a user will need to first create the mode and then know to navigate to the cameras settings to enable motion detection. This will simplify that process. Motion Detection: In this release, motion detection will be automatically enabled on a camera if its included in a mode that utilizes motion detection if its not already on. Currently, a user will need to first create the mode and then know to navigate to the cameras settings to enable motion detection. This will simplify that process. HMC Platform Enhancements 8.15.12 Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 5