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835 parii presentation
Ask yourself if you will use foursquare
to 鍖nd out whats happening tonight?
 Ask yourself if you will use Groupon
       to get a deal for lunch?
We all know the Story of Posies versus Groupon




                    V
        POSIES LOST 8K
            Couldnt Make Payroll
          Nearly Lost Her Business
Focused on Checkin
             Big Brand Engagement
Checkin into Multiple Locations to Earn a badge
    NO LIMIT on Checkins Distance or Number

Parii aims to implement Foursquare in the future
  as part of the social layer within the service.
Let Me Introduce...
The Team




Niall    David         John       James
Du鍖     Naughton     Brennan   ODonoghue
Whats the Problem?
Whats the Solution?
1                                    2
           Parii can be split into two uses..

interactive local search            customer engagement
   for licensed trade                      forum
...its about Engagement....

       A post from a user on a Facebook Wall
  is more e鍖ective than a Paid Advert on Facebook

The study showed that Paid Ad Click through rates on Facebook were


                               0.04%
                  And were less e鍖ective after a two week period


    The study also showed that Wall Posts on Facebook stood at


                                  6.4%
  These 鍖gures were based on 1/12th of all US Facebook users been online at any one time
  The study also reveals that these rates went high as 30% for users in the age group 18-24
                                         vitrue.com
Parii Users




Business Use of Parii - Customer Analysis - Satisfaction
20   07


                                      PARII
                                      DRAUGHT




End User Use of Parii
                        Parii Users
Financials


           Sales       Businesses    Gross Pro鍖t    Net Pro鍖t

Year 1     1,105       230           96,300         8,872

Year 2     5,730       760           403,800        82,572

Year 3     10,729      1011          703,740        213,992



   The Financials are based on just over a 1,000 businesses
                  using the service by Year 3
Thank You!
Happy to answer any questions.




get more out of your social life

More Related Content

835 parii presentation

  • 2. Ask yourself if you will use foursquare to 鍖nd out whats happening tonight? Ask yourself if you will use Groupon to get a deal for lunch?
  • 3. We all know the Story of Posies versus Groupon V POSIES LOST 8K Couldnt Make Payroll Nearly Lost Her Business
  • 4. Focused on Checkin Big Brand Engagement Checkin into Multiple Locations to Earn a badge NO LIMIT on Checkins Distance or Number Parii aims to implement Foursquare in the future as part of the social layer within the service.
  • 6. The Team Niall David John James Du鍖 Naughton Brennan ODonoghue
  • 9. 1 2 Parii can be split into two uses.. interactive local search customer engagement for licensed trade forum
  • 10. ...its about Engagement.... A post from a user on a Facebook Wall is more e鍖ective than a Paid Advert on Facebook The study showed that Paid Ad Click through rates on Facebook were 0.04% And were less e鍖ective after a two week period The study also showed that Wall Posts on Facebook stood at 6.4% These 鍖gures were based on 1/12th of all US Facebook users been online at any one time The study also reveals that these rates went high as 30% for users in the age group 18-24 vitrue.com
  • 11. Parii Users Business Use of Parii - Customer Analysis - Satisfaction
  • 12. 20 07 PARII DRAUGHT End User Use of Parii Parii Users
  • 13. Financials Sales Businesses Gross Pro鍖t Net Pro鍖t Year 1 1,105 230 96,300 8,872 Year 2 5,730 760 403,800 82,572 Year 3 10,729 1011 703,740 213,992 The Financials are based on just over a 1,000 businesses using the service by Year 3
  • 14. Thank You! Happy to answer any questions. get more out of your social life