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Colour Theories
& Some
Applications
Video Clip from The Devil Wears Prada
Ad for Pantone color swatch set with samples of fashion color trends for
the autumn 2008 season
www.pantone.com
Colour Theories
1. Subtractive Theory
 The subtractive, or
pigment theory deals
with how white light is
absorbed and reflected
off of coloured surfaces.
2. Additive Theory
 The Additive, or light
theory deals with
radiated and filtered
light.
Subtractive Theory
 Black absorbs most light
 White reflects most light
 Coloured Pigments absorb light and
reflect only the frequency of the pigment
colour.
 All colours other than the pigment
colours are absorbed so this is called
subtractive colour theory.
 The primary colours in Subtractive
Theory are:
 Cyan ( C )
 Magenta ( M )
 Yellow ( Y )
 Black ( K )
 Subtractive or Pigment Theory is used in
printing and painting.
Additive Theory
 Black radiates no light
 White (sun) radiates all light
 Video is the process of capturing and
radiating light, therefore it uses Additive
(Light) Theory not Subtractive (Pigment)
Theory.
 The primary colours in Additive Theory
are:
 Red ( R )
 Green ( G )
 Blue ( B )
 The primary colours add together to
make white
 Light Theory is also called Additive
Theory.
 Light Theory is used in Television,
theater lighting, computer monitors, and
video production.
The Visible Spectrum
The Colour Wheel
If the ends of the spectrum are bent around a
colour wheel is formed:
The Colour Wheel
 Colours on the wheel
can be described
using three
parameters:
1. Hue: degrees from 0
to 360
2. Saturation: brightness
or dullness
3. Value: lightness or
darkness
(As suggested by Henry Albert Munsell
in A Colour Notation, 1905)
Goethes Theory of Colours
(1810)
 Built on wavelength
theory of light
 Methods interesting
 Conclusion refuted
 Influential on artists
 Ex. Turner
 Colour theory
weblink
Goethes Colour Wheel
The Colour Tree by American artist Henry Albert Munsell from
A Colour Notation, 1905.
The Colour Wheel: Hue
 Hue or Spectral
Colour is represented
as an angle.
 Primary Colours:
 0 = Red
 120 = Green
 240 = Blue
 Secondary Colours:
 60 = Yellow
 180 = Cyan
 300 = Magenta
The Colour Wheel: Saturation
 Saturation or Chroma is
the intensity of a colour.
 A highly saturated colour
is bright and appears
closer to the edge of the
wheel.
 A more unsaturated
colour is dull.
 A colour with no
saturation is achromatic
or in the grey scale.
The Colour Wheel: Value
"the quality by which we
distinguish a light colour
from a dark one."
- Albert Henry Munsell
A Colour Notation 1905
Value represents the luminescent
contrast value between black
and white
The Colour Wheel: Value
The Colour Wheel: Value
The Colour Wheel 3d
Three parameters to describe a colour: Hue
Chroma Value
Tone = Shade + Tint
Colour Pickers
 HSB, HLS, HSV
 RGB
 CMYK
 Others
 Lab
 PANTONE
Munsells notation wheel
optical effects of
adjacent tonal values
or colours
link to stroboscopic
effects of
complementary colors
http://www.michaelbach.de/ot/m
ot_strob/index.html
Colour Schemes
Systematic ways of selecting colours
 Monochromatic
 Complimentary
 Analogous
 Warm
 Cool
 Achromatic
 Chromatic Grays
Colour Schemes: Monochromatic
 Monochromatic:
One Hue many values of
Tint and Shade
Artist: Marc Chagall
Title: Les Amants Sur Le Toit
Colour Schemes: Complementary
(note spelling--NOT complimentary)
 Complimentary: Colours
that are opposite on the
wheel. High Contrast
Artist: Paul Cezanne
Title: La Montage Saint Victoire
Year: 1886-88
 19th c. theories of
Simultaneous Contrast
and optical mixing
 Example: tapestry
production (French chemist:
Michel Eug竪ne Chevreul,
Law of simultaneous
contrast of colours, 1839)
 Ex. Pointillism (neo-
expressionism)--Seurat
Complementary Colours & Optical Mixing in art
& design
20th c. :
In Art Johannes Itten, Josef
Albers, Op Art
Scientific & Industry-specific Color
systems
 Various color
systems
 CIE (Commission
internationale
d辿clairage),
 Munsell (Albert
Munsell)
 and MANY others
Color for Categories and
Sequences
Using Color--
 blue in large regions, not thin lines
 red and green in the center of the
field of view (edges of retina not
sensitive
to these)
 black, white, yellow in periphery
 Color Brewer
 Pantone
Colour Schemes: Analogous
 Analogous: A selection of
colours that are adjacent.
Minimal contrast
Artist: Vincent van Gogh
Title: The Iris
Year: 1889
Colour Schemes: Warm
Warm: First half of the wheel
give warmer colours. The
colours of fire.
Artist: Jan Vermee
Title: Girl Asleep at a Table
Year: 1657
Colour Schemes: Cool
Cool: Second half of the
wheel gives cooler colours
Artist: Pablo Picasso
Title: Femme Allong辿e Lisant
Year: 1939
Colour Schemes:
Achromatic, Chromatic Grays
Achromatic: Black and white
with all the grays in-between.
Chromatic Grays: Also called
neutral relief. Dull colours, low
contrast.
Colour Pickers: HSB, HLS,
HSV
 HSV
 Hue
 Saturation
 Value
 HSB (Same as HSV)
 Hue
 Saturation
 Brightness
 HLS
 Hue
 Lightness
 Saturation
Colour Pickers: RGB, CMYK
 RGB
 Red
 Green
 Blue
 Used in Video and
Computer graphics
 3 Values in % or between
 0-255
 CMYK
 Cyan
 Magenta
 Yellow
 K = Black
 Used for printing
Photoshop CS3 Picker
 Combines
HSB,
RGB,
CMYK,
Lab
(Luminance, Red/Green,
Yellow/Blue)
 Adobe
http://kuler.adobe.com/
Colour Pickers: PANTONE
 Standard for printing/fastion industry
Color and the visual display of
information
Ware, p. 84
Colour (hue) and
counting辿searching
Hue: where is the red circle?
Not Usually Pre-attentive
Hue & shape
Region Search
Hue boundary identified
pre-attentively
Form variations do NOT
interfere with hue
boundary identification
Form boundary NOT
identified pre-attentively
Hue variations interfere
with form boundary
identification
Area Estimation
 Blue rectangles? Sloped rectangles?
Fill and Shape
Brightnesss
Shape again
Luminance/Contrast
9colourtheory.ppt

More Related Content

9colourtheory.ppt

  • 2. Video Clip from The Devil Wears Prada Ad for Pantone color swatch set with samples of fashion color trends for the autumn 2008 season www.pantone.com
  • 3. Colour Theories 1. Subtractive Theory The subtractive, or pigment theory deals with how white light is absorbed and reflected off of coloured surfaces. 2. Additive Theory The Additive, or light theory deals with radiated and filtered light.
  • 4. Subtractive Theory Black absorbs most light White reflects most light Coloured Pigments absorb light and reflect only the frequency of the pigment colour. All colours other than the pigment colours are absorbed so this is called subtractive colour theory. The primary colours in Subtractive Theory are: Cyan ( C ) Magenta ( M ) Yellow ( Y ) Black ( K ) Subtractive or Pigment Theory is used in printing and painting.
  • 5. Additive Theory Black radiates no light White (sun) radiates all light Video is the process of capturing and radiating light, therefore it uses Additive (Light) Theory not Subtractive (Pigment) Theory. The primary colours in Additive Theory are: Red ( R ) Green ( G ) Blue ( B ) The primary colours add together to make white Light Theory is also called Additive Theory. Light Theory is used in Television, theater lighting, computer monitors, and video production.
  • 7. The Colour Wheel If the ends of the spectrum are bent around a colour wheel is formed:
  • 8. The Colour Wheel Colours on the wheel can be described using three parameters: 1. Hue: degrees from 0 to 360 2. Saturation: brightness or dullness 3. Value: lightness or darkness (As suggested by Henry Albert Munsell in A Colour Notation, 1905)
  • 9. Goethes Theory of Colours (1810) Built on wavelength theory of light Methods interesting Conclusion refuted Influential on artists Ex. Turner Colour theory weblink Goethes Colour Wheel
  • 10. The Colour Tree by American artist Henry Albert Munsell from A Colour Notation, 1905.
  • 11. The Colour Wheel: Hue Hue or Spectral Colour is represented as an angle. Primary Colours: 0 = Red 120 = Green 240 = Blue Secondary Colours: 60 = Yellow 180 = Cyan 300 = Magenta
  • 12. The Colour Wheel: Saturation Saturation or Chroma is the intensity of a colour. A highly saturated colour is bright and appears closer to the edge of the wheel. A more unsaturated colour is dull. A colour with no saturation is achromatic or in the grey scale.
  • 13. The Colour Wheel: Value "the quality by which we distinguish a light colour from a dark one." - Albert Henry Munsell A Colour Notation 1905 Value represents the luminescent contrast value between black and white
  • 16. The Colour Wheel 3d Three parameters to describe a colour: Hue Chroma Value
  • 17. Tone = Shade + Tint
  • 18. Colour Pickers HSB, HLS, HSV RGB CMYK Others Lab PANTONE Munsells notation wheel
  • 19. optical effects of adjacent tonal values or colours link to stroboscopic effects of complementary colors http://www.michaelbach.de/ot/m ot_strob/index.html
  • 20. Colour Schemes Systematic ways of selecting colours Monochromatic Complimentary Analogous Warm Cool Achromatic Chromatic Grays
  • 21. Colour Schemes: Monochromatic Monochromatic: One Hue many values of Tint and Shade Artist: Marc Chagall Title: Les Amants Sur Le Toit
  • 22. Colour Schemes: Complementary (note spelling--NOT complimentary) Complimentary: Colours that are opposite on the wheel. High Contrast Artist: Paul Cezanne Title: La Montage Saint Victoire Year: 1886-88
  • 23. 19th c. theories of Simultaneous Contrast and optical mixing Example: tapestry production (French chemist: Michel Eug竪ne Chevreul, Law of simultaneous contrast of colours, 1839) Ex. Pointillism (neo- expressionism)--Seurat Complementary Colours & Optical Mixing in art & design
  • 24. 20th c. : In Art Johannes Itten, Josef Albers, Op Art
  • 25. Scientific & Industry-specific Color systems Various color systems CIE (Commission internationale d辿clairage), Munsell (Albert Munsell) and MANY others
  • 26. Color for Categories and Sequences
  • 27. Using Color-- blue in large regions, not thin lines red and green in the center of the field of view (edges of retina not sensitive to these) black, white, yellow in periphery Color Brewer Pantone
  • 28. Colour Schemes: Analogous Analogous: A selection of colours that are adjacent. Minimal contrast Artist: Vincent van Gogh Title: The Iris Year: 1889
  • 29. Colour Schemes: Warm Warm: First half of the wheel give warmer colours. The colours of fire. Artist: Jan Vermee Title: Girl Asleep at a Table Year: 1657
  • 30. Colour Schemes: Cool Cool: Second half of the wheel gives cooler colours Artist: Pablo Picasso Title: Femme Allong辿e Lisant Year: 1939
  • 31. Colour Schemes: Achromatic, Chromatic Grays Achromatic: Black and white with all the grays in-between. Chromatic Grays: Also called neutral relief. Dull colours, low contrast.
  • 32. Colour Pickers: HSB, HLS, HSV HSV Hue Saturation Value HSB (Same as HSV) Hue Saturation Brightness HLS Hue Lightness Saturation
  • 33. Colour Pickers: RGB, CMYK RGB Red Green Blue Used in Video and Computer graphics 3 Values in % or between 0-255 CMYK Cyan Magenta Yellow K = Black Used for printing
  • 34. Photoshop CS3 Picker Combines HSB, RGB, CMYK, Lab (Luminance, Red/Green, Yellow/Blue) Adobe http://kuler.adobe.com/
  • 35. Colour Pickers: PANTONE Standard for printing/fastion industry
  • 36. Color and the visual display of information Ware, p. 84
  • 38. Hue: where is the red circle? Not Usually Pre-attentive
  • 40. Region Search Hue boundary identified pre-attentively Form variations do NOT interfere with hue boundary identification Form boundary NOT identified pre-attentively Hue variations interfere with form boundary identification
  • 41. Area Estimation Blue rectangles? Sloped rectangles?