際際滷

際際滷Share a Scribd company logo

A case for content by eloqua and jess3

Download as PPT, PDF
Joe Chernov
Joe Chernov

Learn how Eloqua and JESS3 collaborated to combine content marketing with social media to improve business performance. Content includes: The Content Grid, The Social Media Playbook, The Future of Revenue Video and Grande Guide series. Case study prepared by Joe Chernov (Director of Content, Eloqua) and Leslie Bradshaw (President & COO of JESS3) in November 2010.

1 of 41
1
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
6
A case for content by eloqua and jess3
8
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
21
2222
A case for content by eloqua and jess3
24
2525
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
3232
A case for content by eloqua and jess3
A case for content by eloqua and jess3
A case for content by eloqua and jess3
36
3737
3838
3939
A case for content by eloqua and jess3
A case for content by eloqua and jess3

More Related Content

A case for content by eloqua and jess3

Editor's Notes

  1. Released back to back for maximum impact Dont horde: Co-branded everything w/JESS3 motivation for partner promotion Humanize with authors name, tell personal story Stir the pot by targeting competitors Fans Brand outposts