The document describes a project where students from Seton Hall University used Google Sketchup to design proposals for redeveloping a vacant plot of land in Newark, New Jersey. The students were split into groups representing a nonprofit organization, private development company, and government agency, and had to present their proposed designs. The designs showed the differences between how each sector approached redevelopment. The activity gave students experience with professional presentations, dealing with real-world constraints, and using 3D modeling software. Lessons were learned on improving collaboration and better explaining the Google Earth integration.