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Meeting Unprecedented Demand
An Innovative Approach
AACC San Antonio, April 21, 2015
Dr. Cathy Kemper
Vice President of Learning
Dr. Ronald Dewlen
Dean of Instruction
Wayne Wauters
Director of Employment
Lana Pigao
Manager of Strategic Communications
Meet the Presenters
Petrochemical Industry Forecast
Texas Gulf Coast
 50,000 new workers over next decade.
 Multi-billion-dollar expansions in refinery
capacity.
 Retirement of the baby-boomers.
 Changes in technology requiring post-
secondary education.
 Bottleneck effect caused by scarcity of
qualified instructors.
The Response: CCPI
Community College Petrochemical Initiative
Funding
 $500K startup grant from ExxonMobil in
2013.
 Two subsequent grant renewals, totaling
$1.5M in support.
Commitment
 Presidents of the 9 colleges in the Gulf
Coast Consortium of Community Colleges.
 Lee College appointed lead institution.
AACC 2015_Team 1_Final
AACC 2015_Team 1_Final
CCPI Organizational Structure
Steering Team
Collaboratively guides the work of the 9 colleges and
maintains fiscal responsibility.
 Sub-Team 1: Faculty Recruiting
 Sub-Team 2: Student Recruiting
 Sub-Team 3: Resource Development
 Sub-Team 4: Marketing
Sub-Team 1
Recruitment of Faculty/Instructors
Goal:
Find strategies for
identifying, recruiting, and
maintaining a qualified
pool of instructors for the
high-demand programs
serving the chemical
manufacturing industry.
Gaps/Barriers to Recruitment
 Each college works independently to find
qualified faculty.
 No unified regional HR approach to
advertising teaching jobs effectively.
 Challenge of small budgets and high costs for
advertising.
Strategy
 Collaboratively share
our personnel,
knowledge, and grant
resources to conduct
large-scale faculty
recruiting in highly
visible venues.
Faculty Recruiting Tactics
 Share technology expertise between HR
offices to make recruiting more effective.
 Advertise faculty positions in high-impact
industry publications.
 Reach out to retiring baby boomers to
Leave a Legacy by teaching in their field.
 Bring visibility to career opportunities for
faculty and students at the Houston
Livestock Show and Rodeo.
AACC 2015_Team 1_Final
AACC 2015_Team 1_Final
AACC 2015_Team 1_Final
Future Faculty Recruiting Tactics
 Create CCPI instructor recruiting
presentations for delivery face-to-face and
online.
 Create CCPI instructor training videos.
 Create hot jobs CCPI website on
Facebook with links to all 9 colleges.
 Expand use of www.indeed.com with click-
through ads.
More Faculty Recruiting Tactics
 Schedule regular CCPI Internet radio
interviews with HCCS Northeast station.
 Tell our story to high impact national
organizations in multiple media formats.
 Create a micro-site for all 9 colleges via a
job board service.
 Create a standardized tracking method for
identifying how applicants learned about
teaching jobs.
AACC 2015_Team 1_Final
Tool Kits
 Human Resources tool kit with instructions for
creating click through ads and resources for
effective recruiting.
 Recruiting tool kit for outreach to impending
retirees.
 Train-the-Trainer tool kit for orienting first-
time teachers to the classroom.
Why I Teach
AACC 2015_Team 1_Final
Sustainability:
Levels of CCPI Sponsorship
 Executive Partner $500,000 and above
 Major Partner $400,000 to 499,000
 Supporting Partner $300,000 to 399,000
 Inspiring Partner $200,000 to 299,000
 Empowering Partner $100,000 to 199,000
 General Partner Up to $99,000
Contact the Presenters
 ckemper@lee.edu
 Ronald.Dewlen@hccs.edu
 Wayne.Wauters@sjcd.edu
 YPIGAO@houstonisd.org

More Related Content

AACC 2015_Team 1_Final

  • 1. Meeting Unprecedented Demand An Innovative Approach AACC San Antonio, April 21, 2015
  • 2. Dr. Cathy Kemper Vice President of Learning Dr. Ronald Dewlen Dean of Instruction Wayne Wauters Director of Employment Lana Pigao Manager of Strategic Communications Meet the Presenters
  • 3. Petrochemical Industry Forecast Texas Gulf Coast 50,000 new workers over next decade. Multi-billion-dollar expansions in refinery capacity. Retirement of the baby-boomers. Changes in technology requiring post- secondary education. Bottleneck effect caused by scarcity of qualified instructors.
  • 4. The Response: CCPI Community College Petrochemical Initiative Funding $500K startup grant from ExxonMobil in 2013. Two subsequent grant renewals, totaling $1.5M in support. Commitment Presidents of the 9 colleges in the Gulf Coast Consortium of Community Colleges. Lee College appointed lead institution.
  • 7. CCPI Organizational Structure Steering Team Collaboratively guides the work of the 9 colleges and maintains fiscal responsibility. Sub-Team 1: Faculty Recruiting Sub-Team 2: Student Recruiting Sub-Team 3: Resource Development Sub-Team 4: Marketing
  • 8. Sub-Team 1 Recruitment of Faculty/Instructors Goal: Find strategies for identifying, recruiting, and maintaining a qualified pool of instructors for the high-demand programs serving the chemical manufacturing industry.
  • 9. Gaps/Barriers to Recruitment Each college works independently to find qualified faculty. No unified regional HR approach to advertising teaching jobs effectively. Challenge of small budgets and high costs for advertising.
  • 10. Strategy Collaboratively share our personnel, knowledge, and grant resources to conduct large-scale faculty recruiting in highly visible venues.
  • 11. Faculty Recruiting Tactics Share technology expertise between HR offices to make recruiting more effective. Advertise faculty positions in high-impact industry publications. Reach out to retiring baby boomers to Leave a Legacy by teaching in their field. Bring visibility to career opportunities for faculty and students at the Houston Livestock Show and Rodeo.
  • 15. Future Faculty Recruiting Tactics Create CCPI instructor recruiting presentations for delivery face-to-face and online. Create CCPI instructor training videos. Create hot jobs CCPI website on Facebook with links to all 9 colleges. Expand use of www.indeed.com with click- through ads.
  • 16. More Faculty Recruiting Tactics Schedule regular CCPI Internet radio interviews with HCCS Northeast station. Tell our story to high impact national organizations in multiple media formats. Create a micro-site for all 9 colleges via a job board service. Create a standardized tracking method for identifying how applicants learned about teaching jobs.
  • 18. Tool Kits Human Resources tool kit with instructions for creating click through ads and resources for effective recruiting. Recruiting tool kit for outreach to impending retirees. Train-the-Trainer tool kit for orienting first- time teachers to the classroom.
  • 21. Sustainability: Levels of CCPI Sponsorship Executive Partner $500,000 and above Major Partner $400,000 to 499,000 Supporting Partner $300,000 to 399,000 Inspiring Partner $200,000 to 299,000 Empowering Partner $100,000 to 199,000 General Partner Up to $99,000
  • 22. Contact the Presenters ckemper@lee.edu Ronald.Dewlen@hccs.edu Wayne.Wauters@sjcd.edu YPIGAO@houstonisd.org