Ester has achieved over 30% annual growth in the last 4 years by expanding its EP business markets and processes, and enhancing its brand image, winning a "Gold Winner" award for fastest growing engineering polymers company. A focused strategy of new product development, customer satisfaction, and product mix optimization has increased contribution margins year-over-year, enabling more investment in manpower and equipment for sustainable growth. Rapid growth and a clear strategy for securing key automotive and electronics customer approvals have added new reputed customers across all segments, helping with better customer retention, support, and bottom line results. Ester also secured its first "best supplier" award from a leading automotive tier 1 supplier within a year of supplying compounds.
1 of 1
Download to read offline
More Related Content
Achievements in Ester so far
1. AchievementsinEstersofar:
Turn aroundin the EP businessbyexpandingmarkets,settingupsystemsandprocess,enhancing
the brand image etc.to achieve agrowthexceeding30% CAGR in last4 years.Recognitionof the
industrytothiseffectbyawardingEster“Gold Winner”underthe category“FastestGrowing
Enterprise –Processing(EngineeringPolymers)”duringPLASTINDIA’15atthe PlasticonAwards
ceremonyinFeb’15
FocussedstrategyinNPD,customersatisfactionandproductmix increasedthe contributionmargin
YOY, therebyenablingthe companytoinvestmore inthe manpowerandequipmentwhichare
growthenginesforsustainability.
Rapidgrowthand well definedstrategyforsecuringapprovalswithkeyautomotiveandE&E
customer.Addednewreputedcustomersinall segmentswithfocuseddirectcustomerbase thereby
helpinginbettercustomerretention,supportandbottomline.
Securedbestsupplierawardfromthe leadingautomotive Tier1supplierrightinthe firstyearof
suppliesof compounds.
Settingupand leadingthe teamof ApplicationdevelopmentandTechnical servicescell.
Developedandalsoexpandingstrategicdistributionchannelpartners.
