ACIS - Blogging to Communicate
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This document discusses different types of blogs and blogging platforms. It describes personal blogs, organizational blogs, genre blogs like travel or class blogs, and microblogs. Personal blogs are for individuals to share life experiences. Organizational blogs allow companies and schools to share information more openly. Genre blogs focus on specific topics or media types. Microblogs like Twitter allow for brief updates and ambient awareness of connections. The document also lists some free blogging platforms like Blogger, WordPress, and Tumblr and provides examples of how schools can use Twitter to engage audiences.
ACIS - Blogging to Communicate
- 1. Blogging Basics Travis Warren WhippleHill
- 2. What is a blog? - a website or part of a website - regular entries - reverse chronological order - readers leave comments - real simple syndication (rss) WHIPPLEHILL
- 3. Types of blogs? - Personal blogs - Organizational blogs - By genre (i.e. travel, class or project) - By media type (i.e. photo or video. aka vlog) - By device (i.e. mobile or microblog) WHIPPLEHILL
- 4. The atom is a basic unit of matter that consists of a dense, central nucleus surrounded by a cloud of negatively charged electrons. WHIPPLEHILL
- 5. WWW landing pages BLOG WHIPPLEHILL
- 7. Blogs are a micro publishing platform.
- 14. External WWW Information Systems Internal
- 15. External WWW Information Systems Blogs YouTube Internal Facebook Producers
- 16. Free Blogging Platforms 1. blogger.com 2. wordpress.com & .org 3. tumblr.com 4. posterous.com
- 18. Types of blogs? - Personal blogs - Organizational blog - By Genre (i.e. travel, class or project) - By Media type (i.e. photo or video. aka vlog) - By Device (i.e. mobile or microblog) WHIPPLEHILL
- 19. Personal Blogs WHIPPLEHILL
- 20. PE RS O N Blogging is free, it doesnt matter if anyone AL reads it. What matters is the humility that comes from writing it. What matters is the meta-cognition of thinking about what youre going to say - Seth Godin.
- 21. PE RS O N Blogging is free, it doesnt matter if anyone AL reads it. What matters is the humility that comes from writing it. What matters is the meta-cognition of thinking about what youre going to say - Seth Godin.
- 31. Organizational Blogs WHIPPLEHILL
- 32. AL N IO AT IZ AN RG O
- 33. College blogs tell it like it is Schools ask students to give applicants a real account of campus life MIT sophomore Lulu Liu, who keeps a blog for the school's admissions office, cooked dinner in a dormitory kitchen in Cambridge. By Marcella Bombardieri, Globe Staff | April 16, 2007 She stopped showing up for most of her classes, pulled frequent all-nighters, and overslept exams. Worse, writes MIT sophomore Lulu Liu on her blog, she skipped meals, growing skinny and sick. Yet she still earned A's and B's. "If it pleases you to lock yourself in your room -- except to sneak out late at night in a trench coat to turn in your problem sets -- . . . you'll find good company here," Liu wrote. Liu writes about her college experiences in as much excruciating detail as she wishes -- for $10 an hour, courtesy of the Massachusetts Institute of Technology's admissions office. Uncensored blogs by Liu, nine other students, and four admissions and financial aid officers are the first thing that visitors to the admissions website see.
- 34. O RG AN IZ AT IO N AL http://www.edsocialmedia.com/2010/02/edsocialmedia-summit-ben-jones-keynote/
- 36. O RG AN IZ AT IO N AL http://www.oberlin.edu/
- 37. AL N IO AT IZ AN RG O
- 38. Blogging
- 39. Chucks Corners are written to speci鍖cally reinforce key nostalgic themes Provide transparency and authenticity through frequency Share the blog if the topic highlights an alum or their speci鍖c interest. Engage! Learn alumni interests from comments and use for future stewardship
- 42. 2000-2010
- 43. Posts per year 170 153 136 119 102 85 68 51 34 17 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
- 45. =
- 46. WHAT PEOPLE ARE SAYING ... 5/23/2003 at 1:26:46 PM - OLIN POTTER AS A MEMBER OF CLASS OF 43 I 12/3/2002 at 1:00:00 AM - TOO COMPLETED A ROW BOAT OF David Goodsell WHAT LOOKS TO BE THE SAME: I never knew this piece of history about my STEAM BENT OAK RIBS WITH father. I am so amazed that he did such a EDGE-NAILED PLANKS (TOUGH TO wonderful thing so many years ago. Wow TRIM TO SHAPE) IT HAD A LITTLE how exciting to see this happening. To all SKEG, FLOATED WELL BUT WAS A the students at Proctor I commend you on BIT TIPPY. COULD PROBABLY FIND your 鍖ne work. You are true Gentlemen A PHOTO OF IT IN USE IF THERE IS and Ladies. Keep sailing!!!!!!! Ahoy There ANY INTEREST. OLIN POTTER Mates David E Goodsell Ft Worth, Texas 3/9/2003 at 1:00:00 AM - Nancy (Heywood) Boileau It was so nice to turn over the boat to where it was built by my cousin Fred Goodsell. It makes our hearts warm to know this was the right thing to do for our lost families. We hope to see the little boat on our swing through New England this coming Fall. Paul & Nancy Boileau Burlington, Vermont
- 48. WHAT PEOPLE ARE SAYING ... 5/24/2003 at 11:33:34 PM - Alfred Goodsell I received the invite from Lou and if it was 5/24/2003 at 8:43:45 PM - in my power to be there I would, however Ruth & Rex McVay my thoughts are with you at Proctor on How wonderful of all of you to restore the 14th, Olin I know that you will be Alfred Goodsells little boat and to honor there so you can speak for me . Those him by bringing the "Little Boat Home "on were some of the Happiest days of my your reunion. We all wish his health would life being a part of the student body at allow him to be there-his spirit will be I am Proctor with the teachers Roland {PETE} sure of that. We are very proud of him and Burbank and his wife Connie, Lee Henry, happy for him to be able to hear about this Bill Holts, Lyle Farrell , and Cap't. Rounds honor. Thank you Procter. Sincerely Alfed in the Shop. I wouldn't give the memories Goodsells sister and brother in-law. up for the world, and I am so happy to be a part of the Proctor History. 11/16/2007 at 7:40:36 PM - Connie Cauchon Thanks for making my father a real piece of history. He has always been a special person to me but this makes him more special than ever. Thanks again for restoring his Little Boat.
- 51. WHAT PEOPLE ARE SAYING ... 1/17/2010 at 5:02:22 PM - Alice Martin wonderful article, wonderful young man...from his completely unbiased grandparents! 1/17/2010 at 4:53:01 PM - Deborah Wessells Nice article about a wonderful young man (my great nephew).
- 52. Show don t Tell
- 53. Genre Blogs Classrooms, Travel, Programs WHIPPLEHILL
- 55. WHIPPLEHILL
- 58. WHIPPLEHILL
- 64. Micro-Blogging
- 66. Ambient Awareness Brave New World of Digital Intimacy, Clive Thompson WHIPPLEHILL
- 67. Sociologists have long found that weak ties greatly expand your ability to solve problems. Brave New World of Digital Intimacy, Clive Thompson WHIPPLEHILL
- 69. 3 ways your school can use Twitter : Single User Twitter List #Search Set up a twitter account Controlled number of Search for tweets either with the schools name people to tweet on referring to your school, (i.e. @proctoracademy) or an behalf of your school, get display results on your identi鍖able 鍖gure within the constituents to follow website. Encourage the school (ie. Head of School) your twitter list conversation. WHIPPLEHILL
- 71. Podcasting
- 72. Allows an auditory experience - almost like being there! Embed podcast into customized stewardship push pages Assembly, Musical Performances, Sports Awards and/or Student Speeches Provide live stream of: Assembly, Music Performances, Athletic Games, Reunion, Graduation. Include podcasts in other mediums: Chucks Corner, Facebook, Twitter and the website.
- 73. 鍖i界一姻/界鞄顎界一恢敬庄鉛鉛
- 74. What does it look like ?
- 77. annual monthly views sessions pages visits hits unique daily monthly impressions
- 78. is viewing your site participating? 12,000 Total 9,000 6,000 Unique 3,000 0 07 07 07 07 07 07 07 07 07 07 07 08 08 20 20 20 20 20 20 20 20 20 20 20 20 20 1 1 r1 1 1 l1 1 1 1 1 1 1 1 b ar ay n g p ct v c n b Ju Ap No De Ju Ja Au Fe Se Fe O M M Source: Eagle Hill School (August 2007 - February 2008) OMNITURE
- 79. The goal today is engagement
- 80. comment = engagement. = WHIPPLEHILL
- 81. comment = engagement. 50 38 25 13 0 8 08 08 08 08 9 09 09 09 9 9 00 0 00 00 20 20 20 20 20 20 20 20 r2 r2 r2 n g ct c b ril ne st Ap e be De Ju Au Fe Ap gu O ob Ju m Au ct ce O De Source: Proctor Academy/Chucks Corner Commnets (April 2008 - December 2009)
- 82. Student Teacher Alum Parent Head of School Parent Candidate of Alum WHIPPLEHILL
- 83. </presentation>
- 84. Best Practices For Posting Practice Accessibility Dont play too safe Use Paragraphs Use pictures and videos Using Headings Keep writing Use HTML Save your posts Spell Check and Proof Think before you post Write about what you like Write frequently Dont use too much slang Don't hide your emotions Consider your readers Make use of comments Worry about blog design later