Adverts
- 1. Advert by the Corporation Against Cancer, its Purpose is to persuade and inform people why they Shouldnt smoke. It is controversial as it shows a distressing image of A child. Smokers with children may dislike it as they May act more responsibly and do not want to be Portrayed as murdering their children. More shocking than offensive, gets the message Across effectively as the picture is distressing and Can cause upset. Smokers may find it offensive as they do not want To be shown as murderers, most people may not find it Offensive, just shocking.
- 2. Advert by Sisley, the fashion Company. The purpose is to convince People that their clothing is so Good that they will get addicted To it. Very controversial as it is using Drug addiction as a way of Promoting their clothes Fashion Junkie. Ex- drug addicts may find This offensive or families of drug Addicts as they know how hard it Is to get out of/quit. Seen as quite insensitive to drug Addicts. It is quite an offensive to a small minority Of people, does dis-respect/ promote drug Use.
- 3. Advert by Prius- a car company Purpose is to persuade you to buy their cars. More funny/witty than controversial, not a very serious advert. Older generations may find it more offensive than younger people, they may think that it is condoning murdering someone as long as you drive that car. I think it is an effective advert at making us laugh, and not very offensive.
- 4. Purpose of the advert is to inform people of this situation. Also to persuade us to come forward about this situation. Victims of violent crime may find this image distressing and offensive as it may bring back bad memories, controversial to them. It is effective in my opinion as it shows that everyone can be effected and that beauty is not everything. Not particularly offensive as it does not condone this behaviour, it highlights the issue. More of a shocking advert.
- 5. Advert probably by the police or neighbourhood watch scheme. Purpose to advise you not to take on the phone whilst driving. It is controversial in some aspects. For example it says while she drives this may imply that women are worse drivers than men. Also controversial due to the blood coming out of the phone, very gory and distressing. Victims of car accidents of families who have lost loved ones may find this particularly upsetting to see. It is effective however at getting the message across about not talking on the phone whilst driving.
- 6. Picture taken by The Guardian Purpose to advise people to just enjoy life and take it as it comes. Very controversial especially to people of a religious faith. They may find it highly offensive as they believe in a god. It is effective at portraying the message but it highly offensive to all religions who believe in a god. Not offensive in my opinion as I am not religious, but I can see how others will find this offensive.
- 7. Picture taken by The Guardian Purpose to persuade women to stay at home and not work. Very controversial as it is saying that any women that work are bad mothers. Also suggesting that all women have to stay at home in order to be good parents. Women will find this highly offensive. It is also offensive in my opinions as times have changed and more women want to follow a career. Effective as getting their message across and provoking a reaction.