This document lists 5 questions that will be answered: whether the products are safe, if they really work for earning income, if support is available, and the expected timing for results.
This document discusses how organizations can increase innovation through continuous improvement of infrastructure to enable fast delivery speed, which unlocks feedback and increases the probability of good ideas. Focusing on continuously improving infrastructure leads to faster delivery, allowing for more feedback and higher odds of developing great ideas, so that innovation and ideas follow naturally.
The document emphasizes the necessity of failing to foster growth and push personal limits. It contrasts the comfort of maintaining the status quo with the ongoing challenges of doing so over time. Ultimately, it encourages individuals to invest their energy in making changes and stretching themselves for future opportunities.
The document provides guidance on hosting an AdvoCare mixer event, including objectives to share information about AdvoCare products and business opportunities with prospects in a group setting. Details are given on preparation, timing, materials needed, and conducting the event using the H.E.L.P. Others W.I.N. format to introduce prospects to products, stories, and the different relationship levels available with AdvoCare. The goal is to help prospects choose a relationship level and next steps at the conclusion of the mixer.
This document lists the names of several people involved with an organization called Team Empower, which aims to empower millions of people. The names listed include founders Rick and Robin McMillin as well as other leaders like Todd and Shelley Griffis, Robin and Jenny Wright, David and Vicki Swift, and Chip and Lisa Dutton.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The document outlines key SEO and content marketing trends for 2024, emphasizing the impact of AI, the importance of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and a shift towards user-centric content strategies. It advises against focusing on outdated trends like voice search and stresses the need for creating value-driven, authoritative content. Additionally, it highlights the need to leverage AI as a supportive tool rather than relying solely on it for content creation.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
The document outlines a livestream presentation by Chiara Aliotta on integrating storytelling into web design to enhance user experiences. It covers the storytelling process for designers, emphasizing aspects such as understanding the audience, structuring narratives, and creating emotional connections. The presentation also includes case studies and practical examples to demonstrate effective storytelling in UX/UI design.
Crafting a compelling press release for your nonprofit is an essential skill that helps spread your mission and impact. Many nonprofit leaders feel unsure about writing press releases. Still, with the right approach and some practice, you can create press releases that capture media attention and help your cause gain visibility.
A well-written nonprofit press release includes several key components: an attention-grabbing headline, a strong opening paragraph, an informative body, relevant quotes, and a clear boilerplate about your organization. Understanding the different types of nonprofit press releases and when to use them will maximize your communication efforts.
You can use press releases to announce fundraising events, share success stories, introduce new programs, highlight community partnerships, or recognize volunteers and donors. Tailoring your press release to your specific announcement increases its effectiveness.
So what makes a great nonprofit press release? And what types of press releases work best for nonprofit organizations? In this article, we walk you through how to write a nonprofit press release and provide a useful template. Read on to learn more about nonprofit press releases or use the links below to navigate the article.
Search is no longer just about rankingits about being retrieved. As AI-driven search engines like Googles AI Overviews, ChatGPT Browse, and Perplexity rewrite how content is discovered, marketers must rethink how they structure and phrase information on the web. In this tactical, insight-packed Master Class, SEO and AI advisor Carolyn Shelby shows you how large language models (LLMs) actually process your contentand what to change right now to ensure your brand is surfaced, cited, and trusted in generative search results. Youll learn how to align with prompt language, signal relevance semantically, and build content architectures that outperform traditional SEO formats. Whether you're optimizing blog posts, landing pages, or product content, this is your blueprint for becoming the brand AI cant ignore.
Key Takeaways:
Learn how large language models (LLMs) retrieve and interpret web contentand why structure and clarity now outweigh traditional SEO signals.
Discover how to align your content with AI prompts using headings, lists, semantic cues, and user-language matching for maximum retrievability.
Get a practical framework for auditing and refactoring existing content to improve inclusion in AI Overviews, ChatGPT, and Perplexity results.
Easywebplans IT L.L.C Dubai UAE_ Your Comprehensive Partner for Digital Trans...Easy Web Plans
油
In today's interconnected world, a robust digital presence is no longer optional; it's the cornerstone of business success. From compelling websites to intuitive mobile apps and strategic digital marketing, companies need a reliable guide to navigate the ever-evolving digital landscape. This is precisely where Easywebplans IT L.L.C Dubai UAE emerges as a beacon of innovation and expertise.
SWOCC 30 jaar 11 juni - presentatie Roeland DietvorstSWOCC
油
Giep geloofde sterk dat merken vooral bestaan in het brein van de consument. Daarom vertelde Roeland Dietvorst(Strategisch consultant & Neurowetenschapper) over neurowetenschappelijke inzichten in merken en merkcommunicatie.
Our Pure Cotton Combo Sets include 23 coordinated fabric pieces made from 100% breathable cottonperfect for stitching suits, kurtis, or dresses. Soft, skin-friendly, and colorfast, these combos offer great value, stylish prints, and comfort for everyday or festive wear.
Instagram SEO Hack: How to Get Found, Followed, and Finally Feel FamousAvinash Chandra
油
Instagram SEO is no longer optionalit's the key to being found by your ideal audience without relying solely on paid ads. In this blog, we break down everything you need to know about optimizing your Instagram presence to maximize organic reach and engagement. From setting up a keyword-rich profile that communicates who you are, to crafting captions that naturally rank for search terms, this post is your guide to treating Instagram like the discovery engine it has become. Learn how to structure your bio with searchable keywords, select hashtags strategically using a mix of broad and niche tags, and make the most of alt text and location tagging to increase visibility. Understand how Instagrams algorithm favors engagement signals like saves, shares, and commentsand how to encourage them. We also dive into the overlooked but powerful SEO value of Reels and video content, including how keywords in your transcripts and on-screen text impact discovery. If youve ever felt stuck wondering why your content isnt getting the traction it deserves, it might not be your contentit might just be that it's not optimized for search. This blog walks you through practical tips on how to analyze whats working using Instagram Insights, how to improve your post discoverability through smart formatting, and how to turn your profile into a lead-generating machine. With Instagram increasingly functioning like a visual search engine, the brands that optimize are the ones that stand out. Whether you're a creator, small business, or marketer, this post will help you rank better, reach more people, and grow faster. No fluffjust actionable Instagram SEO strategies you can start using today.
Compare two leading press release platforms to discover which delivers superior UK media reach and regional coverage for businesses targeting British markets.
When it comes to UK-focused communications, selecting the right press release distribution platform determines whether your announcements reach influential British media outlets or disappear into generic international feeds. The distinction between platforms optimized for UK market penetration and those offering broad global distribution affects whether your investment generates meaningful coverage in publications that matter to your target audience. But with services claiming extensive UK networks while delivering vastly different regional results, how do you separate genuine British media strength from marketing promises?
a.network - Brand Trust Index - Retail ReportAListDaily
油
Ayzenberg Group, the company responsible for the industrys leading Index of earned media values, is releasing more research designed to help the industry face modern marketing challenges. The Ayzenberg Brand Trust Index (the [a] BTI) brings a scientific approach to quantifying and building brand trust.
Drawing on the research team of Dr. Galen Buckwalter, the man behind eHarmonys successful algorithms, and Ayzenbergs own Soulmates.ai technology, the [a] BTI help brands focus on building goodwill in the types of trust that are most important in their product categories. Ayzenberg Group is now making the Index publicly available via download.
Ready to start building connections with consumers that will stand the test of time? Just fill out the form below to gain immediate access to the research behind the [a] BTI and our first study on the Automotive Industry.
Bonita 2022.1 Release Campaign New Features & Marketing Assetssohamdatta047
油
This collection showcases the social media posts and marketing materials created to promote the Bonita 2022.1 software release. Highlighting new features and improvements, these campaigns were designed to engage the developer community and customers through clear, compelling visuals and messaging. The materials include promotional graphics, announcements, and content tailored for platforms like LinkedIn, Twitter, and Facebook to maximize reach and user awareness of Bonitas latest innovations.
Impact of Social Media on Consumer Buying Behaviour of Personal Care ProductsKARTIKTHANTH1
油
This research project investigates the impact of social media on consumer buying behaviour in the personal care industry, with a particular focus on how platforms such as Instagram, YouTube, Facebook, and WhatsApp influence purchasing decisions. Conducted by students at the SAL Institute of Management under the guidance of Dr. Falguni Prajapati, the study centers on complex buying behavior, which involves high-involvement, infrequent, and potentially high-risk purchasesspecifically within the context of personal care products like skincare, haircare, hygiene, and cosmetics.
The research employed a mixed-method approach, using primary data from 60 respondents collected through structured questionnaires. The sample primarily included young adults aged 2130, with a majority being students. Convenience sampling was applied, and tools like Microsoft Excel and Google Sheets were used for data analysis. Respondents were assessed on their engagement with social media content, reliance on influencer recommendations, product reviews, advertisements, and overall trust in online promotional materials.
Findings show that platforms such as Instagram (88.3%), WhatsApp (78.3%), and YouTube (70%) dominate user activity among the surveyed participants. The majority of users (86.7%) spend over one hour daily on social media, creating a highly engaged and digitally active audience. Approximately 91.6% encounter personal care-related content at least occasionally, and over half rely on social media to compare brands before purchasing. Product reviews emerged as the most helpful form of user-generated content, followed by how-to-use tutorials and unboxing videos. Authentic reviews that include both pros and cons were found to be the most trustworthy, highlighting a consumer preference for transparency.
The study concludes that social media exerts a moderate but meaningful influence on consumers decisions. While digital influence is significant, it does not completely replace independent judgment, suggesting the need for hybrid marketing strategies that combine digital engagement with traditional advertising. Trust in influencers, clear product information, and visually engaging content were noted as strong motivators for purchases. Visual-first formats like reels and short videos were especially effective in capturing attention.
Recommendations include diversifying the range of social media platforms studied, expanding sample diversity across age groups and regions, analyzing long-term effects, and incorporating mobile-friendly strategies given the high mobile usage. This research is valuable for marketers, advertisers, and brand managers aiming to enhance consumer engagement and brand loyalty in the digital age, particularly within the growing personal care market.
AI wont save your marketing team from bad processes, weak ideas, or generic content. In fact, it might make them worse. Like any tool, AI is only a game-changer to the extent that you understand where it excels and where it serves up polished mediocrity. In this keynote, youll get a practical, grounded understanding of what AI is doing under the hood and walk away with an AI strategy framework that boosts your productivity and polish without sacrificing originality or authenticity.
Key Takeaways:
1. How to use generative AI in a way that accomplishes your goals and enhances your output
2. How to create an AI strategy for your marketing organization using a memorable, versatile model
3. How to build workflows around AI's critical strengths, and mitigate the risks of incorporating bad or false information
Imagine you had just one message, one image, one chance to capture your audiences attention. In his talk, Tim explores how constraints can actually help sharpen creativity, and why the most effective marketing often comes from simple, focused ideas. Discover how to cut through the noise, and say more by saying less.
UAE Pharmacy Digital Market 2025 - RankabilityRankability
油
This presentation explores the digital landscape of the UAE pharmacy sector in 2025, focusing on SEO performance, online visibility, and market dynamics. Based on in-depth research using SEMrush, Google Search Console, and Ahrefs, the report highlights:
- Search trends for pharmacy-related keywords across the UAE
- Competitive analysis of top players like Life Pharmacy, Aster Pharmacy, and BinSina
- CPC data and keyword difficulty insights for paid and organic search
- Local SEO dominance through Googles Local-3-Pack
- Opportunities in the online pharmacy and medicine delivery space
- Technical and content strategies driving success (and failure)
- Emerging trends including AI-driven support, mobile-first indexing, and multilingual content demand
Perfect for digital marketers, pharmacy executives, and SEO professionals aiming to understand how digital transformation is reshaping healthcare retail in the Middle East.
Looking to Grow on Instagram? Find the Best Social Media Marketing Experts in...theagencywayseo
油
In a world of Word Stemming, Hashtags, Followers, and LIKES, a genuine social media marketing company in India will involve creating remarkable relations that show curiosity in action beyond scrolling. On Instagram, it's not just about being seen, but about being remembered. The difference between a forgettable brand and a fan-favorite one is all made up of strategy. If youre dreaming of making your brand pop on peoples feeds, spark real connections, and turn casual scrollers into loyal customers, youre already halfway to success.
For communications professionals, creating PR content that journalists actually use has become increasingly challenging. With newsrooms shrinking and journalists facing mounting pressure to produce more content with fewer resources, PR materials that don't immediately demonstrate value are quickly discarded.
Most PR content fails because it prioritizes company messaging over journalistic needs. According to the 2025 Cision Media Survey, journalists report that 78% of PR materials they receive lack the essential elements required for story development.
Here's how to create PR content that journalists will actually use.
Marketing Graphics for BTU Protocol & Bonitasoftsohamdatta047
油
These are original social media posts I created for BTU Protocol and Bonitasoft, featuring promotional graphics, event announcements, and campaign visuals.
They showcase my skills in graphic design, social media marketing, and content strategycrafted to increase engagement, drive traffic, and build brand identity. Each post was tailored for platforms like Twitter, Facebook, Instagram, and LinkedIn, with attention to visual storytelling and audience targeting.
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
The document discusses leveraging AI to enhance employee wellness through data analytics, automating tasks, and personalized wellness apps, emphasizing the shared responsibility of employee well-being between leaders and organizations. It outlines best practices for using AI in wellness strategies, including ensuring data privacy and security, understanding employee needs, and promoting inclusivity. Lydia Di Francesco, a wellness specialist, shares insights to optimize workplace wellness strategy using AI-driven data analytics and encourages collaboration and transparency.
Crafting a compelling press release for your nonprofit is an essential skill that helps spread your mission and impact. Many nonprofit leaders feel unsure about writing press releases. Still, with the right approach and some practice, you can create press releases that capture media attention and help your cause gain visibility.
A well-written nonprofit press release includes several key components: an attention-grabbing headline, a strong opening paragraph, an informative body, relevant quotes, and a clear boilerplate about your organization. Understanding the different types of nonprofit press releases and when to use them will maximize your communication efforts.
You can use press releases to announce fundraising events, share success stories, introduce new programs, highlight community partnerships, or recognize volunteers and donors. Tailoring your press release to your specific announcement increases its effectiveness.
So what makes a great nonprofit press release? And what types of press releases work best for nonprofit organizations? In this article, we walk you through how to write a nonprofit press release and provide a useful template. Read on to learn more about nonprofit press releases or use the links below to navigate the article.
Search is no longer just about rankingits about being retrieved. As AI-driven search engines like Googles AI Overviews, ChatGPT Browse, and Perplexity rewrite how content is discovered, marketers must rethink how they structure and phrase information on the web. In this tactical, insight-packed Master Class, SEO and AI advisor Carolyn Shelby shows you how large language models (LLMs) actually process your contentand what to change right now to ensure your brand is surfaced, cited, and trusted in generative search results. Youll learn how to align with prompt language, signal relevance semantically, and build content architectures that outperform traditional SEO formats. Whether you're optimizing blog posts, landing pages, or product content, this is your blueprint for becoming the brand AI cant ignore.
Key Takeaways:
Learn how large language models (LLMs) retrieve and interpret web contentand why structure and clarity now outweigh traditional SEO signals.
Discover how to align your content with AI prompts using headings, lists, semantic cues, and user-language matching for maximum retrievability.
Get a practical framework for auditing and refactoring existing content to improve inclusion in AI Overviews, ChatGPT, and Perplexity results.
Easywebplans IT L.L.C Dubai UAE_ Your Comprehensive Partner for Digital Trans...Easy Web Plans
油
In today's interconnected world, a robust digital presence is no longer optional; it's the cornerstone of business success. From compelling websites to intuitive mobile apps and strategic digital marketing, companies need a reliable guide to navigate the ever-evolving digital landscape. This is precisely where Easywebplans IT L.L.C Dubai UAE emerges as a beacon of innovation and expertise.
SWOCC 30 jaar 11 juni - presentatie Roeland DietvorstSWOCC
油
Giep geloofde sterk dat merken vooral bestaan in het brein van de consument. Daarom vertelde Roeland Dietvorst(Strategisch consultant & Neurowetenschapper) over neurowetenschappelijke inzichten in merken en merkcommunicatie.
Our Pure Cotton Combo Sets include 23 coordinated fabric pieces made from 100% breathable cottonperfect for stitching suits, kurtis, or dresses. Soft, skin-friendly, and colorfast, these combos offer great value, stylish prints, and comfort for everyday or festive wear.
Instagram SEO Hack: How to Get Found, Followed, and Finally Feel FamousAvinash Chandra
油
Instagram SEO is no longer optionalit's the key to being found by your ideal audience without relying solely on paid ads. In this blog, we break down everything you need to know about optimizing your Instagram presence to maximize organic reach and engagement. From setting up a keyword-rich profile that communicates who you are, to crafting captions that naturally rank for search terms, this post is your guide to treating Instagram like the discovery engine it has become. Learn how to structure your bio with searchable keywords, select hashtags strategically using a mix of broad and niche tags, and make the most of alt text and location tagging to increase visibility. Understand how Instagrams algorithm favors engagement signals like saves, shares, and commentsand how to encourage them. We also dive into the overlooked but powerful SEO value of Reels and video content, including how keywords in your transcripts and on-screen text impact discovery. If youve ever felt stuck wondering why your content isnt getting the traction it deserves, it might not be your contentit might just be that it's not optimized for search. This blog walks you through practical tips on how to analyze whats working using Instagram Insights, how to improve your post discoverability through smart formatting, and how to turn your profile into a lead-generating machine. With Instagram increasingly functioning like a visual search engine, the brands that optimize are the ones that stand out. Whether you're a creator, small business, or marketer, this post will help you rank better, reach more people, and grow faster. No fluffjust actionable Instagram SEO strategies you can start using today.
Compare two leading press release platforms to discover which delivers superior UK media reach and regional coverage for businesses targeting British markets.
When it comes to UK-focused communications, selecting the right press release distribution platform determines whether your announcements reach influential British media outlets or disappear into generic international feeds. The distinction between platforms optimized for UK market penetration and those offering broad global distribution affects whether your investment generates meaningful coverage in publications that matter to your target audience. But with services claiming extensive UK networks while delivering vastly different regional results, how do you separate genuine British media strength from marketing promises?
a.network - Brand Trust Index - Retail ReportAListDaily
油
Ayzenberg Group, the company responsible for the industrys leading Index of earned media values, is releasing more research designed to help the industry face modern marketing challenges. The Ayzenberg Brand Trust Index (the [a] BTI) brings a scientific approach to quantifying and building brand trust.
Drawing on the research team of Dr. Galen Buckwalter, the man behind eHarmonys successful algorithms, and Ayzenbergs own Soulmates.ai technology, the [a] BTI help brands focus on building goodwill in the types of trust that are most important in their product categories. Ayzenberg Group is now making the Index publicly available via download.
Ready to start building connections with consumers that will stand the test of time? Just fill out the form below to gain immediate access to the research behind the [a] BTI and our first study on the Automotive Industry.
Bonita 2022.1 Release Campaign New Features & Marketing Assetssohamdatta047
油
This collection showcases the social media posts and marketing materials created to promote the Bonita 2022.1 software release. Highlighting new features and improvements, these campaigns were designed to engage the developer community and customers through clear, compelling visuals and messaging. The materials include promotional graphics, announcements, and content tailored for platforms like LinkedIn, Twitter, and Facebook to maximize reach and user awareness of Bonitas latest innovations.
Impact of Social Media on Consumer Buying Behaviour of Personal Care ProductsKARTIKTHANTH1
油
This research project investigates the impact of social media on consumer buying behaviour in the personal care industry, with a particular focus on how platforms such as Instagram, YouTube, Facebook, and WhatsApp influence purchasing decisions. Conducted by students at the SAL Institute of Management under the guidance of Dr. Falguni Prajapati, the study centers on complex buying behavior, which involves high-involvement, infrequent, and potentially high-risk purchasesspecifically within the context of personal care products like skincare, haircare, hygiene, and cosmetics.
The research employed a mixed-method approach, using primary data from 60 respondents collected through structured questionnaires. The sample primarily included young adults aged 2130, with a majority being students. Convenience sampling was applied, and tools like Microsoft Excel and Google Sheets were used for data analysis. Respondents were assessed on their engagement with social media content, reliance on influencer recommendations, product reviews, advertisements, and overall trust in online promotional materials.
Findings show that platforms such as Instagram (88.3%), WhatsApp (78.3%), and YouTube (70%) dominate user activity among the surveyed participants. The majority of users (86.7%) spend over one hour daily on social media, creating a highly engaged and digitally active audience. Approximately 91.6% encounter personal care-related content at least occasionally, and over half rely on social media to compare brands before purchasing. Product reviews emerged as the most helpful form of user-generated content, followed by how-to-use tutorials and unboxing videos. Authentic reviews that include both pros and cons were found to be the most trustworthy, highlighting a consumer preference for transparency.
The study concludes that social media exerts a moderate but meaningful influence on consumers decisions. While digital influence is significant, it does not completely replace independent judgment, suggesting the need for hybrid marketing strategies that combine digital engagement with traditional advertising. Trust in influencers, clear product information, and visually engaging content were noted as strong motivators for purchases. Visual-first formats like reels and short videos were especially effective in capturing attention.
Recommendations include diversifying the range of social media platforms studied, expanding sample diversity across age groups and regions, analyzing long-term effects, and incorporating mobile-friendly strategies given the high mobile usage. This research is valuable for marketers, advertisers, and brand managers aiming to enhance consumer engagement and brand loyalty in the digital age, particularly within the growing personal care market.
AI wont save your marketing team from bad processes, weak ideas, or generic content. In fact, it might make them worse. Like any tool, AI is only a game-changer to the extent that you understand where it excels and where it serves up polished mediocrity. In this keynote, youll get a practical, grounded understanding of what AI is doing under the hood and walk away with an AI strategy framework that boosts your productivity and polish without sacrificing originality or authenticity.
Key Takeaways:
1. How to use generative AI in a way that accomplishes your goals and enhances your output
2. How to create an AI strategy for your marketing organization using a memorable, versatile model
3. How to build workflows around AI's critical strengths, and mitigate the risks of incorporating bad or false information
Imagine you had just one message, one image, one chance to capture your audiences attention. In his talk, Tim explores how constraints can actually help sharpen creativity, and why the most effective marketing often comes from simple, focused ideas. Discover how to cut through the noise, and say more by saying less.
UAE Pharmacy Digital Market 2025 - RankabilityRankability
油
This presentation explores the digital landscape of the UAE pharmacy sector in 2025, focusing on SEO performance, online visibility, and market dynamics. Based on in-depth research using SEMrush, Google Search Console, and Ahrefs, the report highlights:
- Search trends for pharmacy-related keywords across the UAE
- Competitive analysis of top players like Life Pharmacy, Aster Pharmacy, and BinSina
- CPC data and keyword difficulty insights for paid and organic search
- Local SEO dominance through Googles Local-3-Pack
- Opportunities in the online pharmacy and medicine delivery space
- Technical and content strategies driving success (and failure)
- Emerging trends including AI-driven support, mobile-first indexing, and multilingual content demand
Perfect for digital marketers, pharmacy executives, and SEO professionals aiming to understand how digital transformation is reshaping healthcare retail in the Middle East.
Looking to Grow on Instagram? Find the Best Social Media Marketing Experts in...theagencywayseo
油
In a world of Word Stemming, Hashtags, Followers, and LIKES, a genuine social media marketing company in India will involve creating remarkable relations that show curiosity in action beyond scrolling. On Instagram, it's not just about being seen, but about being remembered. The difference between a forgettable brand and a fan-favorite one is all made up of strategy. If youre dreaming of making your brand pop on peoples feeds, spark real connections, and turn casual scrollers into loyal customers, youre already halfway to success.
For communications professionals, creating PR content that journalists actually use has become increasingly challenging. With newsrooms shrinking and journalists facing mounting pressure to produce more content with fewer resources, PR materials that don't immediately demonstrate value are quickly discarded.
Most PR content fails because it prioritizes company messaging over journalistic needs. According to the 2025 Cision Media Survey, journalists report that 78% of PR materials they receive lack the essential elements required for story development.
Here's how to create PR content that journalists will actually use.
Marketing Graphics for BTU Protocol & Bonitasoftsohamdatta047
油
These are original social media posts I created for BTU Protocol and Bonitasoft, featuring promotional graphics, event announcements, and campaign visuals.
They showcase my skills in graphic design, social media marketing, and content strategycrafted to increase engagement, drive traffic, and build brand identity. Each post was tailored for platforms like Twitter, Facebook, Instagram, and LinkedIn, with attention to visual storytelling and audience targeting.
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
The document discusses leveraging AI to enhance employee wellness through data analytics, automating tasks, and personalized wellness apps, emphasizing the shared responsibility of employee well-being between leaders and organizations. It outlines best practices for using AI in wellness strategies, including ensuring data privacy and security, understanding employee needs, and promoting inclusivity. Lydia Di Francesco, a wellness specialist, shares insights to optimize workplace wellness strategy using AI-driven data analytics and encourages collaboration and transparency.
2024 State of Marketing Report by HubspotMarius Sescu
油
The State of Marketing 2024 report highlights the transformative impact of AI and automation, emphasizing the importance of personalization and engagement to drive growth in a competitive landscape. Marketers are focusing on optimizing budgets, leveraging social media for brand awareness, and utilizing AI tools to enhance efficiency across tasks. Key trends for 2024 include the rise of experiential marketing, content creation that meets user needs, and strengthened connections through personalized customer experiences.
ChatGPT is an AI chatbot developed by OpenAI, built on advanced language models to facilitate human-like conversational interactions. Launched in November 2022, it utilizes a transformer architecture to understand and generate text, with applications ranging from content creation to customer service. Despite its capabilities, there are concerns about potential misuse and biases in its responses, which OpenAI aims to mitigate through moderation and user feedback.
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
The November 2023 mental health report indicates that 70% of respondents rate their mental health as 'good' or 'excellent,' with higher diagnoses reported among African Americans and non-Hispanic whites compared to Hispanics and Asians. Younger generations, particularly Gen Z and millennials, are more likely to experience mental health challenges, seek information online, and report that their mental health impacts their work and relationships. Half of the respondents feel comfortable discussing their mental health with professionals, although Gen Z shows the least comfort in this area.
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
The 2024 social media marketing trends report highlights significant shifts influenced by generative AI, including the emergence of personalized content, the rise of virtual influencers, and a stronger focus on user-generated content. Insights were gathered from 33 experts across 23 leading independent agencies, providing a perspective that emphasizes creativity and authenticity in marketing strategies. Key trends also include the blending of B2B and B2C approaches, reflecting changes in consumer behavior and the evolving landscape of social media engagement.
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The document discusses trends in paid search for 2024, highlighting changes in user behavior, the implications for financial services, and privacy challenges. It emphasizes the importance of adapting search strategies, utilizing AI-driven tools like performance max and smart bidding, and leveraging first-party data for better marketing efficacy. Key takeaways include holistic SEO and SEM approaches, monitoring shifting user intents, and the need for continuous performance evaluation.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
The document outlines five public speaking tips from Chris Anderson, TED Talks curator, emphasizing the importance of eye contact, vulnerability, humor, humility, and storytelling. These skills are presented as essential for engaging audiences effectively and are increasingly valuable in today's economy. The article posits that mastering these techniques can enhance speakers' ability to communicate ideas powerfully.
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
The document provides an overview of generative AI, particularly focusing on ChatGPT and its implications for business and the job market. It discusses the rapid growth of generative AI, its applications in marketing, and the skills needed for the AI era while addressing potential job displacement and the need for adaptation. The agenda includes a Q&A session and emphasizes rethinking work in collaboration with AI technology.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
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1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
The document provides essential tips on how to handle difficult conversations in a workplace setting, emphasizing the importance of preparation, environment, and timing. It highlights that many employees dread such conversations, often leading to avoidance and worsening situations. Ultimately, the guide aims to promote positive outcomes while maintaining professional relationships.
The document discusses the rise and importance of data science and machine learning, highlighting the growing demand for data scientists and the challenges they face. It explains machine learning concepts such as supervised and unsupervised learning, along with various real-world applications and the necessary steps involved in a machine learning workflow. Additionally, the document emphasizes the iterative process of model improvement and feature engineering used to enhance machine learning outcomes.
Time Management & Productivity - Best PracticesVit Horky
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The document outlines best practices for time management and productivity, focusing on effective meeting habits, structured work blocks, and the importance of reflection and goal setting. It emphasizes the need for proper planning, the use of appropriate tools, and prioritizing tasks to enhance both personal and team efficiency. Additionally, personal anecdotes and strategies are shared to encourage a positive mindset and enjoyment in achieving work-related goals.