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Architecture of the Future Conference:
New Forms, Materials and Approaches Panel
Innovative approaches to cost and energy effective architecture
products, from stand-alone buildings to masterplans
5th October 2018

Architecture of the Future Conference: New Forms, Materials and Approaches Panel © Simone de Gale Architects
Contents
1.0 Introduction to Simone de Gale Architects
2.0 Design as ‘The Square’
3.0 Repetition, Pattern, and Rhythm – A foundation for good design
4.0 Summary – Pure Geometries

1.0 Introduction to Simone de Gale Architects
Architect | Interior | Masterplan | Innovation
Through our work, we explore contemporary practices of architecture while combining functional spaces and style. We work from a set
of theoretical and mathematical principles, developing our projects into an exploration of Rhythm, Pattern and Repetition of form and
material. Our innovative use of these classical rules of Architecture inform direction, distance, timing and use of Space.
Our Style has developed over a number of years with the most prominent projects developed from our theories in Architecture and
translating into a Masterplan in Tbilisi, Georgia, on which we are working with Georgian politicians and their largest manufacturing and
distribution firm, the Omega Group. Our Spherical Art Gallery concept has evolved into a Patented Materials Technology, which is now
incorporated into defence armour, working with the Ministry of Defence UK and Allied forces.
Commercial zone in Tbilisi, Georgia Luxury Family Apartment in Batumi, Georgia Didi Dighomi Mini-City Masterplan in Georgia Materials Technology with Ministry of Defence UK

The Square is the most efficient form to design and develop into an architectural language.

90°
90°

100%
Useable
Floor space

Site Location: Didi Dighomi, Tbilisi, Georgia
Site Footprint: 1.7million sq.ft
Brief: Mixed Use Development

PBZ1 - Planning Regulations allow each building type to a
maximum of 60% of the area.
Regulation Options
K -1 0.5*/0.7 ratio
K -2 3.5 coefficient
K -3 0.2 ratio
Residential Density - Units / ha
The minimum area 600/700* m
The minimum width 15/20* metres
The minimum depth 25/30* metres
Building maximum height - metres
*note for residential buildings
Residential Development Total of 96,000sq.m land plot
= 60% of the site
Max. Surface Area: 0.5 48,000sq.m
Max. Total Area: 3.5 336,000sq.m
Min. Green: 0.2 19,200sq.m
Retail Development Total of 64,000sq.m land plot
= 40% of the site
3.2 Concept – Residential Zone and Retail Zone – Public Building Zone 1 (PBZ1)

Total of 96,000sq.m land plot 60% of the site
3.3 Residential Concept

3.4 Our Client Style and Company Ethos – The Omega Group
The Client’s company ethos, style and approach towards manufacturing, we have seen a consistent pattern of excellence, in the form of
regular, repetition, clean, precision patterns; These are all elements of the Client brand. We decided to research how their brand
related to architecture to create a concept which would truly reflect the Company.

3.5 Inspiration in Art – Prominent Artists within the Local Community
We looked at Georgian Artist Alexander Berdysheff, and his abstract work engaging connotations of surrealism. His abstract style at
times reflects aspects of regular uniform composition, and repetition of image. His style informed the concept and provided a reference
for future consideration in the design.

3.6 Inspiration in History – Patterns in Jewellery
We looked at Georgian traditions and in particular, patterns in jewellery, where again, we were enlightened to the regularity and
repetition of designs, intricate details and overall beauty which could be accomplished by tirelessly repeat a singular pattern, to create
a whole, and how this could be employed into the architectural approach.

3.7 Classic Architectural Rules
We took the inspiration of the Client brand, contemporary and traditional Georgian expressions, and started to search for
architectural rules which would embody these same characteristics. We found that the classical architectural rules of repetition,
rhythm and pattern, was most appropriate to incorporate into the concept.

3.8 Residential City Grids across the World
We found inspiration in the designs of successful city masterplans across the world; The grids of Barcelona, New York and San
Francisco.

3.9 Application to the site – Exploring Building Blocks
How could we apply this method of thinking to the site? We decided to take a simple square grid of 25m x 25m as our starting point and
explore different shapes around this constraint. The different shapes would lead to a repeatable form, ideal as a residential block,
which would maximize light to spaces, quality of space, and buildability.

3.10 Application to the site – Multiplying Building Blocks
We then looked at how to multiply the building block, to create a repetition of space in the form of residential building, courtyard space,
road, and pavement, a multiplication which could be repeated across the site in an elegant and precise manner, reflecting the Georgian
inspiration, and the graceful excellence of the Client style which we witnessed on visiting their factories and manufacturing divisions.

3.11 Application to the site – Building Heights
After multiplying the building blocks, the task was to look at building heights. This could be done uniformly, which would strengthen
the impression of the overall masterplan.

3.12 Application to the site – Building Heights
Or the building blocks could vary in height, to enable a variation of the view to and from selected buildings within the vicinity, and adding
an additional intricate factor to the creation of these residential facilities, elegantly thought through and calculated to maximize views
and create a further artistic detail of the residential tectonic of space.

3.13 Application to the Masterplan
We multiplied the building blocks and create a uniform height across the residential space, creating strength through repetition of
space, uniformity in height, embodying grace and elegance, with discreet and intricately placed variations in the patterns of the
residential blocks.

Total of 64,000sq.m land plot 40% of the site
3.14 Retail Concept

3.15 New Buildings – Maximizing the Site Capacity
We proposed three new buildings which will form a masterplan that ties together the site based on the concept, a beautiful rectangle on
the plan, enforcing strength in the pattern, enhancing the style, and creating additional facilities and space within the site envelope.

3.16 A Place to Stay all Day
The Retail Zone would become a place to stay all day. People will travel from near and far to shop here, spend time here, and create
memories with loved ones. The complex would provide a beautiful memorable façade, interior retailers that are second to none, large
green park areas, and a place for people to work, and get fit.

3.17 A Place to Stay all Day
In addition, leisure time would extend into the night, with leisure activities, with well-planned logistic and ancillary facilities. The
complex would be a place where people come to spend their money, and improve their lifestyle. People would spend all their time here.

3.18 Infrastructure – Road Access
We proposing four new large carriageways to the Complex from both the North and South, and the West. The access will serve well for
logistics, customer travel by both car and public transport to both the residential and retail areas of the site. Intricate two way lanes
are proposed within the residential parts of the site, with ability to park on road.

3.19 Infrastructure – Retail Zone Parking
A large underground parking facility is proposed under the Retail Zone, whereby customers could park, without imposing onto the
external site areas, which could then retain for landscaping and public realm.

3.20 Design Iterations – Development of architectural language
Our Client requested more open green spaces in the residential zones.

Our Client requested retail and commercial spaces units on the ground floor of the residential zones.

Georgian Planning Consultants did not agree with the uniformity of height and requested different heights and combinations
throughout the residential zones. They also did not agree with the building block shapes, and therefore we changed the form.

We found a design which was representative of timeless elegance over the masterplan and had the fluidity and diversity of space and uses
required by our Client, Georgian Planning Consultants, and ourselves. We worked up this design for a while.

The design was presented to Government officials and they agreed technicalities of planning legislation were not conformed and
demanded more distance between buildings. We were keen to keep the style, and residential total area at 330,000sq.m so we reduced the
widths of the buildings, increased the distances and increased the heights.

The final design. We have retained the overall concept of the classical architectural rules of repetition, pattern and rhythm which
reflects our Client brand to the final design. We have worked with the required parties to add elegance, fluidity, diversity of use, and
space, to create what is currently considered a beautiful masterplan which works well and complies with planning legislation. We are
finalising the design, in line with our aspirations and official recommendations, and we have now submitted for Government Approval.

3.26 Project Figures
Total land plot area 1,715,450sq.ft
Residential 3,156,300
Retail within residential block 161,200
Education 31,775
Total Residential Areas 3,349,275sq.ft
Retail 372,000
Entertainment 41,180
Office (commercial) 73,800
Total Retail Area 486,980sq.ft
Green Space within Residential 438,050
Green Space within Retail 93,250
Public Park 135,905
Total Green Areas 667,205sq.ft
Car Parking for Residential 1,994 No.
Car Parking for Retail 567 No.
Total Car Parking 2,561 spaces
Total Basements 792,180sq.ft
Total Infrastructure 360,805sq.ft
Total Redevelopment 5,656,445sq.ft

3.27 Visualisations – Overall Masterplan

3.28 Visualisations – Residential Zones

3.29 Visualisations – Residential Zones (Main North South Boulevard)

3.30 Visualisations – Commercial Zone and Public Park

3.31 Visualisations – Retail and Leisure Zones

SQUARE CIRCLE TRIANGLE

Thank you
Simone de Gale Architects
2 Eaton Gate, Belgravia
London, SW1W 9BJ
United Kingdom
t: +44 (0)20 7788 7977
e: info@simonedegale.com
w: www.simonedegale.com

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AF2018 Day 2 Gale

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