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Affiliate Marketing  BY- Atul Chaudhary
Topics to be discussed What is an Affiliate Marketing? Categories Types Functioning Pros and Cons
Affiliate marketing  A joint effort or relationship between a business firm and its affiliate. The affiliate is a paid a percentage of the revenue generated by him known as affiliate commission. Also called Referral program Commission program Program to generate traffic on a website.
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Categories of Affiliates  Product Based Banner Based
TYPES
Functioning
Compensates affiliate Affiliate’s website Buyer/Seller Visitor
Pros & cons
Benefits Traffic and revenue increase Result tracking Competitive e-marketing advantage Low/no promotion cost
Advantages
Pitfalls Link farms Irrelevant sites Anchor text
Thank you Questions ?

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