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Agile leadership summit 2017 bangalore-design thinking

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Anand Murthy Raj
Anand Murthy Raj

Anand Murthy Raj, founder of Agile Spirit Pvt Ltd, discussed design thinking and how it can help address complex problems. He explained that design thinking involves empathizing with users to understand problems, generating ideas through prototyping and experimentation, and validating solutions. Raj presented examples of how design thinking was applied to address issues like infant mortality and breast cancer in rural India. He argued that organizations should adopt this approach of empathy, creativity, and experimentation to develop more effective solutions.

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Name of the Speaker : Anand Murthy Raj Company Name Founder & Director : Agile Spirit Pvt ltd Partner : Blinklane Consulting and Gladwell Academy , NL Place: Bangalore http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/
http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ Why Design thinking? 1. We have become experts in Doing wrong things right vs doing right things wrong 2. Non systemic thinking behavior 3. Problems solved today results in more complex problems tomorrow 4. Focus in on short term gains to reduce the immediate pain 5. Blind for long term gains 6. Lack of human element in solutioning
http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ What is Design thinking? As a style of thinking, it is generally considered as the ability to combine the empathy for the context for the problem, creativity in the generation of insights and solutions and the rationality to analyze and fit the solutions to the context. -Tim Brown, CEO and President, IDEO
http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ Experiencing the Design thinking Research/Understand Conceptualize/Prototype Validate Innovate Empathize
http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ What is common among these pictures?
Today ..
How to survive now?
Our real challenge- Inability to understand the problem
Agile leadership summit 2017 bangalore-design thinking
Global Wicked Problem – Infant mortality Ref : https://en.wikipedia.org/wiki/List_of_countries_by_infant_mortality_rate (IMR) is the number of deaths of infants under one year old per 1,000 live births.
EMBRACE -The baby Life Saver
Saving rural Indian Woman from breast cancer Ref : http://www.breastcancerindia.net/statistics/trends.html 1. Millions of woman in rural India suffer from A. Breast cancer B. Fibro cystic breast disease C. Complication in Pregnancy 1. Free Medicines were provided, still women do not consume 2. Education programs no use 1. Root cause - Iodine deficiency 2. Quantity required per day 150 - 220 micro grams daily
Agile leadership summit 2017 bangalore-design thinking
Find the odd man out?
Human Desirability YAMA – ESC YAMA - CORTS YAMA-RAJ YAMA-DOOT
Design thinking – Golden Circles of Alignment Business Viability Technical Feasibility Human Desirability Experience Innovation Process Innovation Emotional Innovation Functional Innovation
How can leaders help develop this culture? New problem solving methods Apply systems thinking !!!
Mental Models-Think out of the Box!!
Problem statement Understanding of the problem Experiment Results Validated learning and customer insights
Work environment should trigger thinking!!
Its not about Design…. But its … Design Thinking!!
DesignThinking Model
Hierarchy of content of mind An ounce of information is worth a pound of data An ounce of knowledge is worth a pound of information An ounce of understanding is worth a pound of knowledge An ounce of wisdom is worth a pound of understanding We try to teach knowledge; How can you teach if you do not posses it? Data , Information, Knowledge , Understanding - Doing things right– Efficiency Wisdom - Doing right things – How to make it more efficient Wisdom – Diffrentiates Efficiency vs Effectiveness
Recap 1. Design thinking looks to solve wicked human problems 2. Design thinking is a verb not noun 3. You need to think by dirtying your hands (the evolution of embrace) 4. Shift in focus is key (baby to mother, woman to bindi) 5. Every idea is a great idea until your customer’s validate it 6. When you ideate, do not be in solution space 7. Collaborate as ideas always incubate for a vey long time 8. Remember the three circles- Human desirability, Technical feasibility and Business viability 9. Solve problems by experiments – Actionable metrics vs vanity metrics (Lean Startup) 10. An hypothesis has to be tested and tasted .. No point discussing it on a closed room – Mike Rother - Toyota Kata
Identify * Idea * Insight * Impact = Innovation "The future of our prosperity, relies on our collective intelligence"- Eric Ries
Speaker Name: Anand Murthy Raj Email ID: anandmurthy.raj@gmail.com Organized by UNICOM Trainings & Seminars Pvt. Ltd. contact@unicomlearning.com http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/

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Agile leadership summit 2017 bangalore-design thinking

  • 1. Name of the Speaker : Anand Murthy Raj Company Name Founder & Director : Agile Spirit Pvt ltd Partner : Blinklane Consulting and Gladwell Academy , NL Place: Bangalore http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/
  • 2. http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ Why Design thinking? 1. We have become experts in Doing wrong things right vs doing right things wrong 2. Non systemic thinking behavior 3. Problems solved today results in more complex problems tomorrow 4. Focus in on short term gains to reduce the immediate pain 5. Blind for long term gains 6. Lack of human element in solutioning
  • 3. http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ What is Design thinking? As a style of thinking, it is generally considered as the ability to combine the empathy for the context for the problem, creativity in the generation of insights and solutions and the rationality to analyze and fit the solutions to the context. -Tim Brown, CEO and President, IDEO
  • 4. http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/ Experiencing the Design thinking Research/Understand Conceptualize/Prototype Validate Innovate Empathize
  • 8. Our real challenge- Inability to understand the problem
  • 10. Global Wicked Problem – Infant mortality Ref : https://en.wikipedia.org/wiki/List_of_countries_by_infant_mortality_rate (IMR) is the number of deaths of infants under one year old per 1,000 live births.
  • 11. EMBRACE -The baby Life Saver
  • 12. Saving rural Indian Woman from breast cancer Ref : http://www.breastcancerindia.net/statistics/trends.html 1. Millions of woman in rural India suffer from A. Breast cancer B. Fibro cystic breast disease C. Complication in Pregnancy 1. Free Medicines were provided, still women do not consume 2. Education programs no use 1. Root cause - Iodine deficiency 2. Quantity required per day 150 - 220 micro grams daily
  • 14. Find the odd man out?
  • 15. Human Desirability YAMA – ESC YAMA - CORTS YAMA-RAJ YAMA-DOOT
  • 16. Design thinking – Golden Circles of Alignment Business Viability Technical Feasibility Human Desirability Experience Innovation Process Innovation Emotional Innovation Functional Innovation
  • 17. How can leaders help develop this culture? New problem solving methods Apply systems thinking !!!
  • 18. Mental Models-Think out of the Box!!
  • 20. Work environment should trigger thinking!!
  • 21. Its not about Design…. But its … Design Thinking!!
  • 23. Hierarchy of content of mind An ounce of information is worth a pound of data An ounce of knowledge is worth a pound of information An ounce of understanding is worth a pound of knowledge An ounce of wisdom is worth a pound of understanding We try to teach knowledge; How can you teach if you do not posses it? Data , Information, Knowledge , Understanding - Doing things right– Efficiency Wisdom - Doing right things – How to make it more efficient Wisdom – Diffrentiates Efficiency vs Effectiveness
  • 24. Recap 1. Design thinking looks to solve wicked human problems 2. Design thinking is a verb not noun 3. You need to think by dirtying your hands (the evolution of embrace) 4. Shift in focus is key (baby to mother, woman to bindi) 5. Every idea is a great idea until your customer’s validate it 6. When you ideate, do not be in solution space 7. Collaborate as ideas always incubate for a vey long time 8. Remember the three circles- Human desirability, Technical feasibility and Business viability 9. Solve problems by experiments – Actionable metrics vs vanity metrics (Lean Startup) 10. An hypothesis has to be tested and tasted .. No point discussing it on a closed room – Mike Rother - Toyota Kata
  • 25. Identify * Idea * Insight * Impact = Innovation "The future of our prosperity, relies on our collective intelligence"- Eric Ries
  • 26. Speaker Name: Anand Murthy Raj Email ID: anandmurthy.raj@gmail.com Organized by UNICOM Trainings & Seminars Pvt. Ltd. contact@unicomlearning.com http://www.unicomlearning.com/2017/Agile_Leadership_Summit_Bangalore/