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Online Guru
Online Guru

This document discusses social media marketing and provides success stories of local businesses that benefited from social media. It then provides tips on setting up and using Twitter successfully as a business, including creating an account, using hashtags, lists, and Hootsuite for scheduling posts. The document encourages attendees to start using Twitter and mentions the presenter will provide another free consultation to those who tweet about the session.

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#SEforum14 @onlineguruUK @investsefton @lpoolchamber
Aintree twitter ppt [autosaved] [autosaved]
Free One Hour consultation offered to all attendees today
What we do Built over 300 websites Trained Social Media to over 300 businesses Managed Social Media for 125 businesses Train businesses on email marketing Run email marketing campaigns
Social Media Success Stories #SEforum14
SUCCESS STORIES Local interior design Firm secured deal To design interior for Worlds most expensive flat At 贈27m from Interactions on Twitter #SEforum14
SUCCESS STORIES Local kitchen firm Sold an ex display Kitchen worth Over 贈20,000 from a single tweet #SEforum14
SUCCESS STORIES Local accountants Have attracted 7 new clients in 2013 worth Over 贈10,000 in Business from interactions on Social Media #SEforum14
SUCCESS STORIES Local home store Sold a bath from their online store for 贈1499 From a single tweet at 2am on a Sunday morning #SEforum14
SUCCESS STORIES Online Guru have Attracted over 80 New website and Social media clients In the past 3 years Through our Social Media activity!! #SEforum14
What is Social Media?
Social media etiquette Act as you would at a cocktail party/networking event!
But WHAT shall I talk about? Your business history (Brand) Your products/services Special offers/promotions/events Your team Your sector Local area news Local events Latest BREAKING news Cartoons/videos/sayings Celebrities in the news RETWEETS RETWEETS RETWEETS
Which Platform Should I Use ?
Aintree twitter ppt [autosaved] [autosaved]
TWITTER 32% of 18 million UK users use Twitter daily
How do you set up an account? Go to www.twitter.com Personal/Business?
Setting up on Twitter Username (15) check on namechk.com Name (20) To identify you Biography (150) Keywords Web address Location Logo (48px/48px) Banner (1263px/421px) Follow local businesses, suppliers, customers, news, @onlineguruUK @investsefton @lpoolchamber
Aintree twitter ppt [autosaved] [autosaved]
Aintree twitter ppt [autosaved] [autosaved]
Aintree twitter ppt [autosaved] [autosaved]
HASHTAGS 1) Use to highlight keywords #websites #socialmedia #liverpool 2) Use to show emotion #soexcited #reallybusy 3) Use for competitions etc to win, tweet answer using #gurucomp #SEforum14
LISTS Set up lists for........ Clients, suppliers, staff, prospects, Networking events You dont need to follow to add Make them private or public Share the list with your team Subscribe to other peoples lists #SEforum14
Using Hootsuite Schedule posts of all platforms Manage multiple accounts Set up recurring tweets Monitor lists Good for security (users) Set up hierarchy/assign tasks Set up draft messages (opening times etc) Good mobile apps #SEforum14
Twitter Dos and Donts Dont link to Facebook Use keywords in biography Add your website/location Tweet regularly Use #seftonhour #crosbynet etc Be generous (retweets) Use Bit.ly account Use Hootsuite Use Google Analytics
Add Social Media feeds onto your website
Aintree twitter ppt [autosaved] [autosaved]
SO WHAT ARE YOU WAITING FOR?? GET TWEETING Mention this @onlineguruUK session in a tweet and we will give you another 1 hour bespoke strategy Consultation #SEforum14 FREE!!!! @invest sefton

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Aintree twitter ppt [autosaved] [autosaved]

  • 3. Free One Hour consultation offered to all attendees today
  • 4. What we do Built over 300 websites Trained Social Media to over 300 businesses Managed Social Media for 125 businesses Train businesses on email marketing Run email marketing campaigns
  • 5. Social Media Success Stories #SEforum14
  • 6. SUCCESS STORIES Local interior design Firm secured deal To design interior for Worlds most expensive flat At 贈27m from Interactions on Twitter #SEforum14
  • 7. SUCCESS STORIES Local kitchen firm Sold an ex display Kitchen worth Over 贈20,000 from a single tweet #SEforum14
  • 8. SUCCESS STORIES Local accountants Have attracted 7 new clients in 2013 worth Over 贈10,000 in Business from interactions on Social Media #SEforum14
  • 9. SUCCESS STORIES Local home store Sold a bath from their online store for 贈1499 From a single tweet at 2am on a Sunday morning #SEforum14
  • 10. SUCCESS STORIES Online Guru have Attracted over 80 New website and Social media clients In the past 3 years Through our Social Media activity!! #SEforum14
  • 11. What is Social Media?
  • 12. Social media etiquette Act as you would at a cocktail party/networking event!
  • 13. But WHAT shall I talk about? Your business history (Brand) Your products/services Special offers/promotions/events Your team Your sector Local area news Local events Latest BREAKING news Cartoons/videos/sayings Celebrities in the news RETWEETS RETWEETS RETWEETS
  • 16. TWITTER 32% of 18 million UK users use Twitter daily
  • 17. How do you set up an account? Go to www.twitter.com Personal/Business?
  • 18. Setting up on Twitter Username (15) check on namechk.com Name (20) To identify you Biography (150) Keywords Web address Location Logo (48px/48px) Banner (1263px/421px) Follow local businesses, suppliers, customers, news, @onlineguruUK @investsefton @lpoolchamber
  • 22. HASHTAGS 1) Use to highlight keywords #websites #socialmedia #liverpool 2) Use to show emotion #soexcited #reallybusy 3) Use for competitions etc to win, tweet answer using #gurucomp #SEforum14
  • 23. LISTS Set up lists for........ Clients, suppliers, staff, prospects, Networking events You dont need to follow to add Make them private or public Share the list with your team Subscribe to other peoples lists #SEforum14
  • 24. Using Hootsuite Schedule posts of all platforms Manage multiple accounts Set up recurring tweets Monitor lists Good for security (users) Set up hierarchy/assign tasks Set up draft messages (opening times etc) Good mobile apps #SEforum14
  • 25. Twitter Dos and Donts Dont link to Facebook Use keywords in biography Add your website/location Tweet regularly Use #seftonhour #crosbynet etc Be generous (retweets) Use Bit.ly account Use Hootsuite Use Google Analytics
  • 26. Add Social Media feeds onto your website
  • 28. SO WHAT ARE YOU WAITING FOR?? GET TWEETING Mention this @onlineguruUK session in a tweet and we will give you another 1 hour bespoke strategy Consultation #SEforum14 FREE!!!! @invest sefton