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Air Quality & Odour Business Development Presentation

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Mark Chapman
Mark Chapman

The document discusses the performance of an Air Quality team against chargeability targets from August 2008 to July 2009. It shows that the team exceeded its monthly and cumulative fee targets each month. It then performs a SWOT analysis of the team, identifying strengths, weaknesses, opportunities, and threats. Finally, it outlines actions to maximize opportunities and mitigate threats, such as increasing awareness of capabilities, pursuing framework opportunities, and routinely reviewing performance feedback.

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Air Quality & Odour 08-09 Performance Review & 09-10 Business Development Plan
22 08-09 Performance Against Chargeability Targets Air Q uality Te am Charg eability (Monthly Fe e s) 114% 123% 132%112%111% 114% 115% 116%106% 103% 105% 126% £- £10,000 £20,000 £30,000 £40,000 £50,000 £60,000 £70,000 Aug-08 Sep-08 Oct-08 Nov-08 Dec-08 Jan-09 Feb-09 Mar-09 Apr-09 May-09 Jun-09 Jul-09 Month Target MonthlyTeam Actual/Forecast Monthly
33 08-09 Performance Against Chargeability Targets Air Quality Te am Charg eability (Cumulative Fe e s) 114% 115% 114% 112% 112% 112% 111% 111% 109% 110% 115% 126% £- £100,000 £200,000 £300,000 £400,000 £500,000 £600,000 Aug-08 Sep-08 Oct-08 Nov-08 Dec-08 Jan-09 Feb-09 Mar-09 Apr-09 May-09 Jun-09 Jul-09 Mo nth Actual/Forecast Cumulative Target CumulativeTeam
4444 09-10 SWOT Analysis Strengths: • Commitment to achieve high standards of delivery in every project • Team cohesion, diversity of skills and technically proficiency • Clear understanding of air quality science and its specific applications to LAQM, EIA, Traffic Related Assessments, Air Quality Impact Assessments and Strategies, and Sustainability appraisals.
5555 09-10 SWOT Analysis Weaknesses: • Lack of external awareness of team’s capability and brand reputation outside Mouchel • Lack of market focussed capability statements, project sheets and CVs • Current technical and project management instability leading potentially to lack of quality, growth and innovation
6666 09-10 SWOT Analysis Opportunities: • Diversity of projects and client base within E+E and Mouchel as whole • Development of existing team, including technical, project management, and commercial • Pursuit of work with European Commission • Expansion of Team with recently redundant but highly skilled professionals
7777 09-10 SWOT Analysis Threats: • Economic climate -competitors buying work • Team structure short-comings reduces technical product development, marketing and expansion • Limited software resource, particularly availability of GIS licences and module extensions such as Spatial Analyst and Arc/Info
8888 09-10 Actions to Maximise Opportunities • Ask clients to recommend our services to business partners or colleagues • Increase internal and external capability awareness • Look at Framework opportunities linking up Air Quality, EMF[1] and INSPIRE initiatives (GIS) • Understand the market gaps and take advantage of that knowledge to gain new markets (e.g. SDIs for environmental data) [1] Environmental Monitoring Facilities
9999 09-10 Actions to Mitigate Threats • Routinely review performance feedback • Provision of competitive costing, and works tailored to fee expectations, advise where discrepancies exist • Budget for investment time for senior team members to embrace the opportunities listed and minimize the threats identified by focusing on solutions
9999 09-10 Actions to Mitigate Threats • Routinely review performance feedback • Provision of competitive costing, and works tailored to fee expectations, advise where discrepancies exist • Budget for investment time for senior team members to embrace the opportunities listed and minimize the threats identified by focusing on solutions

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Air Quality & Odour Business Development Presentation

  • 1. Air Quality & Odour 08-09 Performance Review & 09-10 Business Development Plan
  • 2. 22 08-09 Performance Against Chargeability Targets Air Q uality Te am Charg eability (Monthly Fe e s) 114% 123% 132%112%111% 114% 115% 116%106% 103% 105% 126% £- £10,000 £20,000 £30,000 £40,000 £50,000 £60,000 £70,000 Aug-08 Sep-08 Oct-08 Nov-08 Dec-08 Jan-09 Feb-09 Mar-09 Apr-09 May-09 Jun-09 Jul-09 Month Target MonthlyTeam Actual/Forecast Monthly
  • 3. 33 08-09 Performance Against Chargeability Targets Air Quality Te am Charg eability (Cumulative Fe e s) 114% 115% 114% 112% 112% 112% 111% 111% 109% 110% 115% 126% £- £100,000 £200,000 £300,000 £400,000 £500,000 £600,000 Aug-08 Sep-08 Oct-08 Nov-08 Dec-08 Jan-09 Feb-09 Mar-09 Apr-09 May-09 Jun-09 Jul-09 Mo nth Actual/Forecast Cumulative Target CumulativeTeam
  • 4. 4444 09-10 SWOT Analysis Strengths: • Commitment to achieve high standards of delivery in every project • Team cohesion, diversity of skills and technically proficiency • Clear understanding of air quality science and its specific applications to LAQM, EIA, Traffic Related Assessments, Air Quality Impact Assessments and Strategies, and Sustainability appraisals.
  • 5. 5555 09-10 SWOT Analysis Weaknesses: • Lack of external awareness of team’s capability and brand reputation outside Mouchel • Lack of market focussed capability statements, project sheets and CVs • Current technical and project management instability leading potentially to lack of quality, growth and innovation
  • 6. 6666 09-10 SWOT Analysis Opportunities: • Diversity of projects and client base within E+E and Mouchel as whole • Development of existing team, including technical, project management, and commercial • Pursuit of work with European Commission • Expansion of Team with recently redundant but highly skilled professionals
  • 7. 7777 09-10 SWOT Analysis Threats: • Economic climate -competitors buying work • Team structure short-comings reduces technical product development, marketing and expansion • Limited software resource, particularly availability of GIS licences and module extensions such as Spatial Analyst and Arc/Info
  • 8. 8888 09-10 Actions to Maximise Opportunities • Ask clients to recommend our services to business partners or colleagues • Increase internal and external capability awareness • Look at Framework opportunities linking up Air Quality, EMF[1] and INSPIRE initiatives (GIS) • Understand the market gaps and take advantage of that knowledge to gain new markets (e.g. SDIs for environmental data) [1] Environmental Monitoring Facilities
  • 9. 9999 09-10 Actions to Mitigate Threats • Routinely review performance feedback • Provision of competitive costing, and works tailored to fee expectations, advise where discrepancies exist • Budget for investment time for senior team members to embrace the opportunities listed and minimize the threats identified by focusing on solutions
  • 10. 9999 09-10 Actions to Mitigate Threats • Routinely review performance feedback • Provision of competitive costing, and works tailored to fee expectations, advise where discrepancies exist • Budget for investment time for senior team members to embrace the opportunities listed and minimize the threats identified by focusing on solutions