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Alexander Hinckley Rose
Communications ? Public Relations ? Marketing
Proficiencies
FRENCH
MS OFFICE
SOCIAL MEDIA
Software Skills
PHOTOSHOP
ILLUSTRATOR
INDESIGN
Web Skills
HTML5
CSS3
JAVASCRIPT
SKILLS AND PROFICIENCIES
www.thepastandpending.com 801-837-6624 alexander.h.rose@gmail.com
Public Involvement
Coordinator
Feb. 2015–present
Cedar Rapids, Iowa
Anderson Bogert Engineers and Surveyors
? Developed and implemented growth-driven strategic marketing plan
? Designed measurement methods and established organizational KPIs
? Directed public information strategy and coordinated public outreach
PR Director
May 2014 –Jan. 2015
Provo, Utah
Center for Language Studies, Brigham Young University
? Created strategic communications plan targeting 30,000 students
? Contributed to 35% increase in language residency program enrollments
? Planned event series attended by 1,200+ students
Student Consultant
Acct. Manager
Sept. 2014–Dec. 2014
Weston, Florida
Marriott International
? Directed team of nine students to assess client’s social media needs
? Monitored and analyzed social media for 80+ hotels and their competitors
? Developed training modules for Social Media Executives at 80+ hotels
? Evaluated current social media efforts through statistical analysis of 2,000+
hotel posts
PR Coordinator
May 2014–Dec. 2014
Provo, Utah
McKay School of Education, Brigham Young University
? Developed social media strategy to analyze top 10 education competitors
? Published eight articles showcasing student and faculty achievements
? Coordinated recurring lecture series attended by 250+ students
EDUCATION
Bachelor of Arts
Communications
Aug. 2015
Provo, Utah
Brigham Young University
? Primary Major: Public Relations; GPA: 3.75
? Secondary Major: French Studies; GPA: 3.61
Research Intern, PR
Jan. 2014–May 2014
Provo, Utah
Rising Star Outreach of India
? Moderated, transcribed and analyzed in-depth focus group
? Interpreted primary and secondary data using SPSS
? Analyzed 5,000+ social media conversations over three months
Marketing Intern
April 2015–Aug. 2015
Cedar Rapids, Iowa
National Czeck & Slovak Museum & Library
? Designed location-based marketing media for museum exhibits
? Implemented eight marketing campaigns; met exhibit attendance goals
PR Intern
May 2014–July 2014
Salt Lake City, Utah
LDS Public Affairs
? Directed and completed audit of scholarly research on millennials
? Collected and analyzed 375+ unique data points as part of audit
INTERNSHIPS
EXPERIENCE

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Alexander Hinckley Rose resume

  • 1. Alexander Hinckley Rose Communications ? Public Relations ? Marketing Proficiencies FRENCH MS OFFICE SOCIAL MEDIA Software Skills PHOTOSHOP ILLUSTRATOR INDESIGN Web Skills HTML5 CSS3 JAVASCRIPT SKILLS AND PROFICIENCIES www.thepastandpending.com 801-837-6624 alexander.h.rose@gmail.com Public Involvement Coordinator Feb. 2015–present Cedar Rapids, Iowa Anderson Bogert Engineers and Surveyors ? Developed and implemented growth-driven strategic marketing plan ? Designed measurement methods and established organizational KPIs ? Directed public information strategy and coordinated public outreach PR Director May 2014 –Jan. 2015 Provo, Utah Center for Language Studies, Brigham Young University ? Created strategic communications plan targeting 30,000 students ? Contributed to 35% increase in language residency program enrollments ? Planned event series attended by 1,200+ students Student Consultant Acct. Manager Sept. 2014–Dec. 2014 Weston, Florida Marriott International ? Directed team of nine students to assess client’s social media needs ? Monitored and analyzed social media for 80+ hotels and their competitors ? Developed training modules for Social Media Executives at 80+ hotels ? Evaluated current social media efforts through statistical analysis of 2,000+ hotel posts PR Coordinator May 2014–Dec. 2014 Provo, Utah McKay School of Education, Brigham Young University ? Developed social media strategy to analyze top 10 education competitors ? Published eight articles showcasing student and faculty achievements ? Coordinated recurring lecture series attended by 250+ students EDUCATION Bachelor of Arts Communications Aug. 2015 Provo, Utah Brigham Young University ? Primary Major: Public Relations; GPA: 3.75 ? Secondary Major: French Studies; GPA: 3.61 Research Intern, PR Jan. 2014–May 2014 Provo, Utah Rising Star Outreach of India ? Moderated, transcribed and analyzed in-depth focus group ? Interpreted primary and secondary data using SPSS ? Analyzed 5,000+ social media conversations over three months Marketing Intern April 2015–Aug. 2015 Cedar Rapids, Iowa National Czeck & Slovak Museum & Library ? Designed location-based marketing media for museum exhibits ? Implemented eight marketing campaigns; met exhibit attendance goals PR Intern May 2014–July 2014 Salt Lake City, Utah LDS Public Affairs ? Directed and completed audit of scholarly research on millennials ? Collected and analyzed 375+ unique data points as part of audit INTERNSHIPS EXPERIENCE