This document discusses the evolution of money and society. It argues that money is the foundational layer of society and the most important human resource. Bitcoin is presented as an emergent form of digital and scarce money that could become a multi-trillion dollar asset class. The author advocates accumulating Bitcoin over the long run through dollar cost averaging as the greatest wealth transfer in history is currently happening through the rise of digital assets.
11. In communicating about fantasies / imaginary concepts & 鍖ctions,
were able to hack our biology & attain the trust required for us to
cooperate in numbers that exceed our strictly biological limits.
Aleksandar Svetski, 2019
12. Abstract, shared 鍖ctions,
鍖exible and large numbers.
Reality, straight biology,
鍖exible or large numbers.
Homo
Sapiens
All other
Species
Hacking trust
14. @TheAmberApp amber.app
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5 25 100 150 250 500
Dunbars
Numbers
Dunbars number is a suggested
cognitive limit to the number of
people with whom one can maintain
stable social relationships
15. These shared 鍖ctions have become the ephemeral / non-physical
resources via which we organise ourselves & build society.
Aleksandar Svetski, 2019
25. @TheAmberApp amber.app
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MONEY
Store of value
Means of exchange
Unit of Account
$
De鍖nition: Abstraction /
Representation of Value
Cognizability
Divisibility
Scarcity
AttributesFunctions
Fungibility
Portability
Durability
26. If money is the foundational layer for all
of society & its most important resource,
it should be robust, transparent & owned
by the constituents.
28. Bitcoin is an emergent monetary
phenomenon. Not some payments
tech.
1. Emergent
2. Scarcity
3. Lindy Effect
In 2009..
Why Bitcoin?
29. Networks
Game Theory &
Mechanism Design
Cryptography
Proof of Work /
Byzantine Fault Tolerance
Social Engineering /
Psychology
Computer Science
Decentralization/
Distributed Computing
Economics
Incentive & Disincentives
Data Structure
(Blocks of data,
cryptographically chained)
The Bitcoin Recipe
30. @TheAmberApp amber.app
Fiat Bitcoin
Store of value Decreasing
Simple means of exchange
Unit of account/measure of wealth Got a while to go
Fungibility Mostly
Divisibility Mostly
Recognizability
Homogeneity
Scarcity
@getamber.io amber.app amberexchange
31. @TheAmberApp amber.app
Scarcity Why is it so important?
It ensures value is maintained,
across the dimension of time.
Its at the core of how we intuitively
define value, eg:
Close friends / family members
Personal trinkets (from your
great, great grandma)
Art
Time
You get ONE shot at digital scarcity
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>90% of Liquidity >90% of Hashpower
>90% of Miner Fees 100% of Crypto Pairs
Clear SoV narrative Lindy & Network effects
Un-in鍖atable, Un-con鍖scatable, Un-compromisable digital network + unit.
Lindy, Network &
Convergence
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Bitcoin is not its code, or its community,
its miners, its block size, or its history -
its all of these things, all mixed together.
This emergent, complex nature makes
Bitcoin the only one that matters.
Its why no other money, network or copy-
cat clepto-currency can ever replicate it.
Why Bitcoin
59. amber.appgetamber.io
Adoption The only form of adoption that matters
right now is ACCUMULATION.
Its a shift in thinking.
Saving.
Investing for the future.
Not more debt & spending.
60. amber.appgetamber.io
We are still early Trust takes time
Networks build over decades
Contentious networks, like Money, take
longer - Gold took thousands of years
Paper money has taken many hundreds of
years.`
Were 10yrs in. Still super early.
This is a generational shift being led by
Millennials.
61. @TheAmberApp amber.app
Awareness vs Adoption
61
Despite the broad awareness around digital assets, a disproportionately
small percentage of people are involved.
0%
25%
50%
75%
100%
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024
Awareness Adoption
Closing the
Gap
Unseen level
of Asymmetry
62. amber.appgetamber.io
Dollar cost
averaging
Play the long game
Spread your risk, spread your investments
Allocate what youre comfortable with,
speculate with only what youre willing to
completely lose
Set & Forget
Use low risk money
67. amber.appgetamber.io
Argument
New / parallel monetary infrastructure.
Finite unit availability
TAM = multiple trillions of dollars.
Lindy + the convergent network effects of
money = winner takes all / most.
Power law distribution
Most asymmetric opportunity that exists
68. amber.appgetamber.io
Question
Today, <5m people globally hold any
meaningful amount of bitcoin.
What happens when 20m people hold some
Bitcoin?
What happens when 1bn people hold some
Bitcoin?
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$10 worth of Bitcoin
72
First 100 people.
Tonight Only
Matched to $10.
If I were you, Id personally be buying $1000
(not 鍖nancial advice)
73. Amber - Seed Deck Please Keep Con鍖dential
Feedback Form
73
Sent via email to everyone.
Would love your feedback + comments
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Questions
74
See the Amber team running around
Along with WeWork & Snap
Panel Next.
After
Eat, Drink & NETWORK!