An idea in a making
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The document discusses prototyping and is divided into three parts. It introduces prototyping as an iterative process to test ideas and choose the best path. Different types of prototypes are suited for different purposes based on factors like the target group, environment, platform, time, and desired outcome. Examples will be shared of prototyping work done for clients in various industries. The final part will be a case study of a service design prototyping exercise.
An idea in a making
- 1. Prototyping An idea in a making January 11, 2013
- 2. Interaction Patterns Android Activities and Project Tasks Per Nordqvist ? Soft Interaction Designer Ocean Observations per@oceanobservations.com ? Organic pernordqvist ? Deep Lisa Tyboni Interaction Designer Ocean Observations ? Adaptable lisa@oceanobservations.com lisatyboni ? Distinct 2
- 3. Introduction Ocean Observations in 30 sec! Ocean Observations¡¯ redesign of the Android UI, helped our client Japanese operator KDDI break the pre-order record of smartphones in Japanese history. Being 5 times more popular than the runner up Samsung Galaxy. Hard-to-use and meaningless products are bad for business. With help from insights about users of services and products as well as technology & market trends we come up with design strategies and UI design that makes digital services easier to use and more lovable. We create meaningful interactions with and for brands all over the world. Besides KDDI we have helped for example ABB design more secure control systems to be used in areas like nuclear power plants, and made sure Skype had a coherent experience across mobile platforms at launch. No use, no gain. Our design services will help you win! 3
- 4. Introduction Three parts.. with breaks in between An idea in a making Discussion about prototypes in general and parameters to consider. A smorgasbord of cases We share examples of how we have worked with and the experiences we have gained by making prototypes. The case: Service Design Service prototyping exercise. 4
- 5. An idea in a making PROTO... why? 5
- 6. An idea in a making Without an iterative workflow... End of project 6
- 7. An idea in a making ...you¡¯re lucky if you¡¯re the winner. Maybe this path offered a better end result? End of project End of project 7
- 8. An idea in a making Prototypes help you to choose the right way End of project 8
- 9. An idea in a making Test with 5 users to find 80% of the usability problems Source: Jacob Nielsen¡¯s Alertbox 9
- 10. An idea in a making Different strokes for different ideas Time & cost 10
- 11. An idea in a making Quick and dirty Quick and dirty 11
- 12. An idea in a making Rapid digital Quick and dirty Rapid digital 12
- 13. An idea in a making Full-blown development Quick and dirty Rapid digital Full-blown development 13
- 14. An idea in a making How to choose? Target group Time THE PROTOTYPE Environment Outcome Platform & Device 14
- 15. An idea in a making Target group 15
- 16. An idea in a making Environment 16
- 17. An idea in a making Platform & Device 17
- 18. An idea in a making Time 18
- 19. An idea in a making Outcome 19
- 20. Schedule Three parts.. with breaks in between An idea in a making Discussion about prototypes in general and parameters to consider. A smorgasbord of cases We share examples of how we have worked with and the experiences we have gained by making prototypes. The case: Service Design Service prototyping exercise. 20