�ݺ�ߣ

Igor Ansoff was a Russian-American applied mathematician and business manager known as the "father of strategic management" who developed the Ansoff Matrix, a tool used to describe different strategies for business growth. The Ansoff Matrix outlines four main strategies for business growth: market penetration, product development, market development, and diversification. It provides a framework for businesses to assess their options to drive revenues and profits.Read less