Apple event overview
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Apple made several announcements including the launch of News+, a TV streaming service, and a new credit card. The document discusses areas where Apple could expand into healthcare, including using the iOS ecosystem and Apple TV as a platform for healthcare services delivered at home through telehealth. It also suggests Apple's credit card could be used for healthcare bill payments and rewards, and that gaming could provide clinical training.
Apple event overview
- 1. 息 2010-2019 Constellation Research, Inc. All rights reserved. @dchou1107 #AppleEvent #AppleEvent Potential play for the healthcare industry. Apple Announcements News+ TV Streaming Credit Card Gaming The service offering is to increase and keep the loyalty for 1.4B device users on the platform. There are a few areas where I think they can make a big play in the healthcare vertical. 1. The ios ecosystem and apple TV can be the platform for healthcare service. We have already seen healthcare standalone and enterprise apps in the app store. I like the streaming platform to tie in the users because that will be the platform to provide care at the patients home. Every telehealth vendor should think about how can they use the platform to reach the home of the patient to provide care. 2. Credit card will be the ecosystem for bill payment and even customer rewards or discount for healthcare services. A few percentage points for cash back on healthcare service along with the convenience of apple pay can be enticing. 3. Gaming can be the platform for in healthcare to provide training for clinicians.