ARWorld Conference Düsseldorf, Germany
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This document discusses the history and future of augmented reality. It notes that augmented reality follows a similar progression to other new technologies and media, moving from a new category of devices to a new medium to mass distribution and becoming mainstream. The document outlines some current applications of augmented reality like virtual art installations and using internet content on TV. It envisions future augmented reality applications involving image and face recognition, gesture control, augmented reality glasses, and domestic robots.
ARWorld Conference Düsseldorf, Germany
- 2. O Dale Herigstad Chief Creative Officer, Schematic
- 3. O Marc René Gardeya Founder and CEO,
- 8. O New category of devices New medium Mass distribution Mass market HISTORY REPEATING
- 9. O NEW CATEGORY OF DEVICES
- 10. O LOCAL CONTENT
- 11. O NEW MEDIUM
- 14. O? MASS MARKET
- 15. O Layers in Television HISTORY REPEATING LAYER METAPHOR
- 20. O INFORMATION INTERFACE BRANDING Flat Fixed to the screen Sometimes animated On top of the video image Not interactive
- 22. O„Key element of our layer is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist VIRTUAL PUBLIC ART PROJECT
- 23. OHappy easter! Looking forward to see you again! SOCIAL
- 24. O CAMPAIGN
- 25. O BERLIN WALL 3D
- 26. O BERLIN WALL 3D
- 28. O Layers in Television WHAT‘S THERE TODAY
- 36. O Apps and other IP content INTERNET CONTENT TO TV
- 38. O artwork photography motion graphics big screens interactive media virtual reality
- 39. O artwork photography motion graphics big screens interactive media virtual reality stereo 3D
- 40. O artwork photography motion graphics big screens interactive media virtual reality stereo 3D
- 43. O Apps and other IP content INTERNET CONTENT TO TV
- 45. OPaul Otellini, CEO Intel, CES 2008 IMAGE RECOGNITION
- 46. O FACE RECOGNITION TAT The Astonishing Tribe, Concept Work, 2009
- 47. O GESTURE CONTROL John Underkoffler, TED Konferenz, February 2010
- 48. O GESTURE CONTROL Concept work, Schematic
- 49. OConcept work, Nokia AR GLASSES
- 50. O DOMESTIC ROBOCOP Keiichi Matsuda, Augmented (hyper)Reality, January 2010
- 51. O THANKS Dale Herigstad Chief Creative Officer, Schematic Marc René Gardeya Founder and CEO,