Are You Paying Attention?
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This document discusses opportunities for OfficeMax to improve customer experience through better signage and product placement. It notes existing signs at entrances and checkouts could be opportunities, clearance items may not be clearly marked, advertised specials are hidden, bundles expired earlier than indicated, and price check machines around the store could help customers find deals.
Are You Paying Attention?
- 1. Are You Paying Attention? Crash Course on Creativity Assignment 2 Michelle Breaux
- 2. Know Your Target Audience
- 3. Shopping Cart Pole Security Measure Or Customer Locator?
- 4. Clearance! Priced to Move? Or Not
- 5. OfficeMax Opportunity Existing Signs At Front Entrance Opportunity? Upon Exit At Checkout
- 6. OfficeMax Opportunity Similar Products Name Brand OfficeMax Brand On Different Aisles?
- 7. Advertised Specials! Good Idea Bad Execution Hidden in Corner Where Hard to See
- 8. Build Your Own Bundle Great Deal! Too Bad It Expired A Week Earlier (As indicated in the small print)
- 9. Price Check! Another Great Deal If it was the right product Idea: Install price check machines around store