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Arte booklet v1_ff_1702
WHO
WE ARE.Creative professionals with passion
Arte is a boutique design agency specialising in
innovative communication solutions. We have
a proven ability to油translate complex issues in a
simple, engaging油way.
Blending creativity, first-rate writing with a
precise understanding of exactly what the client
is looking for, Arte consistently delivers on our
clients油communication objectives.
Artes eye for detail and team approach means it
can comfortably tackle any assignment to meet
your油business objectives.
Integrated communication
Over the years we have developed a successful
approach to integrated design, production, budget
and time constraints.
Arte has a network of highly experienced creative
professionals that can help you achieve your goals.
Our production talents range from print and web
design, retail and technical copywriting to video
and music production for corporate, small business,
tourism and education sectors.
Marketing & Communication
Advice on effective communication strategies and
channels to market, developing communications
programs, managing the creative and execution, and
the implementation of the campaign elements. 
The old adage about a picture being worth 1,000
words has never been more apt in this digital age
where people simply have too much information
to absorb. We can distil the key information and
present it in a visually engaging way.
Content & Copywriting
Whether you need a few hundred words for an
online article, a 100-page report or jargon-free sales
material that hits all the right notes, we can help
you hone your messaging so it resonates with your
target audience.
Who we are.
Wayne Heywood
Senior Graphic Designer
Wayne is a flexible designer with
experience across corporate,
government, not-for-profit,
education and tourism sectors. He
has a strong project management
focus, overseeing the building of
materials from concept through
to design and commercialisation,
whilst delivering a compelling
total customer experience. His
expertise and skills are all aimed
at the enhancement of business
performance and driving solid and
sustainable business growth.
Wayne has a history of building
strong relationships with key
stakeholders, collaborating to the
benefit of all parties. His key belief
inherent in all he does is providing
what clients need, when they need
it, to meet or exceed the quality
standards they expect.
Wayne油has an impressive
set of skills including Project
Management, accounts, operations,
people and team management with
an unwavering commitment to
quality and an outcomes orientated
focus.
Rodney Marmilic
Marketing Specialist / Copywriter
Highly regarded as a
communications innovator with a
proven ability to translate complex
issues in a simple, engaging way,
Rodney offers a unique skill set few
copywriters can match. Blending
creativity, first-rate writing talent
with an ability to understand
precisely what the client is looking
for, Rodney consistently delivers on
all communication objectives.
Rodney has carved out a career as
a financial services communication
specialist, particularly in the
superannuation and investments
fields. His ability to take concepts
in these highly technical fields
and express them in clear and
straightforward messages
demonstrates his ability to tailor
great, targeted content for a
diverse range of audiences  from
disengaged super fund members
to the most sophisticated corporate
investors.
Although financial services is his
background, Rodneys creativity,
eye for detail, proactive mindset,
and team approach means he
can comfortably tackle any
communication or copywriting
assignment to meet your business
objectives.
Roberto Massaglia
Senior Art Director / Designer
Roberto is an Integrated Graphic
Arts specialist whose knowledge
and experiences have evolved
into a versatile set of professional
skills, including team and people
management & development,
Project Management and
Operations Management. With
decades of experience, Roberto
has experience with both
corporate enterprise and agency
environments.
Roberto moulds the branding image
and design of companies with their
strategic objectives and culture to
ensure congruence exists.
Having worked abroad, his
experience spans a great number
of projects, requiring different
levels of attention and resources,
from designing/branding coffee
packaging as a junior designer in
Italy, to managing creative teams,
budget and production on major
corporate brands like Fujitsu in
Japan, or Qantas in Australia.
WHAT
WE DO.We can help you design just about anything!
Creating eye-catching print and online material is our speciality. Whatever your line of work,
we油have油the skills and vision to help your business stand out from the crowd.
Corporate branding Print design Web & digital development
Logo design
Stationery design
Identity manual
Brochures & catalogues
Publications & adverts
Posters & displays
Interface design
Social media marketing
E-mail campaigns
What we do.
Member engagement
Winner of the ASFA Marketing
Communications Award, this 6 month
member engagement integrated campaign
was out of this world.
A dedicated microsite became the focal point
of the campaign. Targeted and segmented
emails drove members to complete a To Do
List of items.
After completing these simple items, such as
consolidating super accounts, the member
would then automatically be entered into the
competition.
To really drive member engagement a one
off special edition member newsletter was
created in the style of a travel brochure to
launch the campaign.
Business rebrand
When we redesigned Maritime Supers brand
our focus was to make it simple, fun and
engaging (easier said than done!).
We created a suite of communication
templates as well as extensive re-branding
of油their website and printed material.
The material we cerated included:
1. Annual reports
2. Monthly newsletters
3. Factsheets and help guides
What we do.
Suite of communication
material
In this job we developed a suite of
communication material for members of
the油Qantas Superannuation Fund.
Some of the materials include an
annual report for members, web design
development, a financial toolkit for super
members and monthly fact sheets.
The aim was to develop eye catching
material that is easy to assimilate by the
reader by focusing on User-centered design.
Event Design
The annual Australian Investment Summit
(AIS) hosts over 250 delegates from across
the financial and superannuation world. For
this project we created a cohesive look and
feel across a broad range of printed and
digital assets.
This included a fully branded micro site that
allowed delegates to register for the event.
We also developed a summit booklet for each
delegate. This included a timetable of events,
speaker bios and a description of each
presentation.
Other assets designed include event
banners, a VIP gala invite, advertising, and
an email invite. We also redesigned each
speakers presentation to ensure congruity
with the event.
What we do.
VIP retention campaign
This client literally gave their VIP customers
the shirt from their back. As a part of their
customer retention program our client had
Herringbone shirts made to measure.
The firms top customers received this
brochure thanking them for their support
with a reply paid order form inviting them to
claim their Made to measure shirt.
Shortly afterwards their brand new
Herringbone shirt arrived in a custom made
shirt box which was also addressed to the
individual.
What we do.
Other work
Please find a selection of our work here.
From web development to annual reports,
event signage to business branding, we can
help you with your design needs.
Go to artedesign.com.au to view more of
our油work. Or call us on 0414 510 416 in
Melbourne and 08 8121 8076 in Adelaide
to油arrange a free consultation.
Arte booklet v1_ff_1702
CONTACTS
Melbourne
Roberto Massaglia
0414 510 416 / roberto@artedesign.com.au
79 Oakover Road Preston Vic 3072
Adelaide
Wayne Heywood
0421 170 233 / wayne@artedesign.com.au
Lvl 1, Brick+Mortar Creative Hub, 49 George St Norwood SA 3067
Find out more at artedesign.com.au

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Arte booklet v1_ff_1702

  • 2. WHO WE ARE.Creative professionals with passion Arte is a boutique design agency specialising in innovative communication solutions. We have a proven ability to油translate complex issues in a simple, engaging油way. Blending creativity, first-rate writing with a precise understanding of exactly what the client is looking for, Arte consistently delivers on our clients油communication objectives. Artes eye for detail and team approach means it can comfortably tackle any assignment to meet your油business objectives. Integrated communication Over the years we have developed a successful approach to integrated design, production, budget and time constraints. Arte has a network of highly experienced creative professionals that can help you achieve your goals. Our production talents range from print and web design, retail and technical copywriting to video and music production for corporate, small business, tourism and education sectors. Marketing & Communication Advice on effective communication strategies and channels to market, developing communications programs, managing the creative and execution, and the implementation of the campaign elements. The old adage about a picture being worth 1,000 words has never been more apt in this digital age where people simply have too much information to absorb. We can distil the key information and present it in a visually engaging way. Content & Copywriting Whether you need a few hundred words for an online article, a 100-page report or jargon-free sales material that hits all the right notes, we can help you hone your messaging so it resonates with your target audience.
  • 3. Who we are. Wayne Heywood Senior Graphic Designer Wayne is a flexible designer with experience across corporate, government, not-for-profit, education and tourism sectors. He has a strong project management focus, overseeing the building of materials from concept through to design and commercialisation, whilst delivering a compelling total customer experience. His expertise and skills are all aimed at the enhancement of business performance and driving solid and sustainable business growth. Wayne has a history of building strong relationships with key stakeholders, collaborating to the benefit of all parties. His key belief inherent in all he does is providing what clients need, when they need it, to meet or exceed the quality standards they expect. Wayne油has an impressive set of skills including Project Management, accounts, operations, people and team management with an unwavering commitment to quality and an outcomes orientated focus. Rodney Marmilic Marketing Specialist / Copywriter Highly regarded as a communications innovator with a proven ability to translate complex issues in a simple, engaging way, Rodney offers a unique skill set few copywriters can match. Blending creativity, first-rate writing talent with an ability to understand precisely what the client is looking for, Rodney consistently delivers on all communication objectives. Rodney has carved out a career as a financial services communication specialist, particularly in the superannuation and investments fields. His ability to take concepts in these highly technical fields and express them in clear and straightforward messages demonstrates his ability to tailor great, targeted content for a diverse range of audiences from disengaged super fund members to the most sophisticated corporate investors. Although financial services is his background, Rodneys creativity, eye for detail, proactive mindset, and team approach means he can comfortably tackle any communication or copywriting assignment to meet your business objectives. Roberto Massaglia Senior Art Director / Designer Roberto is an Integrated Graphic Arts specialist whose knowledge and experiences have evolved into a versatile set of professional skills, including team and people management & development, Project Management and Operations Management. With decades of experience, Roberto has experience with both corporate enterprise and agency environments. Roberto moulds the branding image and design of companies with their strategic objectives and culture to ensure congruence exists. Having worked abroad, his experience spans a great number of projects, requiring different levels of attention and resources, from designing/branding coffee packaging as a junior designer in Italy, to managing creative teams, budget and production on major corporate brands like Fujitsu in Japan, or Qantas in Australia.
  • 4. WHAT WE DO.We can help you design just about anything! Creating eye-catching print and online material is our speciality. Whatever your line of work, we油have油the skills and vision to help your business stand out from the crowd. Corporate branding Print design Web & digital development Logo design Stationery design Identity manual Brochures & catalogues Publications & adverts Posters & displays Interface design Social media marketing E-mail campaigns
  • 5. What we do. Member engagement Winner of the ASFA Marketing Communications Award, this 6 month member engagement integrated campaign was out of this world. A dedicated microsite became the focal point of the campaign. Targeted and segmented emails drove members to complete a To Do List of items. After completing these simple items, such as consolidating super accounts, the member would then automatically be entered into the competition. To really drive member engagement a one off special edition member newsletter was created in the style of a travel brochure to launch the campaign.
  • 6. Business rebrand When we redesigned Maritime Supers brand our focus was to make it simple, fun and engaging (easier said than done!). We created a suite of communication templates as well as extensive re-branding of油their website and printed material. The material we cerated included: 1. Annual reports 2. Monthly newsletters 3. Factsheets and help guides
  • 7. What we do. Suite of communication material In this job we developed a suite of communication material for members of the油Qantas Superannuation Fund. Some of the materials include an annual report for members, web design development, a financial toolkit for super members and monthly fact sheets. The aim was to develop eye catching material that is easy to assimilate by the reader by focusing on User-centered design.
  • 8. Event Design The annual Australian Investment Summit (AIS) hosts over 250 delegates from across the financial and superannuation world. For this project we created a cohesive look and feel across a broad range of printed and digital assets. This included a fully branded micro site that allowed delegates to register for the event. We also developed a summit booklet for each delegate. This included a timetable of events, speaker bios and a description of each presentation. Other assets designed include event banners, a VIP gala invite, advertising, and an email invite. We also redesigned each speakers presentation to ensure congruity with the event.
  • 9. What we do. VIP retention campaign This client literally gave their VIP customers the shirt from their back. As a part of their customer retention program our client had Herringbone shirts made to measure. The firms top customers received this brochure thanking them for their support with a reply paid order form inviting them to claim their Made to measure shirt. Shortly afterwards their brand new Herringbone shirt arrived in a custom made shirt box which was also addressed to the individual.
  • 10. What we do. Other work Please find a selection of our work here. From web development to annual reports, event signage to business branding, we can help you with your design needs. Go to artedesign.com.au to view more of our油work. Or call us on 0414 510 416 in Melbourne and 08 8121 8076 in Adelaide to油arrange a free consultation.
  • 12. CONTACTS Melbourne Roberto Massaglia 0414 510 416 / roberto@artedesign.com.au 79 Oakover Road Preston Vic 3072 Adelaide Wayne Heywood 0421 170 233 / wayne@artedesign.com.au Lvl 1, Brick+Mortar Creative Hub, 49 George St Norwood SA 3067 Find out more at artedesign.com.au