Attracting fans and engaging your community

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Center for Sustainable Journalism at Kennesaw State University

FanBolt is a website that started in 2002 and has since had 7 redesigns. It currently has over 99,500 registered members and averages 1.1 million hits per month. The site hosts over 3 million forum posts and has held over 875 contests with over $200,000 in prizes. The document provides tips for starting a blog or website including specifying goals, developing content, being consistent, building a community, optimizing for search engines, using social media, tracking traffic, and monetizing the site. It also describes some of FanBolt's press opportunities, set visits to television shows, and goals for future speaking engagements, sponsorships and events. The overall message is about creating a loyal fan

Technology

Attracting fans and engaging your community

FanBolt StatsStarted in 2002 ( 7 Redesigns)

Hosted over 875 contests (over $200,000 of prizes)In The Beginning…Specify & Set Goals

What Does Success Look LikeLove What You Do Let Your Personality Come Through

Network With Other BloggersContent Make Sure You Have Permission

Include Call To Action When AppropriateBe Consistent When Do You Post?

Create A Schedule.Build A Community Make Sure To Interact With Your Visitors

Optimize Google Is Your Most Important Visitor

Don’t Be Afraid To Start SmallMake Some Money!Ad Agencies

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