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Audi 2 (19 3-2017)

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La Vespataxi
La Vespataxi

This document contains information about social responsibility and corporate social responsibility (CSR). It defines social responsibility as businesses balancing profit-making with benefiting society. CSR refers to how social responsibility applies specifically to businesses. The document provides Audi as an example of a company that takes CSR seriously by being a good employer, remaining competitive, delighting customers, protecting the environment, and ensuring a livable future. It explains Audi's commitment to the UN Global Compact principles around human rights, labor, environment and anti-corruption.

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INNER POWER 1. Thi畛u Vi Nh達 Tr炭c 2. T畛ng Anh Th動 3. Nguy畛n Ph動董ng H畛ng Hi畉u 4. 畛 Hong Ph動董ng Uy棚n 5. L棚 Ng畛c Ph動董ng Trinh 6. Ph畉m Vi畛t H畛ng Anh DEPARTMENT OF INTERNATIONAL BUSINESS ADMINISTRATION INTERNATIONAL MARKETING
PHASE 4: Implemetation and Control Objectives Standards Assign Responsibility Measure Performance Correct For Error
Audi 2 (19 3-2017)
Understand international strategy and competencies and international competitive advantage. Describe the steps in the global strategic planning process Understand the purpose of mission statements, objectives, goals and strategies Understand global, multidomestic, and transnational strategies and when to use them Describe the new directions in strategic planning Describe the sources of competitive information Understand the importance of industrial espionage
Provide the information and tools to maximize U.S. competitiveness and enable economic growth for American industries,workers,and consumers
Foster science and technological leadership by protecting intellectual property,enhancing technical standards,and advancing measurement science
Observe,protect,and manage the Earths resources to promote environmental stewardship
Audi 2 (19 3-2017)
- Cover a wide range of subjects from construction to technology, from energy management to health and safety - Provide a reliable basis for people to share the same expectations about a product or service. Safety Speed Materials Fashionable Entertainment
Audi 2 (19 3-2017)
Social responsibility is the idea that businesses should balance profit- making activities with activities that benefit society. Social responsibility means that individuals and companies have a duty to act in the best interests of their environments and society as a whole. Social responsibility as it applies to business is known as corporate social responsibility (CSR). Many companies, such as those with "green" policies, have made social responsibility an integral part of their business models.
Audi 2 (19 3-2017)
AUDI The Audi Group takes this responsibility very seriously, in order to be a good employer long term, to remain competitive, to delight its customers, to protect the environment and to ensure a livable future for generations to come and because Audi believes that economic success and responsible action are inseparably linked. In Febuary 2012, Audi AG join the UN Global compact as a sign of its willingness to accept corporate responsibility. Audi Communication on Progress regarding the ten principle and 21 criteria in the areas of Human Rights, Labor, Enviroment and Anti-Corruption
Audi 2 (19 3-2017)
? Why ? Purpose of Measure Performance Objectives for for-profit organizations: Measure changes to stakeholders wealth; put in simple terms, the value of a firm. Reward employees for contributing to increase in firm value
AUDI: base their higher managerial-level results controls on accounting measures of performance; that is, accounting profits and returns and their components (revenues, costs, assets, and liabilities).
Audi 2 (19 3-2017)
Definition Correct the error; find and solve the problem about product The Customer care of Audi
THANK YOU !

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Audi 2 (19 3-2017)

  • 1. INNER POWER 1. Thi畛u Vi Nh達 Tr炭c 2. T畛ng Anh Th動 3. Nguy畛n Ph動董ng H畛ng Hi畉u 4. 畛 Hong Ph動董ng Uy棚n 5. L棚 Ng畛c Ph動董ng Trinh 6. Ph畉m Vi畛t H畛ng Anh DEPARTMENT OF INTERNATIONAL BUSINESS ADMINISTRATION INTERNATIONAL MARKETING
  • 2. PHASE 4: Implemetation and Control Objectives Standards Assign Responsibility Measure Performance Correct For Error
  • 4. Understand international strategy and competencies and international competitive advantage. Describe the steps in the global strategic planning process Understand the purpose of mission statements, objectives, goals and strategies Understand global, multidomestic, and transnational strategies and when to use them Describe the new directions in strategic planning Describe the sources of competitive information Understand the importance of industrial espionage
  • 5. Provide the information and tools to maximize U.S. competitiveness and enable economic growth for American industries,workers,and consumers
  • 6. Foster science and technological leadership by protecting intellectual property,enhancing technical standards,and advancing measurement science
  • 7. Observe,protect,and manage the Earths resources to promote environmental stewardship
  • 9. - Cover a wide range of subjects from construction to technology, from energy management to health and safety - Provide a reliable basis for people to share the same expectations about a product or service. Safety Speed Materials Fashionable Entertainment
  • 11. Social responsibility is the idea that businesses should balance profit- making activities with activities that benefit society. Social responsibility means that individuals and companies have a duty to act in the best interests of their environments and society as a whole. Social responsibility as it applies to business is known as corporate social responsibility (CSR). Many companies, such as those with "green" policies, have made social responsibility an integral part of their business models.
  • 13. AUDI The Audi Group takes this responsibility very seriously, in order to be a good employer long term, to remain competitive, to delight its customers, to protect the environment and to ensure a livable future for generations to come and because Audi believes that economic success and responsible action are inseparably linked. In Febuary 2012, Audi AG join the UN Global compact as a sign of its willingness to accept corporate responsibility. Audi Communication on Progress regarding the ten principle and 21 criteria in the areas of Human Rights, Labor, Enviroment and Anti-Corruption
  • 15. ? Why ? Purpose of Measure Performance Objectives for for-profit organizations: Measure changes to stakeholders wealth; put in simple terms, the value of a firm. Reward employees for contributing to increase in firm value
  • 16. AUDI: base their higher managerial-level results controls on accounting measures of performance; that is, accounting profits and returns and their components (revenues, costs, assets, and liabilities).
  • 18. Definition Correct the error; find and solve the problem about product The Customer care of Audi