The document discusses targeting a young teen girl audience for a coming of age film. It aims the film at 12-18 year old females from a working class background by including a young teen girl protagonist. Additionally, the film incorporates elements like fashion, music, technology, relationships and education that would appeal to young teen girls and help attract this target audience. The opening scene references situations involving boyfriends and college to appeal to this demographic.
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Audience
2. Audience: Young Teen
Girl
Audience Profile:
Age: 12- 18
Gender: Female
Social Class: Working class
In past posts on my blog, I have done
research into what type of audience my
produce should be aimed at. As my film has
a genre of coming of age, me and Chelsea
decided to use a young teen girl protagonist
to attract a female audience.
We used other elements besides the
characters by including fashion, music and
technology which would appeal to the
young female teen audience.
Our storyline which is introduced in the
opening scene also refers to situations e.g
involvement with a boyfriend, Going to
college which appeal to this audience.