Audience feedback presentation
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The document summarizes feedback from a focus group of peers aged 16-18 on a music video, website, and album packaging for an indie pop band. The focus group provided mostly positive feedback on the dancing elements in the video and the design of the website and packaging, but suggested some areas could be improved like making the website genre clearer and strengthening the ending of the video. The document then discusses how reception theory relates to the audience accepting the intended meanings around empowerment and individuality that were encoded in the video's close-up shots and costuming. However, it notes the focus group was not directly asked about understanding these encoded meanings.
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The focus group provided feedback on the band's website, digipak, and music video. For the website, they liked the design but felt the genre was unclear from the dark colors. They enjoyed how the digipak looked like a real artist's work but some sides did not feel cohesive. Audience members liked the dancing and blinders scene in the video but disliked the sitting scene and found the ending weak. The feedback will help the band improve encoding their intended meanings of empowerment and individuality.Print advert feedback
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The document summarizes feedback from an audience on a print advertisement poster for a documentary. The audience felt the poster clearly represented the documentary and would recognize it was promoting the documentary. They liked that the main image was mysterious, the dark colors were mysterious yet simple and eye catching. The audience also felt the colors used represented fear well. Overall, the audience said the poster looked like a real media product, had a relevant main image, and made them want to watch the documentary. There was little the audience would change about the poster.Evaluation q3
Evaluation q3Henry McPherson
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The group learned several things from receiving audience feedback on their work:
- Feedback helped them improve weaker areas like making backgrounds more vibrant and locations more diverse. It also helped refine choreography to make dancing more natural.
- Showing drafts to peers provided criticism that strengthened the final products, such as recommendations to add stop motion animation and landscape images.
- Using feedback in a review process across multiple drafts allowed refinement of elements like font, color schemes, and advert designs to better suit their target audience.
- Receiving input from different sources like friends, family and social media provided a large reach and helped significantly improve the quality and appeal of the final video, album, and magazine advert products.Evaluation of Radio Advert
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The student had to improvise part of their radio advert without a beeping checkout sound effect. They decided to use the sound of a car door closing instead to clearly convey someone leaving the store. Finding suitable sound effects was a challenge. The advert used diagetic and non-diagetic sounds techniques to hook audiences. Technology helped add atmosphere with sound effects, though some effects were difficult to obtain. Feedback noted dialogue was faded and voices unclear, so sounds were adjusted to improve clarity.Evaluation part 3.
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The document summarizes audience feedback received on various media productions and what was learned. Positive feedback was received on the album cover praising the colors and professional design. Negative feedback noted the advertisement lacked colors and was too dark. It was also seen as too "girly" by some. Based on this, the advertisement could have been improved by adding more colors, captions, and rearranging elements to attract a broader audience. The digipak was also seen as too simple and could have had more features added to better target the audience. Overall, improvements were identified but the work was still deemed a success.Evaluation Question Three
Evaluation Question ThreeRachelLucrezia
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This document summarizes peer feedback on several short films. The feedback was separated into four sections: plot understandability, appropriate age rating, technical qualities/positives, and negatives/improvements. For plot understandability, 86% of peers found the plot understandable. For age rating, 71% thought 12/12A was suitable. For positives, peers commonly cited variety of shots and suitable sound/music. For improvements, peers frequently suggested credits and lighting were too long.Question three
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The document discusses feedback received from audiences on a student film project. It describes how the students developed their film idea with their target audience in mind, created a questionnaire to get feedback on their narrative, and incorporated suggestions like costume and music choices into the filmmaking process. After filming, the students received additional feedback confirming their film fit the intended horror/thriller genre and was rated appropriately for age 12/12A. Viewers also noted editing could be improved if more time was available.Evaluation Question 3: Kirsty
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The document discusses the importance of getting critical feedback on work from others. It states that when working hard on something, one may fail to notice faults or errors, so it is valuable to have others point these out. While feedback can be hard to hear, it is there to help improve the final product. The document also provides examples of how feedback shaped various products, like incorporating the theme of "broken Wonderland" across all pieces or changing the album cover design based on audience response. Overall, the feedback helped create better, more professional promotional materials.Question 1 
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This document discusses the results of a survey conducted after releasing a music video to gather feedback from their target audience of teens and young adults aged 13-25. The survey asked questions to determine if respondents were in the target age range and gender, if they enjoyed the music and different scenes, and what could be improved. The results showed that most respondents were within the target range and largely enjoyed and related to the video. However, some feedback was received on ways to improve specific scenes to better appeal to the target audience.Evaluation Q3
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The document discusses using survey monkey to collect audience feedback on a music video project. 5 questions were created and the survey was posted on Facebook and music websites. Written interviews were also conducted. The feedback was used to make changes like incorporating dark colors and busy city locations preferred by the target audience. First and final drafts of an advertisement are shown and it is explained that feedback led to changing the photo and layout to give it a more professional look.Evaluation 7
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The student learned several skills in progressing from their preliminary task to the full film opening. Their camerawork improved with the use of steady shots from a tripod and point-of-view shots. Their editing advanced with the effective use of filters like black and white to contrast good and evil. Sound quality was good, with unsettling overlapping sounds and a constant backing track building suspense. Dialogue, particularly a child's changing voice and behavior, had a big impact by subverting expectations. Costumes and props helped set the modern setting while implying an unseen, influencing figure. Continuity of editing, through filters, pacing, music and flow, was most effective in contrasting evil with normalcy and creating jumps.Evaluation 3
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Warner Bros. would be well-suited to distribute the author's action film product because it has a history of producing and distributing highly successful action films with similar elements like lighting, sound, and location. Warner Bros. specifically makes and releases many popular action movies that the author's film could relate to in terms of its action sequences, sound, and filming locations.Producer feedback
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The document provides feedback from producers on the film "Going for Gold". All of the producers responded yes and would sign the film. Most said it was a strong, heartwarming story with an original idea that could be very successful and make money. The filmmakers were pleased with this all-positive feedback and no bad remarks. They discussed what went well and didn't in their presentation, and made improvements based on the feedback received.Producer Feedback
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yte htyrh tyjhtyehj65ru6tr u65rj564u65rh6tr u6thru 665re 6e n65e jh56euy5e6uj6e5u6jnt6e57j56 u56ejh65u 65ej6tu5jtfuitfu5r 65d dtyik56rd 5je 5Advanced portfolio evaluation
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The document discusses the media product "The Outsiders" and how it meets conventions of the horror genre. Specifically, it used dark filters, red colors, and negative imagery common in horror trailers. It also subverted some conventions by using handheld camera shots atypical of films and featuring a female lead. Digital technologies like an HD camera and Final Cut Pro were used to film and edit high quality footage. Color grading and transitions were applied to fit the dark, horror tone. Feedback confirmed the trailer, poster, and magazine cover established a clear house style and genre while attracting the intended target audience.Presentation1. intoxicated 
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The document discusses the roles of film production companies and film distributors. A film production company is responsible for the physical production process including developing scripts, costumes, sets, and other behind-the-scenes elements. The document describes choosing the logo "SL Productions" to represent the authors' initials and the thriller genre of their film. A film distributor is responsible for marketing and releasing films to theaters through contracts with exhibitors. The authors decided to use the distributor "Hannover House" because it previously distributed a similar film called "Twelve."How to make a music video
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The document provides steps for creating a music video:
1) The record company determines the budget and ideas for the video.
2) Storyboards are created to visualize the video's narrative, scenes, and style.
3) Locations are scouted that fit the video concept.
4) Footage is edited, colored, and mastered to create the final video compatible with different platforms.What have you learned from audience feedback?
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Audience feedback at various stages of production helped improve the film trailer. Feedback on the initial pitch supported the storyline. Rough cut feedback indicated that the voiceover helped understanding but the music and titles needed work. Based on this, the filmmakers adjusted the color saturation, added slow piano music, and created titles. Final cut feedback was positive, showing that improvements from audience feedback made the trailer more relatable to the target audience.Audience Feedback 2
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The document discusses audience feedback received for a film project. It describes how the film, radio advert, and posters were uploaded online and a survey was created to collect feedback. A Facebook post was also made to request people watch the film and complete the survey. The survey results showed the film was relatable to ages 12-18 and received mixed reviews about certain scenes. A focus group was then held with 15 people who provided additional feedback, enjoying the film and advertising but feeling some scenes were too long. Changes will be considered like adding moving images during voiceovers and including more shots of the daughter based on the overall feedback received.Evaluation med q2
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Posters are an inexpensive and effective way to market a music video. They can be displayed for free in public places and are inexpensive to produce. Strategically placing posters in high traffic areas like train and bus stops ensures a large audience will see them. Posters can also be shared online, further increasing accessibility and reach at low cost. An eye-catching color scheme and props that relate to the song's narrative and genre will make the poster more memorable and help audiences identify the music video. As an independent company, posters allow the wide reach needed to promote the video on a small budget.q2
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This document summarizes feedback received from an audience on a film. It shows that most audience members found the narrative circular but successful and fitting for the film. It also shows that the majority were surprised by the ending and found it engaging. When rating the film, nearly all thought it was at least alright. Opinions varied on how well the main character was developed. Most felt the soundtrack was effective. Over half thought the editing and techniques were good or perfect. The majority also felt a range of camera angles and aspects of mise-en-scene kept them engaged. Overall the feedback was mostly positive with some suggestions to improve sound and extend the story.Construction2
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The document describes the process of creating a promotional poster. Key details include adding layers to the poster and text to advertise the essential information of the DVD title "On A Mission" and release date. Fonts and positioning of text elements were tested and finalized. Color was added for visual interest. Positive quotes were included from magazines and radio stations associated with the genre. A minor problem with text blending into the background was solved by adding an outline. Finally, the DVD cover was imported and resized to be featured on the poster.Evaluation
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The student created a short film with classmates for an anti-bullying charity campaign. Their original idea was changed due to one actor going on a trip. The film's storytelling was clear but the beginning lacked clarity. Strengths included varied camera shots and smooth transitions, but the music did not suit the tone. The student developed editing skills like cuts, transitions, and adding music, but could improve the matching of effects to the situation.Development of film poster and front cover
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Throughout the creation of the film poster and magazine cover, the creators received constant feedback from audiences which helped guide their design decisions. Their initial poster and magazine cover designs were revised based on feedback that the images and designs did not look professional enough. The creators then took new photos and redesigned the fonts, layouts, and other elements based on audience responses until they achieved final poster and cover designs that received 100% positive feedback.Evaluation audience feedback
Evaluation audience feedbackWill Humphrey
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- The document discusses feedback received from audiences on a music video project. It summarizes feedback gained from in-class screenings, questionnaires, interviews, and uploading the video to Facebook and YouTube.
- The feedback indicated that the original narrative was too complex and audiences had trouble following it. Based on feedback, the narrative was re-filmed to be simpler.
- Audiences commented that the final music video looked professional and achieved a professional style by using conventions from the indie/soul genre. However, the Facebook feedback was not very useful for improving the project.Audience feedback final presentation
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The document summarizes feedback received from audiences on a student music video project. It discusses using questionnaires with open-ended, closed, and rating scale questions to gather feedback from different aged students. The feedback indicated areas that went well like creative elements and lip syncing, and areas to improve like appearance and scene locations. Peer feedback also noted strengths in genre linking and needed lip sync tuning. Overall, the group learned to improve lip syncing, making the advert and packaging more appealing and linked to the narrative from the varied feedback received.Evaluation question updated
Evaluation question updatedcowlinge
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The document summarizes feedback received from the target audience of a music video project. Questionnaires and focus groups provided largely positive feedback on the star's convincing performance, use of locations, shots, and makeup. Some negatives included background extras being visible and a lack of shots. The feedback informed additional filming locations, shots, and transitions to better meet audience expectations. Overall, the target audience feedback helped shape the music video to effectively reach its intended 13-17 year old, predominantly female and working-middle class audience.More Related Content
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This document discusses the results of a survey conducted after releasing a music video to gather feedback from their target audience of teens and young adults aged 13-25. The survey asked questions to determine if respondents were in the target age range and gender, if they enjoyed the music and different scenes, and what could be improved. The results showed that most respondents were within the target range and largely enjoyed and related to the video. However, some feedback was received on ways to improve specific scenes to better appeal to the target audience.Evaluation Q3
Evaluation Q3jemmagraham
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The document discusses using survey monkey to collect audience feedback on a music video project. 5 questions were created and the survey was posted on Facebook and music websites. Written interviews were also conducted. The feedback was used to make changes like incorporating dark colors and busy city locations preferred by the target audience. First and final drafts of an advertisement are shown and it is explained that feedback led to changing the photo and layout to give it a more professional look.Evaluation 7
Evaluation 7Georgie2016
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The student learned several skills in progressing from their preliminary task to the full film opening. Their camerawork improved with the use of steady shots from a tripod and point-of-view shots. Their editing advanced with the effective use of filters like black and white to contrast good and evil. Sound quality was good, with unsettling overlapping sounds and a constant backing track building suspense. Dialogue, particularly a child's changing voice and behavior, had a big impact by subverting expectations. Costumes and props helped set the modern setting while implying an unseen, influencing figure. Continuity of editing, through filters, pacing, music and flow, was most effective in contrasting evil with normalcy and creating jumps.Evaluation 3
Evaluation 3Shahzaib Yasir
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Warner Bros. would be well-suited to distribute the author's action film product because it has a history of producing and distributing highly successful action films with similar elements like lighting, sound, and location. Warner Bros. specifically makes and releases many popular action movies that the author's film could relate to in terms of its action sequences, sound, and filming locations.Producer feedback
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油
The document provides feedback from producers on the film "Going for Gold". All of the producers responded yes and would sign the film. Most said it was a strong, heartwarming story with an original idea that could be very successful and make money. The filmmakers were pleased with this all-positive feedback and no bad remarks. They discussed what went well and didn't in their presentation, and made improvements based on the feedback received.Producer Feedback
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The document provides feedback from producers on the film "Going for Gold". All of the producers responded yes and felt the film had a strong, heartwarming story and original idea that could be very successful and make money, especially with a release around the Paralympics. The filmmakers were pleased with this all-positive feedback and no negative comments. They discussed what went well and didn't in their pitch, and made improvements based on learning from the experience.Evaluationjhyt r
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yte htyrh tyjhtyehj65ru6tr u65rj564u65rh6tr u6thru 665re 6e n65e jh56euy5e6uj6e5u6jnt6e57j56 u56ejh65u 65ej6tu5jtfuitfu5r 65d dtyik56rd 5je 5Advanced portfolio evaluation
Advanced portfolio evaluationPetersPond
油
The document discusses the media product "The Outsiders" and how it meets conventions of the horror genre. Specifically, it used dark filters, red colors, and negative imagery common in horror trailers. It also subverted some conventions by using handheld camera shots atypical of films and featuring a female lead. Digital technologies like an HD camera and Final Cut Pro were used to film and edit high quality footage. Color grading and transitions were applied to fit the dark, horror tone. Feedback confirmed the trailer, poster, and magazine cover established a clear house style and genre while attracting the intended target audience.Presentation1. intoxicated
Presentation1. intoxicated reigatemedia
油
The document discusses the roles of film production companies and film distributors. A film production company is responsible for the physical production process including developing scripts, costumes, sets, and other behind-the-scenes elements. The document describes choosing the logo "SL Productions" to represent the authors' initials and the thriller genre of their film. A film distributor is responsible for marketing and releasing films to theaters through contracts with exhibitors. The authors decided to use the distributor "Hannover House" because it previously distributed a similar film called "Twelve."How to make a music video
How to make a music videoHeather_XxooxX_
油
The document provides steps for creating a music video:
1) The record company determines the budget and ideas for the video.
2) Storyboards are created to visualize the video's narrative, scenes, and style.
3) Locations are scouted that fit the video concept.
4) Footage is edited, colored, and mastered to create the final video compatible with different platforms.What have you learned from audience feedback?
What have you learned from audience feedback?Jazz Tallulah
油
Audience feedback at various stages of production helped improve the film trailer. Feedback on the initial pitch supported the storyline. Rough cut feedback indicated that the voiceover helped understanding but the music and titles needed work. Based on this, the filmmakers adjusted the color saturation, added slow piano music, and created titles. Final cut feedback was positive, showing that improvements from audience feedback made the trailer more relatable to the target audience.Audience Feedback 2
Audience Feedback 2Joseph
油
The document discusses audience feedback received for a film project. It describes how the film, radio advert, and posters were uploaded online and a survey was created to collect feedback. A Facebook post was also made to request people watch the film and complete the survey. The survey results showed the film was relatable to ages 12-18 and received mixed reviews about certain scenes. A focus group was then held with 15 people who provided additional feedback, enjoying the film and advertising but feeling some scenes were too long. Changes will be considered like adding moving images during voiceovers and including more shots of the daughter based on the overall feedback received.Evaluation med q2
Evaluation med q2HARLEENDHILLON98
油
The filmmaker received feedback from audience questionnaires after a premiere screening of their horror film. The feedback indicated that the editing transitions could be improved as they were too obvious and did not flow well. However, the sounds used in the film were effective at creating tension and suspense based on the filmmaker's research of horror conventions. Some of the lighting and props also received positive feedback for helping set the dark, low-key tone typical of horror films. Feedback on promotional materials like posters and a double-page spread helped the filmmaker refine the visual elements to better capture horror aesthetics and conventions.Evaluation for tv advert
Evaluation for tv adverthannahknipe5
油
Hannah Knipe evaluated her group's TV advertisement project. Some strengths included generating unique ideas as a group and her ability to direct the group. She learned how to use video editing software and lead a group. Challenges involved poor communication initially but tasks became more organized. She fixed a sizing issue in the video editing program. The advertisement was deemed suitable for its teenage target audience by telling a relatable story through music and depicting common experiences. Audience feedback was positive about the actress, party scene, and voiceovers, but suggested including the deodorant bottle in the final scene. The finished product closely matched the original storyboards and technology helped bring the project to life.Magazine ad planning
Magazine ad planningDaisie Mae
油
Posters are an inexpensive and effective way to market a music video. They can be displayed for free in public places and are inexpensive to produce. Strategically placing posters in high traffic areas like train and bus stops ensures a large audience will see them. Posters can also be shared online, further increasing accessibility and reach at low cost. An eye-catching color scheme and props that relate to the song's narrative and genre will make the poster more memorable and help audiences identify the music video. As an independent company, posters allow the wide reach needed to promote the video on a small budget.q2
q2hazemradii
油
This document summarizes feedback received from an audience on a film. It shows that most audience members found the narrative circular but successful and fitting for the film. It also shows that the majority were surprised by the ending and found it engaging. When rating the film, nearly all thought it was at least alright. Opinions varied on how well the main character was developed. Most felt the soundtrack was effective. Over half thought the editing and techniques were good or perfect. The majority also felt a range of camera angles and aspects of mise-en-scene kept them engaged. Overall the feedback was mostly positive with some suggestions to improve sound and extend the story.Construction2
Construction2Adella1
油
The document describes the process of creating a promotional poster. Key details include adding layers to the poster and text to advertise the essential information of the DVD title "On A Mission" and release date. Fonts and positioning of text elements were tested and finalized. Color was added for visual interest. Positive quotes were included from magazines and radio stations associated with the genre. A minor problem with text blending into the background was solved by adding an outline. Finally, the DVD cover was imported and resized to be featured on the poster.Evaluation
EvaluationHaseeb Patel
油
The student created a short film with classmates for an anti-bullying charity campaign. Their original idea was changed due to one actor going on a trip. The film's storytelling was clear but the beginning lacked clarity. Strengths included varied camera shots and smooth transitions, but the music did not suit the tone. The student developed editing skills like cuts, transitions, and adding music, but could improve the matching of effects to the situation.Development of film poster and front cover
Development of film poster and front covergwainner
油
Throughout the creation of the film poster and magazine cover, the creators received constant feedback from audiences which helped guide their design decisions. Their initial poster and magazine cover designs were revised based on feedback that the images and designs did not look professional enough. The creators then took new photos and redesigned the fonts, layouts, and other elements based on audience responses until they achieved final poster and cover designs that received 100% positive feedback.Similar to Audience feedback presentation (20)
Evaluation audience feedback
Evaluation audience feedbackWill Humphrey
油
- The document discusses feedback received from audiences on a music video project. It summarizes feedback gained from in-class screenings, questionnaires, interviews, and uploading the video to Facebook and YouTube.
- The feedback indicated that the original narrative was too complex and audiences had trouble following it. Based on feedback, the narrative was re-filmed to be simpler.
- Audiences commented that the final music video looked professional and achieved a professional style by using conventions from the indie/soul genre. However, the Facebook feedback was not very useful for improving the project.Audience feedback final presentation
Audience feedback final presentationEllie Brown
油
The document summarizes feedback received from audiences on a student music video project. It discusses using questionnaires with open-ended, closed, and rating scale questions to gather feedback from different aged students. The feedback indicated areas that went well like creative elements and lip syncing, and areas to improve like appearance and scene locations. Peer feedback also noted strengths in genre linking and needed lip sync tuning. Overall, the group learned to improve lip syncing, making the advert and packaging more appealing and linked to the narrative from the varied feedback received.Evaluation question updated
Evaluation question updatedcowlinge
油
The document summarizes feedback received from the target audience of a music video project. Questionnaires and focus groups provided largely positive feedback on the star's convincing performance, use of locations, shots, and makeup. Some negatives included background extras being visible and a lack of shots. The feedback informed additional filming locations, shots, and transitions to better meet audience expectations. Overall, the target audience feedback helped shape the music video to effectively reach its intended 13-17 year old, predominantly female and working-middle class audience.Media Evaluation
Media Evaluationbethhowen
油
The student created a pop punk music video with two other students. They researched conventions of the genre to make the video and ancillary materials like album covers authentic. The video included elements like band performances, bright colors, and desaturated footage to stand out. Feedback showed the audience responded positively and felt the video fit the brand image and song. The group learned about targeting audiences and incorporating their preferences into the final products.Media evaluation question 3: What have you learnt from your audience feedback?
Media evaluation question 3: What have you learnt from your audience feedback?charlotteseal123
油
From distributing questionnaires to their target audience of females aged 15-25, the document summarizes the following key findings:
1) Most listened to music with friends or in cars, and watched music videos on channels like MTV. Pop, R&B, and indie music were most popular.
2) To appeal to their mainstream audience, the video was filmed in a studio following pop music conventions, though an "edge" was needed to stand out.
3) Green screening was difficult and led to picture quality flaws, so more planning was needed for special effects.
4) Audience testing helped refine editing and ensure the video intrigued and interested their target demographic.Q1234
Q1234hwwatson
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The document discusses how a media project used and challenged conventions of the indie music genre. Research was conducted on fashion trends, camerawork, narratives, and album designs of other indie artists. The project incorporated many conventions like simple clothing styles and camera movements but also challenged conventions through techniques like slow motion shots. Audience feedback was positive and confirmed the project fit genre expectations. New media technologies were used at all stages, including online research, planning tools like PowerPoint, video cameras for production, and online surveys and blogs for evaluation.Evaluation 3
Evaluation 3Coco Wu
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The student gathered audience feedback through online surveys, YouTube statistics, focus groups, and target audience interviews to evaluate their music video campaign. Some positive feedback indicated that the band's rebellious image and lead singer's strong performance were successful. However, feedback also suggested that the average watch time of 48 seconds indicated viewers lost interest halfway through, and that adding more narrative elements could improve engagement. While the red/black color scheme worked well, the green and blue used on the dancer were seen as a distraction. Applying theories of encoding/decoding and uses and gratification helped the student analyze the feedback and learn how to better meet audience needs.Evaluation Question 3
Evaluation Question 3indiajonesmedia
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The document discusses what the author has learned from collating target audience feedback on their promotional package for an indie music artist. Specifically, the author learned that their package successfully created continuity across the three components, had a clear stylistic cohesion, and was interpreted by audiences as fitting within the indie genre based on its use of conventions from other real indie products. The target audience feedback also identified areas for improvement, such as ensuring a clearer narrative in the music video. Overall, collating qualitative feedback helped the author create a professional promotional package that audiences received as expected for the indie genre.Q3
Q3matt1234mh
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The document discusses feedback received from the audience on a media project. It describes conducting a focus group with the target audience to get in-depth feedback on aspects like location and costumes. A questionnaire was also used to get audience opinions on mock-ups, helping decide which designs to pursue. While social media feedback was positive, it lacked constructive comments. Verbal feedback sessions on video edits proved most useful, providing suggestions to tighten shots, add humor, and avoid obvious endings. This feedback helped strengthen the project.Ina Evaluation Question 3
Ina Evaluation Question 3EkaterinaHl
油
- The document discusses research conducted through a questionnaire to understand audience preferences for music genres and video styles. It found R&B was the most popular genre at 44% followed by pop at 34%.
- Initially, the creators planned an R&B video but ultimately decided on pop to suit their horror concept idea, feeling the 34% pop preference was sizable.
- Feedback emphasized the importance of narrative, creative compositions, and connecting themes across related works like the music video and album packaging. Minor lip-syncing issues in the video were also noted.Evaluation 3
Evaluation 3Tommy White
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- The document discusses how audience research and feedback helped improve and construct the author's psychedelic rock music video for their target audience of 16-19 year olds. Focus groups and surveys found that the target audience responded positively to the video's representation of the main character as a rebellious young adult.
- Feedback was used to improve the video's pacing and film additional shots. One suggestion to reverse parts of the video added narrative depth. Color grading was also adjusted based on feedback to make the video more interesting.
- Audience reaction to the accompanying digipak and advert was positive as well, finding them professionally designed and their color schemes fitting for the genre and overall representation of the main character.Evaluation 3
Evaluation 3Tommy White
油
- The document discusses how audience research and feedback helped improve and construct the author's psychedelic rock music video for their target audience of 16-19 year olds. Focus groups and surveys found that the target audience responded positively to the video's depiction of the main character's rebellious nature.
- Constructive feedback was used to improve the video's pacing and film additional shots. One suggestion to reverse parts of the video added narrative depth. Lighter color grading was also added based on feedback to make the video more interesting.
- Audience reaction to the accompanying digipak and advert was also positive. The color schemes matched the video and genre while maintaining a professional look.Media Evaluation Question 2
Media Evaluation Question 2aleezashah
油
The document discusses the effectiveness of linking images from a music video to promotional materials for a band.
It explains that the same images from the music video shooting were used in the album packaging and poster to create a recognizable and iconic image for the audience. Using consistent imagery helps the audience associate the images with the band.
Feedback from the target audience indicated that the links between the materials made sense and conveyed the band's style as a chill indie-urban-R&B group with an edgy look. The document concludes the links were effective because they aligned with research on creating cohesive branding and were well understood by the audience.Evaluation- Question 3 (Final)
Evaluation- Question 3 (Final)Emily_Field
油
The document discusses the target audience and feedback for a music video. It aimed the video at 16-24 year old females based on a survey. The feedback showed most viewers thought the target audience was successfully portrayed. However, some found the narrative ambiguous. Suggestions included adding characters or shots to clarify the themes of escapism and mental instability. Overall the feedback indicated few improvements were needed and the target marketing was successful.Evaluation - Question 3
Evaluation - Question 3Emily_Field
油
The document discusses the target audience and feedback for a music video. It aimed the video at 16-24 year old females based on a survey. The feedback showed most viewers thought the target audience was successfully portrayed. However, some found the narrative ambiguous. Suggestions included adding characters or shots to clarify the themes of escapism and mental instability. Overall the feedback indicated few improvements were needed and the target marketing was successful.Evaluation question 3
Evaluation question 3JessicaLem1996
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Audience feedback helped improve the music video, digipak, and advert in several key ways:
Feedback from initial class presentations helped ensure the music video included a clear narrative, lip syncing, and ties between visuals and music. Surveys found audiences wanted fashionable clothing and specific scenes like close-ups and fun locations, which were included. Feedback also helped establish the brand identity and ensured the digipak and advert maintained consistency with the music video's theme. Gathering input at various stages allowed refinements that created a final product meeting audience expectations.What have you learnt from your audience feedback
What have you learnt from your audience feedbackYasmeen Melius
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The document discusses feedback received from audiences on various projects. It describes pitching music video and print product ideas to classes and receiving suggestions to consider lighting, locations, and design simplicity. Feedback from a BTEC group confirmed understanding of the music video concept but noted more lip syncing could be added. An online survey provided positive feedback on print product inserts linking to the music video. Overall, the feedback helped improve the projects and see different perspectives.Evaluation question 3 what have you learned
Evaluation question 3 what have you learnedCharlotte Keane
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The document discusses feedback received from the target audience of teenage girls for a music video created in the indie-pop genre. Feedback was gathered through peers, pitches, sketches, social media, surveys and word analysis and was helpful for understanding what the audience did and didn't like and improving representation of elements like editing techniques, themes and coding. While peers generally enjoyed aspects like editing, the document notes feedback indicated the music video needed clarification on some theoretical concepts for full audience understanding.Question 3 Evaluation
Question 3 EvaluationLydiaNoble
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The document summarizes feedback from a survey of 9 people about a band's music video, digipak, and advert. Key findings include:
- 100% said they enjoyed the music video and thought it fit the indie rock style well.
- Respondents liked the layered and reversed editing effects in the video.
- Feedback suggested adding more performance elements to the video.
- Respondents thought the digipak, advert, and video comprised a good combination and looked professional.
- Suggestions to improve the digipak included adding a booklet or listing tour dates in the advert.3 evaluation task 3
3 evaluation task 3archieve
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The document summarizes audience feedback gathered from a focus group about a music campaign, including a music video, website, and digipak. Feedback indicated that the website and digipak did not clearly relate to each other or the music video. Suggestions were made to improve visuals and add more information about the artist. Though the focus group was not the exact target demographic, their feedback helped strengthen consistency across the campaign. The music video successfully captured a mysterious tone open to interpretation, achieving the intended effect.Recently uploaded (20)
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Audience feedback presentation
- 1. What have I learned from my Audience feedback
- 2. How we gathered our audience feedback We collected out feedback by using a focus group The focus group produced qualitative results that allowed us to improve all 3 elements of our campaign. Our focus group audience was primarily made up of our peers who are aged 16 - 18, so this could mean that the data we produced may have little variation. The audience also knew some of the actors in our video so this could lead to more positive responses being generated.
- 3. Our Products For our website our feedback showed us that the design and structure of the website was liked. But the feedback also showed us that the genre was not entirely clear because we have used very dark colours that are not common within the indie pop genre. The feedback from our digipak showed us that the audience liked how the digipak appeared to look like a real artist and also how the colour scheme worked well. But it also showed us how some of the group did not think that all of the sides of the digipak worked together. The feedback for the music video showed us that the audience liked all of the dancing elements and the blinders element with Yasmin. But the audience did not like the element with Yasmin sitting down and some of the group thought that the ending was weak.
- 4. Theory Encoding and decoding (Reception Theory) - the producer encodes and the consumer decodes the meanings. In our video we aimed to encode the meanings of female empowerment and individuality. This means that the response of the audience is preferred meaning - where the audience accepts all of the intended meaning. I our video we do this by using the close up camerawork and the costume in mine en scene to encode our meanings. The audience feedback illustrates this response because some of the favourite elements in our video were the close up shots of Yasmin, this is because our encoded meanings appeal to the audience. This also shows how they accepted the preferred meanings as these areas appealed to them.
- 5. Conclusion From these results we can see that we successfully managed to encode our meanings. But we did not ask any specific questions in the focus group about if they understood the meanings that we were trying to portray, so we cannot be certain that this conclusion is valid.