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Axis Softech - Bhutan tourism

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Axis Softech Pvt. Ltd.
Axis Softech Pvt. Ltd.

Bhutan's tourism industry has grown steadily in recent years, with arrivals reaching over 135,000 in 2014. As the tourism council, they promote responsible and authentic tourism that highlights Bhutan's natural beauty, rich culture and heritage. While customer satisfaction has increased to 90%, some travel agents face issues like a lack of technology and middlemen taking bookings. Axis Softech addresses these problems by providing affordable travel portal solutions that integrate key travel services and maximize agents' revenue and market reach. Their existing clients include major travel companies and media organizations.

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Bhutan Tourism "Land of the Thunder Dragon".
Introduction ? Bhutan is a landlocked country in South Asia at the eastern end of the Himalayas. ? Population 753,947 ? GDP- $5.855 billion(2014) ? No of Travel Agents registered with tourism council of Bhutan- 2000 ? No of Travel Agents not registered- 4000-5000
Tourism Policy: Characteristics ? Responsible Tourism ? Unique Characteristics ? Authenticity ? Quality
Best Place to Visit Bhutan has been adjudged as a finalist for the World Travel and Tourism Council¡¯s (WTTC) prestigious ¡°Destination Stewardship Award¡± ? Bhutan has also been named as Top 5 places to visit by the New York Times ? The important achievements till 2012 are:
Main Tourism Products ? Nature Unexplored Beauty ? Culture living and heritage ? Wellness spirituality and Serenity
Employment Statistics Year Target Achievement 2010 17,000 18,000 2011 18,000 22,000 2012 25,000 28,928 2013 28,000 29,958 2014 29,000 32,856
Customer Satisfaction Increased from 70% to 90%. Year Target Achievement 2010 50% 78% 2011 70% 77% 2012 70% 86% 2013 72% 88% 2014 74% 90% Year Target Achievement 2010 35,000 41,000 2011 65,000 65,756 2012 100,000 105,402 2013 115,000 113,200 2014 125,000 135,356 Arrivals
Problems faced By Travel Agents and Agencies of Bhutan ? Lack of Information and Technology ? Communication with Consumers ? Middlemen¡¯s Involvement ? Bookings of Holiday Packages are done by other big Players
? Axis Softech Pvt. Ltd has a presence in the market since 2002, although it was formally registered on 20th October 2005. ? We offers Travel Portal Solutions, which are customized according to needs of Travel Agents and companies
Products ? 6 B2C ? 1 B2B ? 1 B2E Services ? Travel portal development ? Digital marketing ? GDS Integration ? Consolidator Integration ? Airline API Integration
Benefits By Our Products ? Our products provide Best Technology within Financial Budget. ? Reliable, Scalable and Secure Products ? Our products maximize your Investment. ? Our portals provides highest commissions ? Our Portal provides low fares compare to other portals
Opportunity for offline Travel Agents and Agencies in Bhutan ? Global Presence across the world ? Increase your Target Audience ? One stop shop for all bookings ? Maximize your Revenue quickly ? Easiness of Bookings and reduce lot of Middlemen¡¯s ? Be a Brand In Tourism Sector
Our Corporate Clients
Travel Segment
Media Segment
Thank You! Thank You for Your Attention

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Axis Softech - Bhutan tourism

  • 1. Bhutan Tourism "Land of the Thunder Dragon".
  • 2. Introduction ? Bhutan is a landlocked country in South Asia at the eastern end of the Himalayas. ? Population 753,947 ? GDP- $5.855 billion(2014) ? No of Travel Agents registered with tourism council of Bhutan- 2000 ? No of Travel Agents not registered- 4000-5000
  • 3. Tourism Policy: Characteristics ? Responsible Tourism ? Unique Characteristics ? Authenticity ? Quality
  • 4. Best Place to Visit Bhutan has been adjudged as a finalist for the World Travel and Tourism Council¡¯s (WTTC) prestigious ¡°Destination Stewardship Award¡± ? Bhutan has also been named as Top 5 places to visit by the New York Times ? The important achievements till 2012 are:
  • 5. Main Tourism Products ? Nature Unexplored Beauty ? Culture living and heritage ? Wellness spirituality and Serenity
  • 6. Employment Statistics Year Target Achievement 2010 17,000 18,000 2011 18,000 22,000 2012 25,000 28,928 2013 28,000 29,958 2014 29,000 32,856
  • 7. Customer Satisfaction Increased from 70% to 90%. Year Target Achievement 2010 50% 78% 2011 70% 77% 2012 70% 86% 2013 72% 88% 2014 74% 90% Year Target Achievement 2010 35,000 41,000 2011 65,000 65,756 2012 100,000 105,402 2013 115,000 113,200 2014 125,000 135,356 Arrivals
  • 8. Problems faced By Travel Agents and Agencies of Bhutan ? Lack of Information and Technology ? Communication with Consumers ? Middlemen¡¯s Involvement ? Bookings of Holiday Packages are done by other big Players
  • 9. ? Axis Softech Pvt. Ltd has a presence in the market since 2002, although it was formally registered on 20th October 2005. ? We offers Travel Portal Solutions, which are customized according to needs of Travel Agents and companies
  • 10. Products ? 6 B2C ? 1 B2B ? 1 B2E Services ? Travel portal development ? Digital marketing ? GDS Integration ? Consolidator Integration ? Airline API Integration
  • 11. Benefits By Our Products ? Our products provide Best Technology within Financial Budget. ? Reliable, Scalable and Secure Products ? Our products maximize your Investment. ? Our portals provides highest commissions ? Our Portal provides low fares compare to other portals
  • 12. Opportunity for offline Travel Agents and Agencies in Bhutan ? Global Presence across the world ? Increase your Target Audience ? One stop shop for all bookings ? Maximize your Revenue quickly ? Easiness of Bookings and reduce lot of Middlemen¡¯s ? Be a Brand In Tourism Sector
  • 16. Thank You! Thank You for Your Attention