Bentonville Public Schools is looking to increase engagement on social media platforms like Facebook. They will provide coaching and training to in-house staff on strategies for viral campaigns and monitoring engagement through tools on Facebook, Twitter, and mobile apps. The district will also set up individual pages for each school that can be accessed through QR codes or URLs, and will include menus, calendars, and contact info to help parents and students easily access information.
2. *
What are people looking for?
What do they want easy access to?
It’s now on facebook. They are now engaged.
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Coaching & Training for In-House Management:
- Wall Posts, Strategy
- Viral Campaigns
- Check-Ins
- Monitoring Tools to Use
- Tweeting! How is it different? Hash Tags, etc.
- Superintendent Poore: Link Twitter to Phone, show how to
use! (Publish Weekly Profile, etc.)
- Awareness: E-Blast; Signage/Send Home Note Flyers
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Front-End Client login to access and edit:
Facebook App
Mobile App
soBEso Monthly Maintenance:
Hosting Service, Back-Ups & Restorations
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QR or URL Access:
- Menus
- Calendars
- Schools Contact Information
12. *
Page for Each School:
- Set-Up
- Management Tools
- Monitoring Tools
- Engagement