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IIM Kashipur
Session 1
The Consulting & Strategy Club
CIP
Consilium Induction Program
July 7, 2013
Designed Exclusively for PGP 13 Batch of IIM Kashipur
Team Consilium
Amit | Ankit | Bhupendra | Lakshya
6tools every Business Consultant should know.
IIM Kashipur
01:00:00
Agenda for Session 1
00:25:00 00:35:00
BCG Matrix  The Growth Share Matrix Simulation Game - Airport Tycoon
IIM Kashipur
Agenda for Session 1a
00:25:00
BCG Matrix  The Growth Share Matrix
1. Preliminary Concepts
2. Introduction
3. Component Description
4. Advantages of BCG Matrix
5. Application
6. Criticisms & Limitations
7. How to perform Modified BCG Matrix Analysis?
8. Assignment
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Diversified Company
Preliminary Concepts
High Margins
CashFlow
Matrix
Product Portfolio
Leverage
Segmentation
Payoff
IndefiniteGrowth
Quadrants
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Introduction
1. Many business require far more cash input than they can ever generate
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Introduction
1. A few business generate far more cash than they can profitably re-invest
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Introduction
1. A few business are self sufficient in cash flow.
2. Overtime they will become much larger and also large net generators of cash
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Introduction
1. Most business however generate very little cash even though they use little.
2. Reported earnings must be reinvested and probably will always be. These businesses are Cash Traps
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Introduction
1. Between these categories is an unstable situation that rarely persists for long.
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Introduction
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Component Description
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Component Description
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Component Description
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Component Description
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SD Sequence
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Optimum Cash Flow
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Advantages of BCG Matrix
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Application
2 min Exercise
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Criticisms and Limitations
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How to perform Modified BCG Matrix Analysis
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How to perform Modified BCG Matrix Analysis
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Assignment
AmulSubmit the BCG Growth Share Matrix for Amul before 11:59 P.M July 7, 2013 at consilium@iimkashipur.ac.in
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Queries?
Lakshya Sharma,
Executive Committee,
Consilium
IIM Kashipur
End of Session 1a

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