BE CoNTRARIAN
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The document encourages the reader to be contrarian by going against popular opinions and conventions. It states that contrarians get noticed because they offer unique perspectives unlike the mainstream, and that their unconventional views attract attention and followers. The document advocates adopting a contrarian point of view and expressing it loudly to cut through clutter and add interesting new voices to discussions.
BE CoNTRARIAN
- 2. BE CoNTRARIAN CoNTRARIANS get noticed. They offend some; they dazzle others. They get noticed because they don’t propagate the same-old same-old boring stuff everyone else does.
- 3. BE CoNTRARIAN CoNTRARIANS get noticed. They go against the grain. They attract attention.
- 4. BE CoNTRARIAN CoNTRARIANS get remarked about. They get quoted.
- 5. BE CoNTRARIAN They add much needed spice to life. They attract a quirky different following than The Herd.
- 6. BE CoNTRARIAN CoNTRARIAN point of view Pick a and shout it out. We need you!
- 7. BE CoNTRARIAN LOUDLY (‘cause there is way too much clutter to be heard if you don’t). And celebrate whatever you get back.