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Katherine Witsman
   What roles do social media play in the
    country you have studied?

   What sites are most popular in that
    country?
Top Ten Most Visited Sites
1. Google (google.be)
2. Facebook
3. Google (google.com)
4. Youtube
5. Windows Live
6. Wikipedia
7. LinkedIn
8. Yahoo
9. Twitter
10. Het Laatste Nieuws (http://www.hln.be/)
   Major differences in media
     16% smart phone use (50% US)
     Lower brand following
     81% internet use (78% US)
   If you were a college student in that country,
    what site would you use most, and why?
     Most visited: Facebook (2), Netlog (148)
     Uses:
       Facebook: Status updates, photo sharing, news, gaming,
        messaging, etc
       Netlog: Blogging, guestbooking, photo sharing, news,
        gaming, dating
     Audience:
       Facebook: 18-34, students
       Netlog: 35-64, with kids
   Focusing on a single site, what are its key
    features and benefits?
       Email
       Guestbooking
       Photo sharing
       News
       Blogging
       Gaming
       Dating
       International
Belgium's Social Media and Netlog
   How is your selected international site used
    by businesses in that country?
     Targeted advertising
     Business pages
     Application developers
     Games
     Bots
   How is your selected site used for journalism
    in that country?
     History of sharing
     Blog posts
Belgium's Social Media and Netlog
   BEWARE OF NETLOG, Netlog Review, Netlog
    Scam, Netlog Review, Netlog Scam! 
    YouTube

More Related Content

Belgium's Social Media and Netlog

  • 2. What roles do social media play in the country you have studied? What sites are most popular in that country?
  • 3. Top Ten Most Visited Sites 1. Google (google.be) 2. Facebook 3. Google (google.com) 4. Youtube 5. Windows Live 6. Wikipedia 7. LinkedIn 8. Yahoo 9. Twitter 10. Het Laatste Nieuws (http://www.hln.be/)
  • 4. Major differences in media 16% smart phone use (50% US) Lower brand following 81% internet use (78% US)
  • 5. If you were a college student in that country, what site would you use most, and why? Most visited: Facebook (2), Netlog (148) Uses: Facebook: Status updates, photo sharing, news, gaming, messaging, etc Netlog: Blogging, guestbooking, photo sharing, news, gaming, dating Audience: Facebook: 18-34, students Netlog: 35-64, with kids
  • 6. Focusing on a single site, what are its key features and benefits? Email Guestbooking Photo sharing News Blogging Gaming Dating International
  • 8. How is your selected international site used by businesses in that country? Targeted advertising Business pages Application developers Games Bots
  • 9. How is your selected site used for journalism in that country? History of sharing Blog posts
  • 11. BEWARE OF NETLOG, Netlog Review, Netlog Scam, Netlog Review, Netlog Scam! YouTube