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Beyond Functional Contribution Work and Productivity in the Emerging Web 2.0 World v2
Introductions and Objectives A little about me A little about Innovapost Objectives for this session
Agenda Introductions and Objectives Defining Beyond Functional Contribution Along Comes 2.0 The Power of the Collective The Diversity of the Individual Key Takeaways Questions
Example of contributing beyond your function
Example of  typical  contribution
What is Beyond Functional Contribution? The knowledge our people bring to the organization is greater than the job or function for which they were specifically hired
Work has changed http://sovietcomputing.com/sites/sovietcomputing.com/gallery2/gallery/258-2/Soviet+Assembly+Line.jpg
Pressures to Innovate Deliver higher service quality Increase responsiveness to needs and expectations Improve outcomes Contain costs  When the rate of change in the marketplace exceeds the rate of change in the organization, the end is in sight. (former CEO of GE, Jack Welch)
Along comes Web 2.0 Its not just about: Technology Cool Its about: Monologue to Dialogue Everyone Gets a Say Voices Actually Change Opinions Policies Decisions
Web 2.0 has taught us about  the power of the collective
Web 2.0 has taught us about...  the diversity of the individual
 a Better, Faster, Cheaper way Web 2.0 has taught us about...
Better Faster Cheaper Through The Long Tail PURPLE What we know today Titles Job Description Departments Encoded through repetition Critically important YELLOW Unknown Not well defined Inaccessible Invisible Potential
A Journey into Web 2.0 June 2005 Gaining employee input into business plan Connecting Sr. Leader and employees Ongoing vehicle for employee debate, discussion, self help Spring 2007 Summer 2007 Connecting work and people Oct 2007 Employee profiles Nov 2007 Jan 2008 Incubator Solution development centralized   Harnessing our employees ideas Feb 2008 Early Experimentation Project Based Development Dedicated Development Oct 2008
Inno Ventures Idea / Investment program at Innovapost Program includes idea submission application, along with process and governance
A Tool to Unlock the Diversity of the Individual??
Research  Key Themes  Knowledge workers are cross-functional Many barriers exist to navigating organization; personal networks key. Contributing beyond functional role is not yet well understood Expressed need for better tools
Research - Key Barriers Corporate Structure and Culture  Its socially uncomfortable to talk to someone new  they wont respond to me.  if the person leaves who helps me Tenure and Visibility  As a new staff member, I usually dont know who to contact Existing Tools  We have no employee directory, only an org chart on the intranet.
  The shortest distance to the right people TM We made sure OneDegree was Web 2.0  for the Enterprise Authorship Tagging Networks Signals Searchable / Visible Social TM
Why are  we  doing this? Be more productive Engage and empower our employees Provide more opportunity for our employees Retain our employees Be more innovative Build a stronger culture Attract talent  they expect this Better connect a diverse employee base
What Weve Learned Executive Sponsorship Champion Business-led Cross Functional View Experiment & Share No User Documentation You will fail You will succeed
Conclusion Where Weve  Come From Where Were At Where Were  Going
Questions [email_address]  No company will build or sustain a competitive advantage unless it capitalizes on the combined power of individualized workers and social dynamics .   (Gartner)

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Beyond Functional Contribution

  • 1. Beyond Functional Contribution Work and Productivity in the Emerging Web 2.0 World v2
  • 2. Introductions and Objectives A little about me A little about Innovapost Objectives for this session
  • 3. Agenda Introductions and Objectives Defining Beyond Functional Contribution Along Comes 2.0 The Power of the Collective The Diversity of the Individual Key Takeaways Questions
  • 4. Example of contributing beyond your function
  • 5. Example of typical contribution
  • 6. What is Beyond Functional Contribution? The knowledge our people bring to the organization is greater than the job or function for which they were specifically hired
  • 7. Work has changed http://sovietcomputing.com/sites/sovietcomputing.com/gallery2/gallery/258-2/Soviet+Assembly+Line.jpg
  • 8. Pressures to Innovate Deliver higher service quality Increase responsiveness to needs and expectations Improve outcomes Contain costs When the rate of change in the marketplace exceeds the rate of change in the organization, the end is in sight. (former CEO of GE, Jack Welch)
  • 9. Along comes Web 2.0 Its not just about: Technology Cool Its about: Monologue to Dialogue Everyone Gets a Say Voices Actually Change Opinions Policies Decisions
  • 10. Web 2.0 has taught us about the power of the collective
  • 11. Web 2.0 has taught us about... the diversity of the individual
  • 12. a Better, Faster, Cheaper way Web 2.0 has taught us about...
  • 13. Better Faster Cheaper Through The Long Tail PURPLE What we know today Titles Job Description Departments Encoded through repetition Critically important YELLOW Unknown Not well defined Inaccessible Invisible Potential
  • 14. A Journey into Web 2.0 June 2005 Gaining employee input into business plan Connecting Sr. Leader and employees Ongoing vehicle for employee debate, discussion, self help Spring 2007 Summer 2007 Connecting work and people Oct 2007 Employee profiles Nov 2007 Jan 2008 Incubator Solution development centralized Harnessing our employees ideas Feb 2008 Early Experimentation Project Based Development Dedicated Development Oct 2008
  • 15. Inno Ventures Idea / Investment program at Innovapost Program includes idea submission application, along with process and governance
  • 16. A Tool to Unlock the Diversity of the Individual??
  • 17. Research Key Themes Knowledge workers are cross-functional Many barriers exist to navigating organization; personal networks key. Contributing beyond functional role is not yet well understood Expressed need for better tools
  • 18. Research - Key Barriers Corporate Structure and Culture Its socially uncomfortable to talk to someone new they wont respond to me. if the person leaves who helps me Tenure and Visibility As a new staff member, I usually dont know who to contact Existing Tools We have no employee directory, only an org chart on the intranet.
  • 19. The shortest distance to the right people TM We made sure OneDegree was Web 2.0 for the Enterprise Authorship Tagging Networks Signals Searchable / Visible Social TM
  • 20. Why are we doing this? Be more productive Engage and empower our employees Provide more opportunity for our employees Retain our employees Be more innovative Build a stronger culture Attract talent they expect this Better connect a diverse employee base
  • 21. What Weve Learned Executive Sponsorship Champion Business-led Cross Functional View Experiment & Share No User Documentation You will fail You will succeed
  • 22. Conclusion Where Weve Come From Where Were At Where Were Going
  • 23. Questions [email_address] No company will build or sustain a competitive advantage unless it capitalizes on the combined power of individualized workers and social dynamics . (Gartner)