Beyond the "Like" (EyeforTravel Miami)
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This document discusses new ways for brands to engage with customers beyond just likes on social media. It notes that real-time engagement is becoming more important as real-time becomes the new ordinary. It advocates empowering brand ambassadors and integrating engagement into existing programs to fundamentally change how people interact with brands. The document provides examples of engagement strategies across different channels including social media, websites, mobile, public relations, and more to ensure brands are engaging customers on all platforms.
Beyond the "Like" (EyeforTravel Miami)
- 1. Beyond the Like Brandie Feuer | @VegasGalB
- 2. Easy, Accessible Reality Dear Sophie Video
- 3. This is NOT engagement 3
- 4. About Me
- 5. 250 Restaurants 100 Bars 50 Nightclubs 30 Hotels 5
- 6. Real Time is the New Ordinary 6
- 9. Integrate into Existing Programs
- 10. Fundamentally Change How People Interact with Your Brand
- 11. PHamous Flash Mob PHamous Flash Mob Video
- 13. Website Content Mobile Ringtone On Property Twitter Engagement Eblasts Traditional PHamous Travel Agent PR Video Content Facebook PHamous Contest Blog Online Mobile Display Advertising Media Paid Search Engaging All Channels
- 14. Brandie Feuer @VegasGalB | bfeuer@chateau20.com
- 15. These materials, and all ideas, concepts, trademarks and strategies contained or reflected in these materials remain the sole property of Brandie Feuer and may not be used or exploited without the express written permission of Brandie Feuer