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The document discusses the steps for building an effective digital activism campaign. It recommends assembling a team that includes a graphic designer, translator, and content creators. It also emphasizes gathering background information on key details like who, what, when, where, why, and how. Additionally, it suggests developing pages for getting involved, contact information, and posting regular updates. The document stresses the importance of building a community and empowering supporters by giving them defined tasks and opportunities for input to push decision-making throughout the organization.Read less