Blog Article: Your Most Common Yelp Questions Answered
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Yelp is a website where users can post reviews of local businesses. Reviews on Yelp reflect the opinions of the community and are meant to help people find good places to eat, shop, and spend time. While businesses cannot remove negative reviews, they can sometimes engage with users to improve their service and change reviews. Advertising on Yelp does not guarantee good reviews, as both advertisers and non-advertisers receive positive and negative reviews. Business information on Yelp comes from third party sources and users, not just businesses themselves. While Yelp says businesses should not ask customers to post reviews, some think it is okay to ask as long as no incentive is offered.
Blog Article: Your Most Common Yelp Questions Answered
- 1. Your Most Common YelpQuestionsAnswered Many companiesandbusinessownersaska lotof the same questionswhenitcomestoYelp.Itsa space not a lot of people knowaboutandif theyhave heardof it, itsa mysteryof how to benefit financially frombeingonit. What is Yelp? Yelpisa vibrant,lifestyle reviewwebsite whichisfree touse. Userscan post reviews(goodandbad) for almostany businessbutthe site focusesonhelpingpeoplefindcool placestoeat,shop,drink,relax and play. The reviewsare informedopinionsof the qualityof service andproductsthatyourlocal communityoffers. Itsalsoawebsite wherebusinessownersandotheruserscanengage. Thishas a benefittocompanieswhoexperience negative reviews. A badreview issometimeschangedbythe user if the companyconnectswiththe user inorderto improve a service. Does Yelpeverremove bad reviews? No. Yelpsmandate istopostthe reviewsthatbestreflectthe opinionsof the Yelpcommunity. Yelpis differentfromotherreview sitesinthatitdoesntposteverynegativeorpositivereview. Theytryto keepthe good,well writtenandinsightful postssothatthe site isfull of useful andreliablecontentand not justa havenfor Internettrolls. What ifwe advertise on Yelp? Does that helpensure good reviewsfor our company? No. There are plentyof advertisersonYelpwhohave receivedbadreviewsandplentyof companies whodontadvertise whohave 5-starratings. There isno correlationbetweenwhenareview isposted and if and whena companymightadvertise withYelp. I didnt put my businessinformationon Yelp...howdidit getthere? Yelplicensesbusinessinformationfromathirdparty provider. Usersalsohelpprovide andupdate informationonlocal businesses. Usersalsoinformthe site aboutnew businesses openingup. Is it ok to ask my clientsto write good reviewsfor me? The Yelpanswerisno. Yelpsays youshouldntaskyourcustomerstopost reviewsonYelpasit does more of a disservice toyourcompanythanhelpingitbecause itonlyprovideshalf of the picture. Inmy opinion,itdependsonhowyoubroach the subjectandwhetheryouofferanincentive.WhileIdont agree withthe incentive offering,askingfora review one shoulddo.