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Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
A.
Testing technical efficiency of axial flow pumps at BARI
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
 
 
 
A.
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
RFL deploys sales team to drive 
sales through dealer events, 
demonstration program, other 
activities 
Product Product Product 
Supplier 
(Thai) Dealer 
s 
Consu-mers 
(LSP) 
RFL 
Business Model: RFL JUMBO Pump 
$ 
$ 
RFL provides orientation for 
dealers in product and 
business knowledge; dealer 
incentives 
Field 
Sales 
Force 
Marketing push through 
billboards, branding of 
product and outlets, other 
activities 
Product 
CIMMYT 
/ iDE 
$ 
Technical support for RFL 
in product knowledge and 
application; technology 
targeting; and model 
specifications 
RFL provides installation 
and 
After Sales Services (AFSS) 
support 
CREDIT:RICHARD ROSE
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?
Demos managed by Barisal Bhola Patuakhali 
CIMMYT 13 7 7 
iDE 15 14 14 
Total 28 21 21 
District Intervention Male Female Total 
Bhola LSP + Mechanics + Skill development on AFP 100 0 100 
Barisal LSP + Mechanics + Skill development on AFP 261 6 267 
Patuakhali LSP + Skill Development on AFP 42 1 43
Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?

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Boosting Crop Intensification in Southern Bangladesh: How can surface water irrigation be done at scale?

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  • 7. A.
  • 8. Testing technical efficiency of axial flow pumps at BARI
  • 9.
  • 13. A.
  • 14.
  • 17. RFL deploys sales team to drive sales through dealer events, demonstration program, other activities Product Product Product Supplier (Thai) Dealer s Consu-mers (LSP) RFL Business Model: RFL JUMBO Pump $ $ RFL provides orientation for dealers in product and business knowledge; dealer incentives Field Sales Force Marketing push through billboards, branding of product and outlets, other activities Product CIMMYT / iDE $ Technical support for RFL in product knowledge and application; technology targeting; and model specifications RFL provides installation and After Sales Services (AFSS) support CREDIT:RICHARD ROSE
  • 18.
  • 22. Demos managed by Barisal Bhola Patuakhali CIMMYT 13 7 7 iDE 15 14 14 Total 28 21 21 District Intervention Male Female Total Bhola LSP + Mechanics + Skill development on AFP 100 0 100 Barisal LSP + Mechanics + Skill development on AFP 261 6 267 Patuakhali LSP + Skill Development on AFP 42 1 43