Brainstorming
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This document provides an overview of brainstorming, which is a process for generating creative ideas and solutions through intensive group discussion where all participants are encouraged to suggest ideas without criticism. It discusses that the purpose of brainstorming is to generate many new ideas by starting with an open mind. Benefits include encouraging out-of-the-box thinking, coming up with better ideas faster, helping to innovate, and gathering new data. Basic rules outlined include briefly setting the problem, inviting different people, presenting information, welcoming weird ideas, focusing on quantity over quality, withholding criticism, and setting an engaging atmosphere.
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Brainstorming
- 1. BRAINSTORMING Having Fun And Making Profit Prepared by Olga Ivancho
- 2. Q: What is brainstorming? A: Hmm.. I have no idea! Let's brainstorm this!
- 3. Agenda: What is brainstorm? Why brainstorm? How to brainstorm better? Q&A
- 5. The way to get good ideas is to get lots of ideas and throw the bad once away. Linus Pauling, Nobel Prize winner
- 6. brainstorming process for generating creative ideas and solutions through intensive and freewheeling group discussion. Every participant is encouraged to think aloud and suggest as many ideas as possible, no matter seemingly how outlandish or bizarre. http://www.businessdictionary.com/
- 7. brainstorming a group creativity technique designed to generate a large number of ideas for the solution of a problem http://en.wikipedia.org/wiki/Brainstorming
- 9. The point of brainstorming is the generation of new ideas. So start with tabula rasa- a clean slate Ethan Rasiel, The McKinsey Way
- 10. Encourages creative thinking and thinking out of the box Better ideas faster Helps to innovate Gathering new data
- 11. Working is FUN!
- 13. Basic Rules Briefly set the problem Invite different people Present the information Weird ideas are welcome! Focus on quantity Withhold criticism Set the atmosphere.....
- 16. Something interesting/weird.... just for the mood
- 17. Start with a warm up...
- 18. The cardinal rule of brainstorming is that you can not do it successfully in a vacuum. Ethan Rasiel, The McKinsey Way
- 19. Go with the flow... Write whatever people say... EXACTLY as they say.... Filter what you've got.... Tell the team about results... and...