Brand Camp
- 2. Birgess Angelus Founder B Line Events birgess@blineevents.com Michaela Alexander Director of Field & Partner Marketing Building Connected michaela.dawnalexander@gmail.com Rob Deal Executive Creative Director InVison Communication rob.deal@iv.com Cindy Ramesh Director of Sales Hilton San Francisco Union Square cindy.ramesh@hilton.com Jeanne Robb VP, Strategic Events DocuSign jeanne.robb@docusign.com
- 3. Agenda 9:10- 9:30am Brand Immersion 9:30- 9:50am Incorporating Branding at Conference Conception 9:50- 10:15am Registration Websites 10:15- 10:45am Coffee Break 10:45- 11:15am Venue Integration 11:15- 11:35am Creative Options 11:35-11:55am Assembling Your Branding Team 11:55- 12:15pm Sustainability and Reusability 12:15- 1:30pm Lunch
- 4. Brand Immersion Incorporating Branding at Conference Conception
- 5. YOUR BRAND IS MORE THAN JUST A LOGO ITS THE HEARTBEAT OF YOUR COMPANY 5 |
- 6. Synergy At Work 6 | CLIENTS CREATIVE TECH
- 7. Brand Touchpoints 7 | BREAKOUTSGENERAL SESSION POST-EVENT SURVEY COMMUNICATION EXPOBREAKOUTS PRESENTATION DESIGN GENERAL SESSION SAVE THE DATE MICROSITE MOBILE APP REGISTRATION CREDENTIAL NAVIGATIONAL SIGNAGE DIGITAL SIGNAGE BANNER SIGNAGE OPENER AR WALK-IN PRE-EVENT BRANDED ENVIRONMENT
- 8. voice of the event brand through large impact graphics ! IMPACT ! celebrating the attendee conversational messaging MESSAGE navigational content # INFO # # # # # #! !! ! Brand Mapping 8 |
- 9. DISCOVERY TRENDS WORDS VISUALS DESIGN BRAND EXPRESSION STYLE GUIDE 9 | Design Phases
- 10. Registration Websites Future Coms Fearless in Seattle
- 15. Creative Options
- 16. Creative Options
- 17. Creative Options
- 18. Assembling Your Branding Team
Editor's Notes
- How you express your brand mattersits how your business interacts with the world.
- InVision takes a holistic, brand-centric approach to solving our clients business challenges, leveraging our deep expertise across a range of disciplines and verticals. Each of our practices collaborate with the othersand our clientsto create more meaningful brand experiences from the very first touchpoint.
- Strong, visually unified branding across all touchpoints created impact and and set the tone for the entire experience