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Brandstairs 2010

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This document discusses boosting marketing communications performance and provides an overview of Brandstairs, an advertising agency. It offers full-service and partial-service options such as brand strategy development, brand tools, and 3D help. The agency aims to be a partner that understands customers' brands and business needs, has experience in export industries and technology, and can take responsibility for marketing projects according to each customer's specific requirements.

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How about boosting the performance of your marketing communications? 2010
History of Brandstairs ? Born to fulfill sales illustration needs of industrial firms at 1982 (former Piirtek Oy) ? Co-operation with many customers begins already at 80?s: Tampella, Tamglass, ABB, Valmet... ? Offering advertising agency services from 1990
Customers today
Full service, for example...
Full service, for example...
Partial service, for example...
Help service, for example 3D...
Advanced brand tools 1 2 3 4 5 6
Brand strategy / basic factors CORE PERSONALITY PROMISE Unique Unique SUBSTANCE Selling Emotional Position Position
What type of an agency do you need? ? Lead or second agency role according to your needs ? Understanding of of brand and its role ? Understanding of brand guidelines ? Know how of several technology businesses
What can you get? A partner ... ? with experience from exports industry ? who is familiar with technology business and willing to learn more ? who is willing and able to take wider responsibility of your marketing projects ? who has the capacity to assist you according to your needs ? who has the courage to present new ideas and to question existing procedures
Let us run on your behalf

More Related Content

Brandstairs 2010

  • 1. How about boosting the performance of your marketing communications? 2010
  • 2. History of Brandstairs ? Born to fulfill sales illustration needs of industrial firms at 1982 (former Piirtek Oy) ? Co-operation with many customers begins already at 80?s: Tampella, Tamglass, ABB, Valmet... ? Offering advertising agency services from 1990
  • 4. Full service, for example...
  • 5. Full service, for example...
  • 6. Partial service, for example...
  • 7. Help service, for example 3D...
  • 8. Advanced brand tools 1 2 3 4 5 6
  • 9. Brand strategy / basic factors CORE PERSONALITY PROMISE Unique Unique SUBSTANCE Selling Emotional Position Position
  • 10. What type of an agency do you need? ? Lead or second agency role according to your needs ? Understanding of of brand and its role ? Understanding of brand guidelines ? Know how of several technology businesses
  • 11. What can you get? A partner ... ? with experience from exports industry ? who is familiar with technology business and willing to learn more ? who is willing and able to take wider responsibility of your marketing projects ? who has the capacity to assist you according to your needs ? who has the courage to present new ideas and to question existing procedures
  • 12. Let us run on your behalf