�ݺ�ߣ

Bringing the Benefits of
Technology Business Management
to Your Organization

© 2017 Apptio, All rights reserved (v2.5)2
The content in this deck is designed to give you a few slides to explain the value of TBM to your
internal stakeholders and business partners. The content comes from the leadership and best
practices of the TBM Council and is meant to be an overview. To find out more or become a
member of the TBM Council, please go to www.tbmcouncil.org.
Included slides:
 Technology Business Management
discipline defined
 How IT leaders are benefiting from TBM
 Demonstrating the value of TBM in
your organization
 Get started with the four essential tools
for TBM
We know you and your business are busy.
If you have:
 5 minutes – Go to slides 3, 4, & 6
 15 minutes – Go to slides 3-7
 30 minutes – Go to slides 3-12
How to use this deck

Unlocking the Business Value of IT
 Do your business partners consume IT like it’s free?
 Are your business partners seeing the value in IT spend?
 Does the business think IT is too expensive?
Challenge 1:
Unclear Value
Challenge 2:
Uncontrolled Costs
 Do run costs crowd out innovation?
 Can your IT justify investments?
 Is your tech debt quickly accumulating?
Challenge 3:
Disconnected Planning
 Can you defend your IT budgets?
 Do you have long budget & forecast cycles?
 Do you lack accuracy & accountability?
Challenge 4:
Lack of Agility
 Does the business have a variety of cost & quality choices?
 Does the business make IT decisions without you?
 Are your service owners partners with your business?

 Reveals true costs and
consumption of services, projects,
infrastructure, apps and more
 Measures TCO, enabling tackling of
technical debt and other
often-hidden costs
 Accelerates business-aligned
decisions with clear, trusted facts
 Empowers productive
conversations using a common
language between IT, Finance, and
Business Units
Technology Business
Management (TBM) is a
value management
framework for decision
making by CIOs, CTOs, CFOs
and their teams.
“
The advent of digital, the
Internet of Things and
mainstream cloud are bringing
new innovative capabilities to
the forefront. TBM brings the
business translation to these
technological advances so you
and your people can quickly
decide on tradeoffs and new
investments to improve
competitiveness, customer
engagement and the bottom
line.”
Mike Brady
Global CTO, AIGTBM is developed and promoted by the TBM Council
What is TBM?

Leaders Benefit from TBM
CEOs
See IT spend in context of
business value through
efficient services and
innovation portfolio
IT Leaders
Change the conversation
from cost (“IT is too
expensive”) to value with
fact-based decisions
CFOs
Partner with IT to govern
investments in run- and
change-the-business
initiatives
Business Unit Execs
Gain clear insight into
the IT services they
consume and the
projects they drive

More than 40% of Fortune 100 use TBM

10 Core Tenets that Drive TBM
Today's technology executives have a big job to do. Here’s how innovative leaders are driving business
value with Technology Business Management.
1 POSITION FOR VALUE
3 CREATE TRANSPARENCY
4 DELIVER VALUE FOR MONEY
7 COST PERFORMANCE
8 BUSINESS-ALIGNED PORTFOLIO
5 SHAPE BUSINESS DEMAND
6 PLAN AND GOVERN
9 INVESTMENT IN INNOVATION
10 ENTERPRISE AGILITY
Run-the-Business Spend Grow-the-Business Spend
Foster a Business
Culture
Vendor Invoices
Enable the Right
Value Conversations
Develop Sound Fiscal
Disciplines
2 CONTINUOUSLY IMPROVE

Foster a Business Culture
POSITION FOR VALUE
Define what you deliver in terms of business
capabilities that are understood and valued by your
business unit partners, so you can work together to
improve business outcomes.
1 CONTINUOUSLY IMPROVE
Execute a strategic roadmap for TBM maturity by
integrating TBM into your day-to-day processes and
thinking, so TBM empowers fact-based value
conversations with your peers.
2

Develop Sound Fiscal Policies
CREATE TRANSPARENCY
Translate your spending, consumption and capacity
into meaningful perspectives for technology decision
makers.
3 SHAPE BUSINESS DEMAND
Communicate costs and consumption to business
units to drive informed trade-off decisions and better
consumption behavior.
5
DELIVER VALUE FOR MONEY
Maximize value and demonstrate industry-
comparable cost-effectiveness for services and
innovation you provide.
4 PLAN & GOVERN
Collaborate to align your annual budget and resource
plans to strategic business priorities and manage to
the plan.
6

Enable the Right Value Conversations
COST FOR PERFORMANCE
Deliver technology, services and projects efficiently
to the business.
7 INVESTMENT IN INNOVATION
Allocate more resources to new and enhanced
services and to business innovation.
9
BUSINESS-ALIGNED PORTFOLIO
Optimize portfolios to deliver the most value for the
level of spending.
8 ENTERPRISE AGILITY
Help the business respond quickly to market
opportunities or threats.
10
Run-the-Business Spend Grow-the-Business Spend

Top 10 Metrics
to Elevate
Your Monthly
Business Review
Can you answer the following
today? The TBM Council
recommends these KPIs to run your
business, measure, improve, and
communicate value on a
consistent basis.
FINANCIAL FUNDAMENTALS
 IT Spend vs Plan (OpEx & CapEx variance)
 Application and Service Total Cost
 Infrastructure Unit Costs vs Target / Benchmarks
DELIVERY
 Percent of projects on time, on budget, on spec
 Percent of business-facing services meeting SLAs
INNOVATION & AGILITY
 Percent of IT investment on run, grow, transform the business
 Percent of project spend on customer-facing initiatives
BUSINESS VALUE
 IT spend by business unit
 Customer satisfaction scores for business-facing services
 Percent of IT investment by business initiative

Four Steps to Get Started
1 2Read the book as a team to get
on the same page.
Standardize terminology and drive
consistency with the TBM taxonomy.
Join the TBM Council to network and
learn from like-minded peers.3 Automate TBM with Apptio to
accelerate your journey.4
Four Value
conversations
CIOs should have
with their
businesses.
Come to the
2017 TBM Conference
in Las Vegas,
November 7-9.
SaaS software that
helps IT leaders make
informed decisions
about technology
investments.
Get the detailed poster
from Apptio
at: apptio.com/atum
Get Free posters from Apptio
to spread the word.

BusinessViewFinanceViewITView
GETTING EVERYONE
ON THE SAME PAGE
 Industry standard
developed by
TBM Council
 Meaningful terminology
and categories for IT,
finance, and line-of-
business leaders
 Enables benchmarking
against peers using
consistent (“apples-to-
apples”) definitions
Business Units or Capabilities
Describe the consumers of the
technology supported by IT spend.
Business Unit 1 Business Unit 2 Business Unit 3 Business Capability 1 Business Capability 2 Business Capability 3
Applications & Services
Describe the products or output
delivered by IT and consumed by
business units.
End User Services Business Application Services
Delivery Services Platform Services Infrastructure services Emerging
IT Resource Towers & Sub-Towers
Describe the technology functions
supported by IT spend in terms
and groupings relevant to the
owners and consumers of those
functions.
Data Center Compute Storage Network Output
End User Application Delivery Security & Compliance IT Management
Cost Pools & Sub-Pools
Describe the type of asset or
service purchased using terms and
groupings relevant to both IT and
Finance.
Internal Labor
External
Labor
Outside
Services
Hardware Software
Facilities &
Power
Telecom Other
Internal
Services
TBM Taxonomy

Apptio TBM Unified Model™ (ATUM™)
EXTENDS TBM TAXONOMY WITH
 Cost Model that automates cost calculations
 Guidance to find data needed by model
 Metrics that you’ll track & report

To learn more about TBM, visit
TBMCouncil.org
Or
Join the 3300+ like-minded IT
leaders and become a member
of TBM Council
It’s such a great time to be in this
industry. Not just as a CIO but as a
technologist. The landscape is evolving so
rapidly. So often we get caught up in the
implementation of things and the tactical
components of things, but really, we’re
creating what the next iteration of
these things is going to be.”
James LaPlaine
CIO, AOL & TBM Council
Board of Director
“

�ݺ�ߣ

Bringing the Benefits of TBM to Your Organization

More Related Content

Bringing the Benefits of TBM to Your Organization

Editor's Notes