Build email lists
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The best email list building process in the marketplace. We help find new prospects by allowing your existing prospects to easily share an offer using Facebook, Twitter or email.
Build email lists
- 1. How to build your own email lists quickly and e鍖ciently 1
- 2. Every prospect you 鍖nd has many others just like him in his social circles... 2
- 3. Drum provides access to those friends, extending the reach of your direct response campaign and capturing net new opt-ins by the thousands. Welcome to... 3
- 4. A Drum campaign will... Quickly build opt-in email lists Increase direct response rates Identify brand in鍖uencers Improve organic search ranking = ka-ching! 4
- 5. 7 steps to ka-ching! 1. Create an o鍖er that must be activated 2. Send prospects to a micro-site 3. Capture opt-in 4. Allow them to select coupon(s) 5. O鍖er an incentive for sharing 6. Make it very easy to share 7. allow them to download their validated o鍖ers 5
- 6. The Basic Work鍖ow Land on a Drum microsite send an email w/o鍖er Select Your Coupon(s) SHARE & WIN Teachers - Save & Win http://www.staplespromo3.ca/staples/coupon_activate PRINT COUPON(S) 6889099000000443 Offer Expires: June 22, 2011. Valid in-store only on any tech service purchase of $100 or more. Excludes computer set-up packages. Full redemption necessary; no cash or credit back. Coupon has no cash value and cannot be used in conjunction with other coupons/offers. Reproductions will not be accepted; original must be redeemed. Limit: one per customer, per purchase. Taxes not included in calculating minimum purchase. Offer valid in Canada only. 6902899000000936 Offer Expires: June 22, 2011. Valid in-store only on any purchase of $50 or more. Full redemption necessary; no cash or credit back. Coupon has no cash value and cannot be used in conjunction with other coupons/offers or used toward the purchase of postage stamps, self-serve copying, gift cards, phone cards or prior purchases. Reproductions will not be accepted; original must be redeemed. To use with Copy & Print full-serve services, present coupon at time of order submission. Limit: one per customer. Taxes not included in calculating minimum purchase. Offer valid in Canada only. 6886699000000443 Offer valid until June 22, 2011 11:59PM EST on custom Teachers Planner orders placed in-store at the eKiosk or online at www.staplescopyandprint.ca. One coupon per purchase, per customer. All orders must be prepaid prior to the expiry date for discount to apply. For orders submitted at www.staplescopyandprint.ca, enter coupon code on the shopping cart page. Privacy Policy / Contest Rules download coupons 1 of 1 11-04-13 11:17 AM 6
- 7. Social sharing is a major behavioral shift, the most important so far of the 21st century. - Harvard Business Review, April, 2010 7
- 8. Easy to understand analytics allow you to calculate an R.O.I for your direct response campaigns. 8
- 9. Breaking down the response Overall response rate, percentage of activations and shared Source breakdown Heat map Sales funnel helps you to discover where the biggest opportunities are 9
- 10. Gauging a customers social in鍖uence TheDrumPlatform is the only platform that tracks every generation of sharing, so you can reward the original user. See the social networks that have the greatest in鍖uence on your brand Measure network impact broken out by weekday and day part as well as total weekday tra鍖c from social networks 10
- 11. Contact: Derek A. Lackey, President P: 905 266 0301 M: 416 524 7844 : @dereklackey : lackeyderek : derek.lackey : dereklackey All Rights Reserved. Contents are the property of e10 egency, Inc 11