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Building a website is like throwing a Syttende Mai Party!

Beth Riegger
Beth Riegger

Don't know what Syttende Mai is? Well, when you build a website, people don't know who you are either. There are things you need to do in order to let your target market know you exist!

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Building a website is like throwing a Syttende Mai party? Keys 2 Success Marketing www.k2smarketing.com
Map with the numbers of Norwegians in the U.S. states (~2009)
What is Syttende Mai? The 17th of May (Syttende Mai) is Norways Constitution Day, a wonderful spring holiday celebrated with red, white and blue ribbons and flags, national costumes and big smiles as Norwegians everywhere mark the historic signing of their Constitution (Grunnloven) in 1814. That year marked the beginning of Norway's gaining her independence from Sweden, fully realized in 1905.
This is Beatte, its Syttende Mai and shed like to throw a party and hang out with all of her friends.
Who to invite? What does she want her guests to experience? What are you selling, your unique selling proposition? Where will the party be? Where are you marketing? When will you have the party? Timeline/deadline? Why? Your why is the most important part of your story. Beatte needs to make some decisions first:
Invites This is your target market. You need to know where your clients are in order to get your site in front of them. You Are Invited to Beatte Syttende Mai Party!
Finding your target market and where they are. The more you know about them, the more you know where to find them. Age, hobbies, married, kids, retired, career, vacation, interests. Some people call this your avatar. Are they on social media? If so, what platform? Do they respond to snail mail marketing? Do they read the paper? Do they go online to find you? If so, what words are they using to find you?
Follow the instructions to get this beautiful cake! Keyword research Knowing special needs (Gluten- free!) Creating a strategy based on your target market Where to implement your marketing
Timeline Its important to have timelines for your plans as well as tracking for what you are doing. We also need to be informed of the sales cycle.
You need to communicate your why! What is your unique selling proposition? What is your story?
My recipe for Success is Referral Partners! Business Attorney Business Photographers Copywriter Financial Planner Printing Company Promotional products company Business coach
Potential Clients Businesses who do not have a responsive website Businesses that are spending money on marketing and not getting results People who want to sell online New business owners

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Building a website is like throwing a Syttende Mai Party!

  • 1. Building a website is like throwing a Syttende Mai party? Keys 2 Success Marketing www.k2smarketing.com
  • 2. Map with the numbers of Norwegians in the U.S. states (~2009)
  • 3. What is Syttende Mai? The 17th of May (Syttende Mai) is Norways Constitution Day, a wonderful spring holiday celebrated with red, white and blue ribbons and flags, national costumes and big smiles as Norwegians everywhere mark the historic signing of their Constitution (Grunnloven) in 1814. That year marked the beginning of Norway's gaining her independence from Sweden, fully realized in 1905.
  • 4. This is Beatte, its Syttende Mai and shed like to throw a party and hang out with all of her friends.
  • 5. Who to invite? What does she want her guests to experience? What are you selling, your unique selling proposition? Where will the party be? Where are you marketing? When will you have the party? Timeline/deadline? Why? Your why is the most important part of your story. Beatte needs to make some decisions first:
  • 6. Invites This is your target market. You need to know where your clients are in order to get your site in front of them. You Are Invited to Beatte Syttende Mai Party!
  • 7. Finding your target market and where they are. The more you know about them, the more you know where to find them. Age, hobbies, married, kids, retired, career, vacation, interests. Some people call this your avatar. Are they on social media? If so, what platform? Do they respond to snail mail marketing? Do they read the paper? Do they go online to find you? If so, what words are they using to find you?
  • 8. Follow the instructions to get this beautiful cake! Keyword research Knowing special needs (Gluten- free!) Creating a strategy based on your target market Where to implement your marketing
  • 9. Timeline Its important to have timelines for your plans as well as tracking for what you are doing. We also need to be informed of the sales cycle.
  • 10. You need to communicate your why! What is your unique selling proposition? What is your story?
  • 11. My recipe for Success is Referral Partners! Business Attorney Business Photographers Copywriter Financial Planner Printing Company Promotional products company Business coach
  • 12. Potential Clients Businesses who do not have a responsive website Businesses that are spending money on marketing and not getting results People who want to sell online New business owners