際際滷

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Adapted from Brains on Fire




Building Movements
          The FOCUS should be on
            understanding HOW
          PEOPLE move, not why.
Rule #1


  Movements are built on
   PASSION
Rule #2
 Movements begin
  with the first
  conversation
Rule #3




 Movements have inspirational leadership
Rule #4
 Movements have a
  barrier to entry
   Passionate causes require
    time and effort. A time and
    effort requirement ensures
    that soldiers who do join
    your cause will do so for the
    right reasons.
Rule #5
 Movements empower people with knowledge
Rule #6
 Movements have powerful identities.
   Everyone wants to be part of something bigger
    than themselves.
Rule #7
 Movements encourage ownership
Rule #8
 Movements make advocates/members feel
  like rock stars
Rule #9
 Movements live online and offline.
Rule #10
 Movements get results.
   They make the story bigger.
Thank You!
           If you want this presentation
   Email: jayjaboneta@gmail.com
   Website: www.jayjaboneta.com
   Twitter: twitter.com/jayjaboneta
   Facebook: www.facebook.com/jay.michael.jaboneta

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Building Movements - Masbate Funds for Little Kids

  • 1. Adapted from Brains on Fire Building Movements The FOCUS should be on understanding HOW PEOPLE move, not why.
  • 2. Rule #1 Movements are built on PASSION
  • 3. Rule #2 Movements begin with the first conversation
  • 4. Rule #3 Movements have inspirational leadership
  • 5. Rule #4 Movements have a barrier to entry Passionate causes require time and effort. A time and effort requirement ensures that soldiers who do join your cause will do so for the right reasons.
  • 6. Rule #5 Movements empower people with knowledge
  • 7. Rule #6 Movements have powerful identities. Everyone wants to be part of something bigger than themselves.
  • 8. Rule #7 Movements encourage ownership
  • 9. Rule #8 Movements make advocates/members feel like rock stars
  • 10. Rule #9 Movements live online and offline.
  • 11. Rule #10 Movements get results. They make the story bigger.
  • 12. Thank You! If you want this presentation Email: jayjaboneta@gmail.com Website: www.jayjaboneta.com Twitter: twitter.com/jayjaboneta Facebook: www.facebook.com/jay.michael.jaboneta