DIRECTING - BUSINESS MANAGEMENT
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The document discusses theories of motivation including Maslow's hierarchy of needs, Herzberg's two-factor theory, and McGregor's participation theory. It then defines leadership as guiding and directing others by influencing their behavior. Leadership is described as a process of influence that gives followers a feeling of contributing to common objectives in particular situations. The functions of leadership include goal determination, motivating followers, providing direction and coordination, and representation. Leadership is important as it aids authorities, motivates group efforts through power, forms the basis for cooperation, and integrates formal and informal organizations.
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DIRECTING - BUSINESS MANAGEMENT
- 1. D.K.M COLLEGE FOR WOMEN, AUTONOMOUS,VELLORE SUBJECT- BUSINESS MANAGEMENT DIRECTING P. Indhumathi Assistant professor of commerce D.K.M. College for women(Autonomous) Vellore
- 2. MOTIVATIONAL PROCESS Awareness of need Search for action Fulfillment of need Discovery of new need
- 3. THEORIES OF MOTIVATION ? Maslow's Need hierarchy theory ? Herzberg's motivation hygiene theory ? McGregor participation theory
- 4. Maslow's Need hierarchy therory
- 5. Herzberg's motivation hygiene theory
- 7. LEADERSHIP A leader is one who guides and directs other people he gives the effort of his followers a direction and purpose by influencing their behaviour Koontz o'donnell have defined leadership has the the ability of a manager to induce subordinates to work with confidence and zeal
- 8. NATURE OF LEADERSHIP ? Leadership is a process of influence ? Leadership is a function of stimulation ? Leadership gives a feeling of contributing to common objectives ? Leadership is related to a particular situation ? Leadership is a shared experience ? Leadership is not headship or bossism ? Leadership is an ongoing activity in an organisation ? Leadership implies existence of followers ? Successful leadership leads to goal accomplishment
- 9. FUNCTIONS OF LEADERSHIP ? Goal determination ? Motivating followers ? Direction ? Coordination ? Representation
- 10. IMPORTANCE OF LEADERSHIP ? Aid to authorities ? Motivate power to group efforts ? Basis for cooperation ? Integration of formal and informal organisations