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Businesses and social media.
By George Smith-Moore, Bruce Chalmers and Damien
Taylor
Need to show of how to make businesses cost efficient?

                     What this is about?
Twitter, Facebook and Small Businesses?
 This presentation is aimed at small businesses.
 This will show those businesses how to advertise using social media sites
  (will show Facebook and Twitter).
Why?
 Using social media sites is free and is therefore an effective way of
  advertising.
 As Twitter is a viral media site it is easy for tweets to be passed along.
 Companies will use Twitter and Facebook to promote, connect, and to make
  awareness of their product.


 In the following slides will be the 1-10 benefits of using Twitter and then the
  benefits of using Facebook
Twitter 1-10 benefits for
              businesses
Connect with customers/consumers
 By setting up an account on twitter for your business, you can use this as an
  customer feedback forum. Using free tools like the Twitter search you can
  find the unhappy customers and help resolve their issue.
Feedback
 You will more than likely get customer feedback, by listening to this and
  communicating with the customers, you will have a higher customer service
  and it is those things that people like in a business.
Branding
 People like to talk to someone real.
 This is because a real person can understand the customer far better than a
  bot.
News
 Keeping in touch with your customers will make them more likely to follow
  you and more interested in your product.
 So by posting tweets and keeping the market informed you will increase
  sales and loyalty.
Promotions
 If you hand out deals on Twitter people are more likely to use them and
  make you more revenue, plus people are more likely to buy your product if
  it's on sale.
Marketing
 Twitter is free to use and is henceforth not going to effect your overall
  revenue
 It is also a effective way of communication.
Twitter is Viral
 As Twitter is very viral, it will become part of your marketing strategies.
 Viral means that it will spread easily, and in this case it is by using the re-
  tweet button.
Spying on competition
 As Twitter is free it is free to use the search tool and then place your prices
  competitively, against the market.
 Also if you see that a customer of a rival service is unhappy you can send
  them a message and give them a discount and voila you now have a new
  customer.
Increase Sales
 By promoting your business you will slowly become more popular and well
  known, this then will make more people aware of your products/services,
  and will bring in more profit/revenue.
Loyalty
 If customers are happy with what you have given to them and how you have
  helped them. They will be loyal to you for a long time.
(some points for twitter may be repeated Facebook)

                                 Facebook
Branding
 You can make your brand easily recognisable by Facebook because of the
  sheer number of users.
Customer engagement
 By including a link to your website and by using promotions you will get
  more customers visiting and using your services
Reputation
 Facebook can make you a very good reputation and that can then give you
  more business.
Viral
 Using Facebook for your business is very good as it is viral so your product
  will spread quickly and also people head straight to the internet for
  information, and if your product is on the internet then that will help a lot.
Humanising
 Using the pictures feature you can upload your product, happy customers,
  team building. All of this makes your business look better in terms of the
  consumer.
News
 Using Facebook your business can send out information about community
  events, newsletters, competitions and community service. All of this will
  make your business look better than that of another business.
Ads
 You can buy advertisements on Facebook, this will allow your business to
  grow exponentially.
Competition
 Using Facebook you can spy on your competition and you can then price
  your products competitivly.

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Businesses and social media

  • 1. Businesses and social media. By George Smith-Moore, Bruce Chalmers and Damien Taylor
  • 2. Need to show of how to make businesses cost efficient? What this is about?
  • 3. Twitter, Facebook and Small Businesses? This presentation is aimed at small businesses. This will show those businesses how to advertise using social media sites (will show Facebook and Twitter).
  • 4. Why? Using social media sites is free and is therefore an effective way of advertising. As Twitter is a viral media site it is easy for tweets to be passed along. Companies will use Twitter and Facebook to promote, connect, and to make awareness of their product. In the following slides will be the 1-10 benefits of using Twitter and then the benefits of using Facebook
  • 5. Twitter 1-10 benefits for businesses
  • 6. Connect with customers/consumers By setting up an account on twitter for your business, you can use this as an customer feedback forum. Using free tools like the Twitter search you can find the unhappy customers and help resolve their issue.
  • 7. Feedback You will more than likely get customer feedback, by listening to this and communicating with the customers, you will have a higher customer service and it is those things that people like in a business.
  • 8. Branding People like to talk to someone real. This is because a real person can understand the customer far better than a bot.
  • 9. News Keeping in touch with your customers will make them more likely to follow you and more interested in your product. So by posting tweets and keeping the market informed you will increase sales and loyalty.
  • 10. Promotions If you hand out deals on Twitter people are more likely to use them and make you more revenue, plus people are more likely to buy your product if it's on sale.
  • 11. Marketing Twitter is free to use and is henceforth not going to effect your overall revenue It is also a effective way of communication.
  • 12. Twitter is Viral As Twitter is very viral, it will become part of your marketing strategies. Viral means that it will spread easily, and in this case it is by using the re- tweet button.
  • 13. Spying on competition As Twitter is free it is free to use the search tool and then place your prices competitively, against the market. Also if you see that a customer of a rival service is unhappy you can send them a message and give them a discount and voila you now have a new customer.
  • 14. Increase Sales By promoting your business you will slowly become more popular and well known, this then will make more people aware of your products/services, and will bring in more profit/revenue.
  • 15. Loyalty If customers are happy with what you have given to them and how you have helped them. They will be loyal to you for a long time.
  • 16. (some points for twitter may be repeated Facebook) Facebook
  • 17. Branding You can make your brand easily recognisable by Facebook because of the sheer number of users.
  • 18. Customer engagement By including a link to your website and by using promotions you will get more customers visiting and using your services
  • 19. Reputation Facebook can make you a very good reputation and that can then give you more business.
  • 20. Viral Using Facebook for your business is very good as it is viral so your product will spread quickly and also people head straight to the internet for information, and if your product is on the internet then that will help a lot.
  • 21. Humanising Using the pictures feature you can upload your product, happy customers, team building. All of this makes your business look better in terms of the consumer.
  • 22. News Using Facebook your business can send out information about community events, newsletters, competitions and community service. All of this will make your business look better than that of another business.
  • 23. Ads You can buy advertisements on Facebook, this will allow your business to grow exponentially.
  • 24. Competition Using Facebook you can spy on your competition and you can then price your products competitivly.