Buzzam Radio
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This document proposes a personalized radio streaming service called Personalized Radio that allows users to choose from various content sources like news, music, weather, and sports to create a customized audio feed. It outlines a business model where users can access a free, ad-supported service or pay $2/month for an ad-free premium version. Financial projections estimate the service could earn $0.304 per user per week from advertising revenue. The document also discusses competitive advantages, marketing and financing plans, and the founding team.
Buzzam Radio
- 2. Problem Radio is too generic. Music libraries cut you off from the world. No one offers a personalized audio feed.
- 3. Solution People choose from dozens of sources (like news, weather, music, social, and sports) and it's streamed into a personalized audio feed.
- 4. Solution STEP 1 Pick Your Sources News, Weather, Music, Social... STEP 2 Press Play It's streamed into an audio feed
- 6. Our Space *Formerly Our Competition
- 7. Target Market 220,000,000 225,000,000 Radio Listeners In the United States Active iTunes Accounts With Credit Cards Arbitron Apple
- 8. Business Model $0.011 $0.304 Cost per user / week Advertising Income user / week Alternatively, a premium, ad free model would be available at a cost of $2.00 / month.
- 9. The Numbers The Average Cost of A Radio Ad is $0.008 per Listener The Average User Listens to 19 Hours of Radio every week Buzzam Plans To Run 2 Ads per Hour Resulting In a Profit of $0.29 per Listener per Week Every 1,000 Listeners = $290 Profit per Week
- 10. Competitive Advantages Proprietary Technology 1st To Market Ease Of Use
- 11. Marketing Plan Form A Street Team To Work Local Events Work/Sponsor A Large Music Event Pitch As Much As Possible (Media / Testers) Create A Great Press Kit
- 12. Financing Convert Provisional Patents To Utility Patents Accommodate Growth
- 13. Our Team Josh Wright Lead Developer MTM CEO / Co-Founder Founder Bendy Tree Greg Starling VP, Technology MTM COO / Co-Founder Founder Fun Panda