Can Design Thinking Save Your Newsroom?
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Details: http://www.robbmontgomery.com "Design thinking is a creative process that yields a business result." Robb Montgomery
Can Design Thinking Save Your Newsroom?
- 1. LECTURE Innovation on deadline STRATEGY, PITCH, PROTOTYPE CAN DESIGN THINKING SAVE YOUR NEWSROOM? Design thinking is a creative process that yields a business result. The capacity to innovate new concepts and to build and launch new solutions for customers in just a few days has become a necessity for every media outlet. Teams that can problem-solve together have the competitive edge. This presentation will examine how design thinking works for media makers like 24SATA in Croatia. ROBB MONTGOMERY Robb Montgomery is a journalism professor, consultant and media entrepreneur based in Berlin. He worked as a top visual editor for two Pulitzer-prize winning newsrooms and led major product design projects at the San Francisco Examiner, Leadership, Chicago Tribune, and Chicago Sun-Times. He has led the innovation strategy of new projects for IREX, Radio Free / Radio Liberty and WAN-IFRA. www.robbmontgomery.com